AdRevv

08/24/2022

If you’re not building an email list, you’re making a HUGE mistake. Email is the most predictable and effective driver of growth and sales in our business.

Here are a few tips for starting your list from scratch.

08/23/2022

Business owners tend to think that in order to sell their products or services, they have to flood their site and ads with all of the accomplishments they have made over the years. (our company is so great because we have accomplished this ...)

But the truth is, consumers, don't really care to hear it.

Now, don't get me wrong. Is it important to have PR and case studies? Yes.

But should the front page of your website or landing page be about you?
Absolutely not.

The first thing consumers want to know is that you understand how they are feeling and that you are going to care about them.

Ask yourself, on my website and in my marketing materials, am I talking directly to the pains and desires of my ideal audience? Or am I just talking about how great I am?

If you notice that you are, in fact, ignoring your ideal customer by not speaking directly to them in your copy, and rather, speaking about yourself, the first thing to do is to halt all advertising dollars and redo your copy (or get a copywriter that can help you) and express how much you truly care about your customers.

Do avatar emersion exercises, directly message your customers about their opinions, or run polls on your pages to help you identify what they TRULY want from your product or service. Speak to their emotions. Really learn to care about them.

Use your impressive reviews and case studies on the bottom of your landing page and website as a means to add persuasion for the ones still needing a bit more convincing.

This is going to make all of the difference in your business's marketing campaign results- we promise.

08/16/2022

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Video has quickly turned into the most effective mechanism for communicating marketing information among consumers on social media, but with all of that having been said and now out of the way it is important to note that native videos tend to outperform other videos by large margins. A study conduc...

07/14/2022

New clients often say to me, I am struggling to get reviews!

But get this. ANY comment anyone makes, whether it is a positive comment on your page, a raving email directly to you, or a hashtagged comment ....you can use this content anywhere on your website (and even for your ads!)

What some companies don't realize is that it is MUST make a conscious effort to get people to leave reviews and engage on your pages. Ask them questions on your social media and respond to their answers.

Send buyers a personal email asking what they thought of your product or service. Chances are, even when you are just starting out, someone will have something nice to say about their experience if you provided a good one.

Make sure you also automate an email send to each of your purchasing customers, asking them to tag your company on social media or leave a review on your site.

You can even offer them a discount on their next purchase or offer a free item for leaving a raving review. (reviews are SO important, the few bucks you spend rewarding people for them will be worth it!)

Reviews are the most effective way to convince your audience that this product is worth buying.

Consider creating a unique hashtag for your company that your customers can use when raving about your product.

You can mention in your bio the perks of using the hashtag or leaving a review. (Make sure you keep good track of this. Reward and praise those doing it!)

Remember, positive reviews are one of THE most important parts of your website or landing page, so make a BIG effort to get them!

06/29/2022

When it comes to marketing for your business, it is vital to know the important do's and don't's before you start.

We've put together a list of some very basic things you need to know before starting a marketing campaign for your business!

If you are already doing some of these things in your business, it's ok! Don't beat yourself up about it. These tips are not meant to overwhelm or shame you but to open your mind to things you may not have thought about.

Know that the marketing world is constantly changing, and things that used to work, no longer work anymore.

We have learned a thing or two working behind the scenes of some prominent influencers, and we have now made it our mission to share the things we have learned with our clients and friends.

One of the main components of marketing is changing your strategy until you find something that works, then sticking with it!

Sometimes that process takes a while. It's important to remember to remain patient and consistent.

If you feel stuck with your current strategy, be open-minded and willing to change the way you are doing things.

If you have tried all of these things and you still feel like you are getting nowhere- call us!

We offer a free consultation, and we'd love to go over your strategy and see if there are some things we can tweak to turn your coaching or personality-based business into a success!com

06/27/2022

It's difficult to come up with fresh ideas for your social media accounts on a daily basis. Especially when you are trying to run a business at the same time.

Here are a few ideas to consider when you are feeling stuck.

Was that helpful? Let us know in the comments!

06/07/2022

05/30/2022

Right on the money!

These eight Facebook targeting techniques will help you boost ad conversions and lower the cost per conversion—the ultimate measure of an ad’s value.

05/20/2022

What is the C.A.R.E Method? And why is it so important?