Madrivo

Madrivo A world-ranked performance network that helps brands acquire customers digitally.

In the constantly evolving and incredibly fast-paced digital era, Madrivo is an integrated online marketing agency that develops efficient marketing solutions, unifies customer acquisition strategies, and develops tactics to successfully move traditional operations to the Internet. The team at Madrivo guides companies, large and small, globally, to establish the most cost effective online presence.

Performance marketing has evolved. The fundamental idea behind it hasn’t.Connect your marketing investment to measurable...
08/31/2026

Performance marketing has evolved. The fundamental idea behind it hasn’t.

Connect your marketing investment to measurable outcomes. Learn from what happens downstream. Then put more behind what’s actually working.

For brands looking to diversify acquisition and scale efficiently, that mindset matters more than ever.

We’re going back to the basics with a quick breakdown of how performance marketing works, the channels behind it, and what brands should look for when building a program that performs.

Read the full article (https://hubs.la/Q04vgDd20)

There’s a version of a media partner that sends you a weekly report and calls it accountability.Then there’s the partner...
08/26/2026

There’s a version of a media partner that sends you a weekly report and calls it accountability.

Then there’s the partner who notices contact rates are slipping, traces the problem back to the source, and starts making adjustments before you even ask.

One delivers leads. The other is invested in what those leads actually become.

That’s the difference between a vendor and a true growth partner.

The strongest performance marketing relationships don’t stop at CPL or lead volume. They connect acquisition to downstream outcomes, build feedback loops around what’s actually driving value, and continually adjust from there.

Because delivering the lead is only the beginning.

Madrivo is heading to Fort Lauderdale! 🌴We’re excited to have our team attending  Signature Series Part III, connecting ...
08/25/2026

Madrivo is heading to Fort Lauderdale! 🌴
We’re excited to have our team attending Signature Series Part III, connecting with incredible women across the performance marketing industry.

If you’ll be there, come say hi to the Madrivo team. We’d love to connect!
📍 Fort Lauderdale, FL
📅 November 8–10, 2026

We shared that Madrivo acquired MoneyGeek. Here is why we are excited about what comes next.People researching insurance...
08/05/2026

We shared that Madrivo acquired MoneyGeek. Here is why we are excited about what comes next.

People researching insurance and financial products want two things: clear information and an easy way to act on it.

MoneyGeek is exceptional at the first: Its content helps millions compare coverage and cost with confidence.

Madrivo brings the second: reach across email, paid media, and partner marketing, plus direct relationships with financial, insurance, and home services partners.

Put those together and the path gets shorter. Consumers get more direct access to the products they are already researching, and brands connect with people at the moment they make a decision.

We are also investing in where discovery is heading, including AI-powered search and generative engine optimization, so trusted guidance shows up wherever people look for it.

The longer-term vision: a simpler, more transparent way to research, compare, and choose financial products with confidence, all in one place. Better for consumers, and a stronger channel for the brands who want to reach them.

Read the full story: https://hubs.la/Q04r_bdb0

A low CPL feels like a win. Right up until the leads don't close.Here's the trap: CPL only measures what a lead costs to...
08/05/2026

A low CPL feels like a win. Right up until the leads don't close.

Here's the trap: CPL only measures what a lead costs to acquire. It says nothing about intent, quality, or whether that lead ever becomes revenue. So teams chase a cheaper number, flood the funnel with volume, and wonder why conversion keeps sliding.

The brands pulling ahead are looking past it. They optimize for what happens after the click. Lead quality. Contact rate. Downstream LTV. The metrics that actually predict whether a campaign sustains.

Cheaper leads are easy. Better leads are the whole game.

We broke down what to measure instead: https://hubs.la/Q04r_8j00

That's a wrap on Affiliate Summit East!A few days filled with great conversations, new connections, and plenty of opport...
07/28/2026

That's a wrap on Affiliate Summit East!
A few days filled with great conversations, new connections, and plenty of opportunities. Thanks to everyone who took the time to meet with our team. We always leave inspired by this community.

See you at the next one!

Big news: Madrivo has acquired MoneyGeek.MoneyGeek has built one of the most trusted resources in personal finance and i...
07/14/2026

Big news: Madrivo has acquired MoneyGeek.

MoneyGeek has built one of the most trusted resources in personal finance and insurance, helping millions of people compare coverage, understand costs, and make smarter decisions about their money.

Today, they join Madrivo.

Co-founders Dan Schuessler and Doug Jones will continue to lead as Co-CEOs, and MoneyGeek will keep operating under its own brand, with the same editorial team and the same standards.

What grows is reach. MoneyGeek's credited content and organic search audience now connect with Madrivo's marketing platform across email, paid media, and partner marketing, plus Madrivo’s network of financial, insurance, and home services partners. Together, we are also investing in emerging discovery channels like AI-powered search and generative engine optimization, so consumers can find credible guidance wherever they look.

"Doug and Dan have built an exceptional company with a strong foundation for growth," said Ronen Hamatian, CEO of Madrivo. "Together, we'll expand its ability to connect consumers with the products they're already seeking."

Read the full story: https://hubs.la/Q04pw7KY0

Most advertisers have tested a lead gen network before. And plenty of them walked away after one bad experience.Our own ...
07/13/2026

Most advertisers have tested a lead gen network before. And plenty of them walked away after one bad experience.

Our own Ninfa Cabello, SVP of Brand Partnerships, breaks down why: tiny budgets, CPL goals borrowed from a completely different channel, and two-week timelines that were never built to prove anything.

She lays out what the brands that actually scale with networks do differently, and why a bad test costs a lot more than the budget behind it.

Read Ninfa's take: https://hubs.la/Q04plZc90

🇭🇺 We're live at Affiliate World Budapest! 🎉If you're at the show, stop by Booth   to meet the Madrivo team, chat all th...
07/10/2026

🇭🇺 We're live at Affiliate World Budapest! 🎉
If you're at the show, stop by Booth to meet the Madrivo team, chat all things performance marketing, and see what we've been building. See you there! 👋

You’ve seen it a hundred times...Google changes an algorithm.Meta raises CPMs.A buyer tightens compliance.A platform upd...
06/30/2026

You’ve seen it a hundred times...

Google changes an algorithm.
Meta raises CPMs.
A buyer tightens compliance.
A platform updates its policies.

And suddenly the numbers that worked yesterday don't work today.

The brands that struggle treat channels like permanent assets.
The brands that win treat channels like portfolios.

That's why the smartest marketers don't bet everything on search, social, native, programmatic, or email. They build resilience.

At Madrivo, we've watched channels rise, fall, recover, and evolve for more than 15 years. One lesson keeps repeating:

The companies that outperform aren't the ones chasing the newest traffic source. They're the ones building access to audiences across multiple channels before they need them. When one channel gets more expensive, another scales. When one platform changes the rules, another keeps producing.

That's not a marketing strategy. That's risk management. And in performance marketing, risk management is often the difference between growth and starting over.

Learn more @ https://hubs.la/Q04n4Dbz0

Address

10300 W Charleston Boulevard, Ste 13/196
Las Vegas, NV
89119

Opening Hours

Monday 7am - 5pm
Tuesday 7am - 5pm
Wednesday 7am - 5pm
Thursday 7am - 5pm
Friday 7am - 5pm

Telephone

+18556237486

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