Equiseen: Your Digital Marketing Partner

10/23/2023

In an increasingly digital world, a strong online presence is no longer optional for businesses—it’s a necessity. A robust digital presence allows businesses to reach a wider audience, engage with customers more effectively, and stay competitive in their industry. It is the gateway to opportunities such as lead generation, competitor analysis, and customer segmentation.

In fact, according to data from Statista, over 4.66 billion people were active internet users as of October 2020, encompassing 59 percent of the global population. This vast online audience represents a significant opportunity for businesses to expand their reach and grow their customer base.

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Unlock business growth with search engine optimization strategies. Elevate visibility, credibility, and engagement.

09/09/2022

08/28/2020

Don't get comfortable at the top.

There’s a certain feeling that once a site is top ranked that it will continue to rank there. However, those rankings are essentially "temporary."

Google's John Mueller gives a general answer about why sites may lose rankings.

08/25/2020

REI Co-op has announced plans to sell its newly completed corporate campus in Bellevue, WA. Instead of the central location, the co-op will embrace a new HQ set-up of multiple satellite campuses and “lean into remote working as an engrained, supported and normalized model.”

REI Co-op has announced plans to sell its newly completed corporate campus in Bellevue, WA. Instead of the central location, the co-op will embrace a new HQ set-up of multiple satellite campuses and “lean into remote working as an engrained, supported and normalized model.”

06/05/2020

Bing's new tool can help find SEO issues on your site.

New goodies are in Bing Webmaster Tools; first we got a competitive link tool and now a new SEO audit tool.

06/03/2020

Several users of Facebook's Pages app have reported seeing a new function appear over the weekend which prompts them to 'send customized marketing emails' via their page.

Facebook is testing a new option that would enable Page managers to send emails to their contact via their page.

05/31/2020

If you have a PPP loan, Mark Cuban and Citizens Bank of Edmond CEO Jill Castilla have created a FREE website to help you apply for loan forgiveness.

05/28/2020

Facebook Announces 'Shops' for Facebook and Instagram

Facebook has announced new 'Shop' sections for both Facebook and Instagram, which will enable businesses to sell products direct from their profiles.

03/27/2020

The credits will be available for eligible active advertisers "in the coming months." It is also expanding ad grants for COVID-19 public service announcements.

03/23/2020

Not sure if your business should be open or closed? Here's a state-by-state (mostly) list of business lockdowns.

State lockdown measures imposed across the U.S. vary in the scope and severity of the limits on where people may travel, work and shop away from their homes. Here are highlights of the orders in the largest states.

03/21/2020

"Make sure to communicate clearly and consistently with your customers. If you are open for business, make sure they know that and how to interact with your organization. Make it easy for them to purchase your product and services.

Use your social media presence to keep your customers up to date. If you typically don’t use social media, it may now be time to build one.

Implement a newsletter or series of emails to your customers if you aren’t already doing so. Use it to communicate your ability to help customers and any changes to how you regularly provide them."

This guide can help guide you and your business during difficult times.

03/18/2020

Facebook has pledged $100 million in grants and ad credits for 30,000 small and medium businesses in 30 countries that are being affected by the coronavirus.

The social platform also has designed a Business Resource Hub with tools and advice and is planning on launching virtual training and other support for businesses that are conducting work remotely.

Facebook has announced a new $100 million grant program to assist small businesses dealing with the impacts of the coronavirus outbreak.