06/04/2026
If your brand doesn't have a blog, you're missing out now more than ever.
According to HubSpot's State of AEO Report, blog content is the most-cited content type in AI Overviews.
That's more than product listings (31%), PR content (6%), and news articles (5%).
👉 This means that if your brand doesn't have a blog strategy, you're ignoring your strongest chance to break into AI-powered search results.
In this new era of search, visibility matters as much as clicks. And earning that visibility starts with publishing valuable, informative content that educates instead of sells.
Ready to craft a blog strategy that helps your brand cut through the noise? Find out how we can help: https://bit.ly/3wkDnvX
Learn more about the role of AI Overviews in this article from HubSpot: https://bit.ly/4dLLDeY