What are the opening hours?

Monday 8am - 5pm Tuesday 8am - 5pm Wednesday 8am - 5pm Thursday 8am - 5pm Friday 8am - 5pm Saturday 8am - 5pm

Stingray - Strategic Marketing

Home
United States
Lincoln, NE
Stingray - Strategic Marketing

Strategic marketing for startups, small and medium- sized businesses, and nonprofits.
(1)

10/21/2026

Love crafting human-centered stories for my nonprofit clients! Here's a behind-the-scenes look at what it takes this solopreneur mom to show up for work in person. Lol. No complaints here! Just reality and I love every second.

P.S. Know someone who needs this kind of effort on their bench? Send them my contact info. [email protected]. No charge for a coffee meeting to see if we're a fit. :)

10/14/2026

A few weeks ago, I presented at 1 Million Cups Lincoln, and it was a lot of fun. If you're a founder, highly recommend.

I showed off some of my strategic marketing work with Foster Care Closet, Nebraska No Kill Canine Rescue, Corner House Treats, Onsite Improvement, CouncilWare, and Lincoln Literacy, and my creative partnerships with Mandy Peterson (SevnSpero Creations), Rebecca Marie Photo - Lincoln, and Andy Seiler (CueMotion).

In case you missed my presentation, here's a video you can watch on YouTube: https://buff.ly/0gGaudg

10/05/2026

Working outside in the rain is so fun. Spent about 5 hours there on Wednesday, working on social media content, long-form impact stories, and account management (aka emails and texts).

Here's what goes into one month of social media content:

- Account management (aka 1 hour synchronous meeting time and 1 hour total of email and/or text communication, revisions, approvals, drive time, coffee, etc.)
- Content strategy and project management (aka brainstorming and culling ideas for each week's topics, integration with brand messaging, deciding which week they should be published, copy direction, CTAs, image direction, communicating with designer/photographer, edits, etc.)
- copywriting 1 post per week - including any graphic copy like text overlays
- graphic design
- implementation (aka, loading, optimizing, resizing, tagging, and scheduling in Buffer, and oversight)
- comment/DM moderation and invites to follow

😅

So grateful to the Telegraph District for free parking and The Mill Coffee & Tea for delicious coffee. Thank you for giving us a place to work, meet with clients, and hold book club meetings. :)

09/28/2026

I help small businesses and nimble nonprofits with their "emergent" strategy. By that I mean I meet with them once a month and talk about what's working and what's next. We make decisions about their content based on real-time evidence and emerging opportunities, not based on a single PDF or slideshow from a year or more ago.

Strategy is one way I bake in extra impact for my retainer clients.

Marketing moves quickly. I will walk (or run) alongside you as you make decisions and adapt to those changes.

09/22/2026

Yesterday, I used the bowtie funnel as the framework for a client's marketing strategy. I think a lot of people get pigeonholed into one or two areas of the funnel (usually the top and bottom of the funnel, in my experience - blogs, social media, one-sheets).

But the truth is, your most effective marketing doesn't happen at the top of the funnel. It doesn't happen in the traditional sales funnel at all.

Watch what happens when you flip the funnel on its side and turn it into a bowtie.

Top of funnel (awareness) -> middle of funnel (consideration) -> bottom of funnel (conversion) -> loyalist -> advocate -> ambassador

Marketing with the highest ROI happens on the other end of the bowtie. It happens when you turn your existing customers into referral partners and brand ambassadors.

It all comes back to trust.

Your future customers will trust your current customers more than any other form of marketing. They're more likely to convert, AND they're cheaper to acquire. So you need to keep investing in your current customer relationships. And if you haven't started thinking of your customers as a form of marketing, consider this your sign to do so.

For marketing assets at this end of the bowtie, think about gifts or loyalty programs, thank-you messages, discounts, and requests for reviews and honest feedback. Maybe an event with free drinks and snacks for service professionals. It can also look like just doing an amazing job at delivering something your customers value. Over. And over. And over again.

