05/11/2026
If you’re new here, welcome! It’s been a while, so I wanted to share my story and where Huephoric came from.
For over 15 years, I worked in corporate industrial design and innovation. The work was about understanding what frustrated people in everyday life, improving and creating new experiences, products, and systems. The goal was always the same: make everyday life easier, even when people couldn’t quite name what wasn’t working.
That way of thinking doesn’t stay at the office. At home, I’d been building my son’s closet the same way. Similar tones, similar depth, so that anything he pulled out would naturally work together. No wrong combinations. Just harmony by design. It wasn’t a conscious choice. It was just the lens I bring to everything.
A few years ago in Korea, I tried a personal color analysis out of curiosity. I know color. I didn’t expect it to be eye-opening. But even with a trained eye, I couldn’t clearly see my own undertone. I’d spent years being steered toward warm neutral ivory at makeup counters, the default recommendation for Asian skin. Once I shifted to cool tones, I noticed the difference immediately.
Then I started thinking about all the money I’d spent in my teens and twenties on clothes I never reached for again. Makeup that looked fine in the store and sat untouched. Entering middle age, I could also see how my coloring had subtly shifted. Colors that worked before weren’t landing the same way. That experience is real for a lot of women, and most don’t have a framework for understanding why.
Huephoric exists because I wish I’d had this clarity earlier. Not a palette. A system that explains the why, so you stop second-guessing and start trusting what you see. Glad you are here for it.