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Behind the scenes with a future legend.J3P INC recently had the pleasure of teaming up with Group SJR and Ford Canada to...
09/23/2026

Behind the scenes with a future legend.

J3P INC recently had the pleasure of teaming up with Group SJR and Ford Canada to capture a special story featuring Canadian hockey phenom, Gavin McKenna.

From his early days in the Yukon, celebrating his Trʼondëk Hwëchʼin First Nation pride, to joining the Toronto Maple Leafs as a first overall pick of the 2026 entry draft, Gavin’s story is nothing short of amazing.

Swipe through to check out a few BTS moments from our day on set.

Huge shoutout to the incredible teams and crew who brought this production together.

Client: Ford Canada
Vice President, Marketing: Linda Frey
Retail Marketing Strategy Manager: Evan Scheffler
Marketing Manager: Nalini Dutta
Comms Lead: Kamran Niazi

Agency: Group SJR
VP, Head of Client Services: Kate Charter
ACD: Michael Tong
Account Manager: Alex Palermo
Creative Stratagist: Brian McClelland
Senior Producer: Shaun Morey
Video Editor: Steven Field

Production: J3P INC
Director: James Hall
Director of Photography: Gray Schilling
Sound Engineer: James Lazarenko
Senior Producer/Photographer: Ilja Lukac
Account Manager: Anita Tran
Location Scout: Natalie Morris
Vehicle Manager: Ryan Mendelson
Vehicle Detailing: Prime Shine Detailing

Featured Talent: Gavin McKenna

Canadian Built. Canadian Driven. We're excited to share recent, national campaign creative developed for Honda Canada, t...
09/03/2026

Canadian Built. Canadian Driven.

We're excited to share recent, national campaign creative developed for Honda Canada, through partnership with Dentsu Creative.

J3P INC TEAM

Director: James Hall
Director of Photography: Gray
Schilling
Stills Photographer: Ste Ho
Director’s Assistant: Saket Kath
Grip/Swing: Malcolm Sanger
Executive Producer: Ilja Lukac
Production Assistant: Anita Tran
Wardrobe/H+MU: Michelle Conte
Vehicle Detailer: Ryan Mendelson
Craft Services: Julian Zadorozny / Chaveta Coffee
Location Scouting/Management: Natalie Morris

DENTSU CREATIVE TEAM

Director of Broadcast: Rob Lazar
Executive Creative Director: Scott
Tavener
Content Creator: Edwin Lo
Content Creator: Luke Avoledo
Group Account Director: Alex Reisler
Account Director: Lauren Bialas

HONDA CANADA TEAM

Marketing Specialist: Kimberlee Chapman
Marketing Specialist: Mary Fiorenza

TALENT

Simon Pelletier
Ashley Nicole Kraayeveld

Recently at J3P INC.
08/26/2026

Recently at J3P INC.

The roster just got a major addition!We are thrilled to officially welcome commercial photographer and director Stephen ...
06/30/2026

The roster just got a major addition!

We are thrilled to officially welcome commercial photographer and director Stephen Ho to the J3P INC. family for national representation!

Ste’s masterclass blending of technical precision across automotive, lifestyle, and beyond makes him an incredible addition to our team.

Welcome, Ste!

Read the full press-release on our website, and explore more of Ste’s work at Ste Ho

Reclaim the game.We’re excited to share recent work with our partners at Dentsu Creative, TAG and True Hockey.As navigat...
06/26/2026

Reclaim the game.

We’re excited to share recent work with our partners at Dentsu Creative, TAG and True Hockey.

As navigation apps send more and more vehicles down residential streets, a national Canadian past time is put at risk. The Game On Ball is a tech-enabled prototype that temporarily reroutes commuter traffic away from residential streets, so kids can continue playing the game they love.

It’s not for sale. It’s a statement and a call to action. The tradition of street hockey is worth
protecting.

Swipe through to see more. Join the movement at TrueGameOn.ca.

Reclaim the game.We’re excited to share recent work with our partners at Dentsu Creative, TAG and True Hockey.As navigat...
06/26/2026

Reclaim the game.

We’re excited to share recent work with our partners at Dentsu Creative, TAG and True Hockey.

As navigation apps send more and more vehicles down residential streets, a national Canadian past
time is put at risk. The Game On Ball is a tech-enabled prototype that temporarily reroutes
commuter traffic away from residential streets, so kids can continue playing the game they love.

It’s not for sale. It’s a statement and a call to action. The tradition of street hockey is worth
protecting.

Swipe through to see more. Join the movement at TrueGameOn.ca.

J3P INC. x Dentsu Creative x Lexus CanadaThis November, J3P INC. partnered with Dentsu Creative and Lexus Canada to deve...
06/16/2026

J3P INC. x Dentsu Creative x Lexus Canada
This November, J3P INC. partnered with Dentsu Creative and Lexus Canada to develop and execute a campaign in support of Lexus Canada’s newly developed tow hitch system.

Swipe through for a behind the scenes look.
A huge thank you to everyone involved for making this happen!

Client: Lexus Canada
Creative Agency: Dentsu Creative

Production Agency: J3P INC.
Campaign: Ready When You Are
Product: Lexus Genuine Parts - Tow Hitch
Client Leads: Shannon Phillips, Katherine Palvolgyi, Stacey Metcalfe
Executive Creative Director: Michael Albrecht
Executive Creative Director: Ryan Speziale
Art Director: Erin Rodness
Art Director: Kaycee Diaz
Copy Writer: Chris Ruffet
SVP, Client Service: Dawn Lacuesta Hau
Account Executive: Dennis Cheung
Executive Producer: Liz May
Director: James Hall
Assistant Director: Kevin Uy
Cinematographer: Gray Schilling
Photographer: Ste Ho
Senior Producer: Ilja Lukac
Post Production: J3P INC.
Vehicle Detailing: Prime Shine Detailing
Vehicle Handler: Ryan Mendelson
Wardrobe Manager: Michelle Conte
Hair and Make-Up Artist: Tina Therios
Catering: Chaveta Catering
Factory Yamaha Pro Rider: Delaney
Brogan (Yamaha Motor Canada)
Talent Agency: (H)ero Talent + (H)ero Entertainment
Casting Agent: Jessica Martins
Talent: “Daughter”: Lauryn Wu
Talent: “Father”: Chris Handfield

J3P INC. x Kevin UyWe are beyond thrilled to announce Kevin Uy’s official East Coast representation by J3P INC.Kevin’s u...
05/13/2026

J3P INC. x Kevin Uy

We are beyond thrilled to announce Kevin Uy’s official East Coast representation by J3P INC.

Kevin’s unique perspective and proven history make him a powerhouse addition to our roster. We’ve admired his work for a long time and can’t wait to see what we build together.

Follow our channels to see more, and please reach out to [email protected] for inquiries.

J3P INC. // 2025 WRAPPED It’s been a year of big projects and even bigger milestones at J3P INC. From 2:00am call times ...
12/31/2025

J3P INC. // 2025 WRAPPED

It’s been a year of big projects and even bigger milestones at J3P INC.

From 2:00am call times in Pikes Peak, national brand campaigns and opening our new studio headquarters, 2025 was one for the books!

Sending a huge thank you to our partners, collaborators and everyone who joined the ride. Here’s to an amazing 2026!

- J3P INC💙

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Las Vegas, NV

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