04/27/2026
💙 Over the past year we’ve had the amazing opportunity to work with LISTEN Community Services on a variety of marketing initiatives!
One project that we were particularly honored to support is the “Change that Counts” program, where Thrift Store shoppers can round up their total or drop change in a cash box, directly funding LISTEN’s many programs that benefit the Upper Valley community.
A year ago, this effort was simply known as the “round-up” program. It needed a more strategic identity and supporting promotional materials. Working closely with the LISTEN team, we developed a meaningful program name and designed an on-brand wordmark, which was then rolled out across in-store signage and digital communications!
The impact speaks for itself. With these updates, the program raised more than ever before this fiscal year - bringing in $13,791 from July through March alone. 🙌 We’re proud to have played a role in this work and are excited to see where future collaborations take us!
If you have an existing brand and want to launch new initiatives that feel cohesive and intentional, we can help with strategy, design, and more. Learn more here: hydratemarketing.com/brand-strategy-consulting-branding-services 🔗
