Beckie Kirker Creative

11/05/2025

Finding joy in the light and color of the season🍁 [Three saws, the nose & catoctin trails in MD]

10/07/2025

As requested, here are some of Brad’s preschool photos through the years! 😍😆 🎃 🍎

10/06/2025

Brad’s back to preschool… for his 5th go! 🍎 ✏️

07/24/2025

Lots of great marketing is happening lately. But I have never resonated with the term 'marketing,' even though it's what I do. I prefer to say I am extending a lot of authentic invitations!

Vine & Branches is an incredible place filled with welcoming people. But their story to others has never spoken to what makes them unique. I've fixed that! We are setting out to tell their authentic story, extend invitations to those who already want what they've got, and also bring together their church & childcare in messaging and purpose. Lots of work on the right internal and external messaging. Fun to use my ideas, plans, photos, words, and designs in harmony.

Here are some signs which are also part of a larger campaign in print (direct mail, brochure, etc) and social media. The sign at the street in front of church & childcare will be rotated out every 3 weeks with a different meaningful message, so those driving past keep noticing it.

04/30/2025

What sets Vine and Branches apart from the 65 other preschools within a 5 mile radius? Watch and see!

Thank you to Jack Haskins for the beautiful videography ☀️ 🍃

Welcome to Vine & Branches Lutheran Church & Childcare, where we are rooted in Christ, growing together in His word, and showing Him to the world! We invite ...

01/28/2025

SO fortunate to work together with Skipper Films - a dream come true, really! Their beautiful, authentic work helped us communicate unity and community at Christ Community Church and School in a super impactful way. Work included a 2 minute brand video, a website hero banner video compilation, and 3 short storytelling videos leading up to the official brand unification and Grand-Reopening of Christ Community Lutheran Church and Leesburg Open Arms.

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01/28/2025

From work done with two distinct brands, unready to succeed together, to finally years later a cohesive, unified brand strategy and team, I'm really proud of the myriad of work I've done with Christ Community Lutheran Church and Leesburg Open Arms, now known to the world as Christ Community Church and School. Following are excerpts from the large brand strategy and guide I created for them, ensuring unification continues and survives in every aspect of the brand moving forward. Part of my work also included launching this new unified brand to the world; a multi-faceted, all-encompassing project affecting all aspects of both non-profits. And very fulfilling to see complete. (Of course, there is a lot more of this work I could share than what is shown here, but the days are full and I'm sharing a little where I can.)

As a consulting marketer, creative director and brand strategist it is my pleasure to solve problems relating to how a brand is run and perceived, and how their invitation to connect with others is extended. When brands are struggling, it often has to do with being too close to themselves to see what they are doing from a different perspective. And it also usually involves fear of speaking directly to who they are. I've found the most success for brands when leaning into the differences—the ideals some people will hate and others will love. Finding your people comes easily when you are boldly yourself as a brand. When you can be true to you, you give others a place to find themselves.

10/26/2023

Today's post goes out to other small business owners tackling frustrations behind the scenes. Often times we feel we cannot pick and choose our clients, because at the end of the day money matters. I am proud of myself for firing a client today who I have worked with for 10+ years. Why? Because they are 6 months overdue on two invoices, and this is the fourth time they have withheld payment from me and I have had to chase it down. Eventually, they pay. So I end up saying yes to more work. Not anymore. I'm realizing that sticking with them when they continually disrespect me is enabling that behavior. Here's to making empowered decisions to only work with good people... even if it means a leaner pocketbook for a while.

10/05/2023

Brad and I have so much fun with this every year!

Also- shout out to all the teachers who have this much energy in the room every day! I went to bed by 7:30pm after day two 😂😍

Thanks to Ms. Debbi and the community center for the opportunity again this year!

05/13/2022

By saying I can do anything, I am honoring my creative nature, my adventurous spirit and my eager to learn mind. I can let my spirit dream in possibilities and new ideas. By saying I can't do everything, I acknowledge that I have limits and boundaries–my invitations to prioritize and leave room for what is most important to me. What a relief! I can dream it. I can do it. But I don't have to do it all.

05/12/2022

I just rinsed my deep blue loaded paint brush in my freshly brewed cup of chocolate raspberry coffee. I don’t want to waste the coffee- perhaps it will make some good contrast in my watercolor boat scene. 🤔