Westamerica Communications: Financial Services Marketing

10/12/2021

Very proud of the design team at Westamerica Communications for winning the CAPIO 50 year poster design contest.

Below is the winning entry from Courtney Hay, one of our talented design team.

Congratulations team!

Congratulations to Vito Labellarte and on their entry which garnered top honors in our poster contest!

Conference participants will be able to pick up a copy of this award-winning poster at the 2021 CAPIO Annual Conference!

Learn More capio.org

02/08/2021

Great to report that we have some early adopters of the new antimicrobial coatings available for traditional print marketing materials.

https://www.mywestamerica.com/cleanerprint

Hats off to the team at Dominion Energy Credit Union for taking the extra step of using the coating on their membership brochures for additional member safety.

The coating is transparent and incorporated right into any finish applied after printing. Microbes can't survive on the surface because it includes a silver ion technology that interferes with cell replication.

It's a safe and effective way to reduce microbial spread!

Note the use of the "cleaner print" logo bug on the rear panel. It's a reminder to users about your additional level of safety and awareness.

11/05/2020

Each year Westamerica Communications produces a FREE downloadable Marketing Planner to help you organize your thinking and activities for the coming year.

This is the 21st year we have offered this.

The 2021 has a special forward on COVID-19 and implications for marketing, messaging and branding.

Get yours here:https://www.mywestamerica.com/wp-content/uploads/2020/11/2021_Marketing_Planner.pdf

10/28/2020

A big thank you to the Orange County fire crews for gaining control of the nearby fire. We are blessed to have such a caring and qualified organization looking out for our well-being.

West Lake Forest is reopening soon!

08/13/2020

McDonald’s, and Chipotle, are now going to require that customers must have and wear a mask in their restaurants. This follows on the heels of Wal-Mart, Starbucks and other retail and dining establishments that have already initiated such policies.
Here at Westamerica, we too have a policy in place for masks, but do you? How do you supply masks without it taking a huge bite out of your budget?
The answer: EasyMask™, Westamerica’s disposable and recyclable paper-based mask. Use it once and then recycle.
EasyMask™ can customized with your branding. Check us out at [email protected] today!

08/11/2020

Credit union marketing departments are facing new challenges these days: how to work from home, yet efficiently manage your marketing assets to your branch offices. Well, First City Credit Union of Los Angeles found a solution: Westamerica Communications’ Virtual Marketing Assistant, StorFront.

With StorFront, branch offices can go online and order various printed materials, all without having to contact the marketing department to do that for them. Whether it’s a brochure about checking accounts, or auto loans, or even customizable business cards, StorFront gives the branch the freedom to order independent from the marketing team. And if a file needs to be updated, Westamerica can switch out the print files quickly, assuring you that any printed content is up-to-date and accurate.

But don’t take our word for it, just read this testimonial from one of the marketing team members at First City Credit Union.

“First City has found StorFront to be cost efficient, quick, and adaptable. It’s made things much easier to distribute to our branch offices, to keep track of orders, and to update items without wasting inventory.” – Louis M., Marketing Manager

How can Westamerica put our Virtual Marketing Assistant, StorFront, to work for you? Call your Account Manager today!