The Social Growth Group

05/21/2026

For all of you small business owners who haven't made the leap from ChatGPT to Claude, it's past time. Here's another reason why.

Anthropic recently launched Claude for Small Business. It connects Claude directly to QuickBooks, PayPal, HubSpot, Canva, Docusign, Google Workspace, and Microsoft 365. From there it chases invoices, closes the month, plans payroll, or runs a sales campaign. No extra cost beyond your existing Claude license and the tools you already pay for.

You approve every plan before anything gets sent, posted, or paid. Permissions carry over, so Claude only sees what the connected account already sees. Anthropic found half of business owners cite data security as their top hesitation with AI, so they built the guardrails in.

The setup friction is gone but the need to understand what you're doing and how to do it is not. Connecting HubSpot to Claude won't tell you which segment to target or what campaign to run.

When I audit a client's marketing, the tools were rarely the problem. The owner just never had time to define what they actually wanted the tools to do and really learn how to bring that idea to reality. They are working in their business everyday, and aren't able to spend the time needed to build their understanding of all of the capabilities available now.

If that sounds like you, and you need help, send me a DM or schedule a call and let's chat. I live in Claude and love a good challenge, so let's see how we can make your life easier.

https://www.thesocialgrowthgroup.com/schedule-call

Get in touch with The Social Growth Group for social media growth services, inquiries, or support. Reach out via email or phone today.

05/08/2026

Thanks to and for putting on a great Ignite Small Business Summit. I was able to lead a great series of 3 round tables focused on keeping your content voice authentic leveraging AI. It was so energizing being in a room of like minded business owners.

05/08/2026

05/05/2026

Ribbon cutting at the new location! Excited for what’s to come!

04/28/2026

May is stacked with content Ideas for Small Businesses. Pick a couple that align to your business:

May 1 — International Workers' Day
May 1 — Small Business Month kicks off
May 3-9 — National Small Business Week (SBA)
May 5 — Cinco de Mayo
May 10 — Mother's Day
May 13 — National Receptionist Day
May 15 — Bike to Work Day
May 23-25 — Memorial Day Weekend (biggest May sales weekend of the year)
May 25 — Memorial Day
May 28 — National Hamburger Day

Don't try to post on all of them. Save this so you're not scrambling the night before.

04/08/2026

Small business owners who design in Canva: Did you know you can quickly check your video or image against the size and text placement guidelines to make sure customers can see everything on your post?

Here is a quick how-to for the Meta Design Check app.

04/06/2026

Are you doing these 4 things to engage your audience? Save this post and test them out in your upcoming content. Let us know if you see any improvement.

03/30/2026

Here are my top tools for busy small business owners and solopreneurs. With everything you have on your plate, work smarter, not harder, using these tools.

Claude > strategy, writing, research
Granola > meeting notes without a bot
Wispr Flow > voice-to-text everywhere
Nano Banana > AI image generation (free)
Revid.ai > short-form video from text
InVideo > longer video content
Canva AI > quick design and templates
Zapier > connect your tools automatically
Notion AI > organize everything with AI built in
Grammarly > clean up everything you write

Call us if you need help figuring out the best AI tools to support your business.

03/28/2026

Half of the AI tools being pitched to business owners are solving problems you don't actually have.

I spent two years testing 50+ different AI social media tools. Here's what I found: most of them create more work than they save you. The ones worth using? They handle the tedious backend things like pulling reports, crunching data, managing your posting schedules, and helping with the time-consuming parts of marketing content processes.

The biggest mistake I see: business owners using AI to write their posts, then hitting publish without changing a word. Your audience notices. It strips out everything that makes your brand sound like you.

Here's what actually works: Let AI handle your spreadsheets and analytics. Use that time you saved for the creative work that actually builds relationships with your customers. 📊

Try this: Export your social media data this week and ask ChatGPT to identify your top-performing content themes.

Stay tuned for Part 2 where we talk tools!

03/27/2026

What social activity will drive customers to conver?? My Answer: It, of course, depends on the business, but don't underestimate the power of comments and conversations. Posts are important, but it's the conversation after the post where the gold can be found.

Most business owners post and disappear. But the owners getting leads from social are the ones in their comments, in their DMs, and in other people's comment sections, having real conversations.

Engagement doesn't have to be a vanity metric...make it your warmest lead source.

Where are you showing up besides your own feed?