Marketing is more than a sales funnel. It's a bowtie.

Time to put on your suit and get to work.

If you're curious about this framework, here's a resource from Bazaarvoice you might find interesting. bazaarvoice.com/blog/the-bow-tie-funnel-a-guide-to-the-sales-and-marketing-funnel

09/16/2026

I've had some great conversations lately with other entrepreneurs in Lincoln and wanted to share these photos my friends in the audience took.

Today, I shared my founder's journey at 1 Million Cups Lincoln. (Thanks, Jeff Valder, for snapping these!)

Last week, I shared some social media tips with other women in business at The Nook at Escape Lincoln. (Thanks, Rebecca Marie Photo - Lincoln, for snapping this one!)

Being in front of people is always a little scary, but I'm trying to lead by example. Digital marketing is getting harder and harder for small businesses. So yes, it is important to post consistently on social media, but equally important (maybe even more important in Lincoln) is getting out of your office and off your computer to talk with your community in person.

People support and buy from other people they know, like, and trust.

If you're curious about what I do at Stingray, please visit my website at followthestingray.com.

TLDR? I can help with:

- Social media management
- Content strategy
- Copywriting
- Storytelling
- SEO
- Small business branding (in partnership with other creatives)

09/10/2026

Today entrepreneurs can get free business and marketing advice! Accounting, legal, finance, etc will all be there. And me. There may be chocolate.

09/08/2026

Join me at The Nook at Escape Lincoln tomorrow (9/9) at 10am! I'll be talking about how to build a recognizable, trustworthy brand identity on social media... especially when YOU are the brand.

Part presentation with actual examples and part Q&A, we'll dig into...

- Do you need a separate brand profile, or should you post everything on your personal profile?
- Are you an "I" or a "we"?
- How much of your personal life or behind-the-scenes story should you share?
- Should you have a presence on every social media app?
- How can you maintain a consistent posting schedule without getting overwhelmed or burning out?
- What type of content actually proves your credibility rather than just looking like self-promotion?
- How should you respond to negative comments?

This is a free event with RSVP here: https://www.simpletix.com/e/women-s-brunch-series-fall-sexy-cute-popul-tickets-273851

P.S. This headshot was taken by Rebecca Marie Photo - Lincoln, and you should get one, too. :) She'll be doing headshots before and after. Here's the link to book your session with her for $50: signupgenius.com/go/10C0F4AA4A629A2F8C43-64961168-headshot

09/04/2026

Okay, first official "Rebrandy" (aka, Rebecca, Brittany, and Mandy lol) project is off and running, and I love how it came together!

Meet Nancy Lee of Corner House Treats, a cottage chocolatier based out of Omaha. Also the person responsible for the stingray-shaped chocolates that I used as icebreakers and an excuse to talk to people at a recent Lincoln Chamber of Commerce new member showcase (introvert hack!)

Nancy hired the three of us to rebrand her chocolate business:

- Mandy Peterson (SevnSpero Creations) - logo, colors, fonts, brand guidelines
- Rebecca Marie Photo - Lincoln - brand photos
- Brittany Wren (me) - tagline, messaging, website copy, Squarespace formatting, content calendar, and social media templates

This was a fun, rewarding group project. Happy I get to work with such fun, creative people.

P.S. Nancy can make YOU some special white-labeled treats, too! Also available for weddings, events, and... you know... a random Tuesday.

09/03/2026

Yay! So excited to meet new entrepreneurs and give some free marketing advice. Every second Thursday!

Address

Lincoln, NE
68502

Opening Hours

Monday	8am - 5pm
Tuesday	8am - 5pm
Wednesday	8am - 5pm
Thursday	8am - 5pm
Friday	8am - 5pm
Saturday	8am - 5pm

Website

https://www.followthestingray.com/

Alerts

Be the first to know and let us send you an email when Stingray - Strategic Marketing posts news and promotions. Your email address will not be used for any other purpose, and you can unsubscribe at any time.