Simple Strat

Simple Strat Simple Strat is a marketing and sales firm that helps you get more out of HubSpot. Learn more at SimpleStrat.com

Simple Strat is a HubSpot consulting firm that helps small & mid-market B2B companies simplify growth by aligning their teams, tools, and data to unleash the platform’s full potential. From CRM strategy and setup, to marketing automation and content creation, our services are tailored to fuel customer acquisition and retention. Simple Strat is a Diamond Solutions Partner and the hosts of HubSpot H

acks, the #1 unofficial YouTube channel for HubSpot Tutorials. We work with clients nationwide, ranging from Fortune 500 companies to startups and more.

Active segments are powerful, but they only work when filter logic can do the heavy lifting.Sometimes you need to decide...
06/08/2026

Active segments are powerful, but they only work when filter logic can do the heavy lifting.

Sometimes you need to decide exactly who's in a list. Event attendees, hand-curated outreach groups, and contacts added through a specific workflow are cases where static segments give you the control that filters can't.

In the latest HubSpot Hacks video, Will walks through every way to manually add records to a HubSpot static segment, including how to automate it through workflows when you want the control of a static list without the manual work.

Here's the full walkthrough:

More HubSpot tips in your inbox: https://info.simplestrat.com/hubsp...

HubSpot is supposed to make your team faster. When it feels like the opposite, it's almost always a setup problem. These...
06/04/2026

HubSpot is supposed to make your team faster. When it feels like the opposite, it's almost always a setup problem.

These 7 practical fixes tend to make a real difference 👇

HubSpot should be easier than it is. So what gives? Try these 7 practical fixes to simplify your CRM, save time, and make HubSpot work for you.

For a lot of sales reps, the first hour of the day disappears before they've made a single meaningful move. HubSpot's Sa...
06/04/2026

For a lot of sales reps, the first hour of the day disappears before they've made a single meaningful move.

HubSpot's Sales Workspace pulls tasks, pipeline, leads, and AI-assisted insights into one view so reps can start executing from the moment they log in.

If you're not sure how it works or where to start, Will does a great job explaining and demonstrating.

Worth 8 minutes:

More HubSpot tips in your inbox: https://info.simplestrat.com/hubsp...

A lot of sales teams don't realize how much buying signal is already sitting in their HubSpot.We worked with a client wh...
06/02/2026

A lot of sales teams don't realize how much buying signal is already sitting in their HubSpot.

We worked with a client whose customers were actively visiting product pages, running searches, and clicking through content. All that data was sitting in a dashboard nobody had time to dig through.

By the time a rep found the signal, the window had usually passed.

We put that web activity directly on the Company record. Same data, but now it's the first thing a rep sees when they open an account. Expansion conversations started earlier because the context was already there waiting for them.

Want to see the full project breakdown? 👇

How do you track website activity in HubSpot for sales? Use embedded reports to surface page views, contact behavior, and buying signals directly on company records.

When a campaign underperforms, the instinct is usually to look at the copy, the timing, or the offer. But more often tha...
06/01/2026

When a campaign underperforms, the instinct is usually to look at the copy, the timing, or the offer. But more often than not, the audience was the problem from the start.

HubSpot Segments (formerly Lists) has a lot more to offer than most marketers realize.

In the latest HubSpot Hacks, Will walks through the full picture: how to manage your segment library, use the Analyze tab to understand how audiences are actually behaving, and compare segments so you can make smarter decisions about who you're targeting and why.

Worth a look if segmentation is part of how your team drives results in HubSpot.

More free help: https://info.simplestrat.com/hubspot-newsletter?utm_source=youtube&utm_medium=video&utm_campaign=hubspot_hacks&utm_content=segments052926_des...

Outlook emails not logging in HubSpot is one of the most common frustrations we hear from new clients.If you're curious ...
05/27/2026

Outlook emails not logging in HubSpot is one of the most common frustrations we hear from new clients.

If you're curious what's likely causing the problem, how to configure the integration correctly, and what to watch for along the way, this blog is for you.

Stop the CRM blind spots. Learn how to connect your Outlook account to HubSpot, verify your inbox status, and enable the Inbox Automation toggle to log emails.

Dirty CRM data has a way of showing up everywhere, like in reports that don't quite add up or outreach that feels off.Du...
05/26/2026

Dirty CRM data has a way of showing up everywhere, like in reports that don't quite add up or outreach that feels off.

Duplicates are one of the biggest culprits. In the latest HubSpot Hacks video, Will walks through how to find them, merge them cleanly, and set up HubSpot to catch new ones before they become a bigger problem.

Find the tutorial here:

Get more tips like this on our weekly newsletter: https://info.simplestrat.com/hubspot-newsletter?utm_source=youtube&utm_medium=video&utm_campaign=hubspot_ha...

If your team has been using HubSpot for the CRM and something else entirely for task and project management, that setup ...
05/18/2026

If your team has been using HubSpot for the CRM and something else entirely for task and project management, that setup might be worth revisiting.

HubSpot just gave Tasks a serious upgrade. We're talking subtasks, Gantt charts, board views, custom pipelines, and workflow automation that can spin up entire task sequences the moment a deal closes.

In the latest HubSpot Hacks video, Will walks through everything that's new and shows exactly how the automation side works, including auto-creating onboarding tasks with subtasks assigned to the right people the second a company becomes a customer.

Worth a look if you've ever wished you didn't need two tools to manage your team's work. Here's the full tutorial:

Get more tips like this on our weekly newsletter: https://info.simplestrat.com/hubspot-newsletter?utm_source=youtube&utm_medium=video&utm_campaign=hubspot_ha...

There's a lot of talk about AI right now, and if you're using HubSpot, some of it is actually relevant to your day-to-da...
05/11/2026

There's a lot of talk about AI right now, and if you're using HubSpot, some of it is actually relevant to your day-to-day work.

HubSpot's Breeze platform includes two different types of AI tools: Assistants and Agents. They're not the same thing, and knowing the difference changes how you'd actually use them.

In the latest HubSpot Hacks video, Will breaks down what each one does, where they live in the platform, and how to figure out which ones make sense for your team.

Good starting point if you've been meaning to dig into HubSpot's AI features but haven't known where to begin.

Get more tips like this on our weekly newsletter: https://info.simplestrat.com/hubspot-newsletter?utm_source=youtube&utm_medium=video&utm_campaign=hubspot_ha...

Ever finish a full day of work and wonder how much of it was actually selling versus just navigating your CRM?For many r...
05/04/2026

Ever finish a full day of work and wonder how much of it was actually selling versus just navigating your CRM?

For many reps, more time goes into clicking around HubSpot than they'd like to admit.

In the latest HubSpot Hacks, Will walks through how to use the Sales Workspace as a real home base — one place to see your tasks, prep for meetings, work your pipeline, and close out the day without the constant tab-switching.

Worth a watch if your sales team is in HubSpot every day.

3 likes, 1 comment. "A Day in the Life: Using HubSpot Sales Workspace"

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