The Peacock Group

10/04/2026

Help us wish Melissa a very happy birthday! 🎉

Melissa does so much behind the scenes to keep TPG running smoothly, from managing the numbers to helping with the day-to-day details that keep our flock organized.

We’re so grateful to have her. Happy birthday, Melissa! 💙

10/02/2026

Another Power of the Purse in the books! 👜✨

Our team loved being onsite again this year for one of the Women's Foundation of Arkansas’s signature events, bringing together supporters from across the state to celebrate women’s leadership and invest in the next generation.

Congratulations to WFA, this year’s honorees and everyone who helped make the 27th annual luncheon possible!

10/02/2026

Game on. 🕹️ Kong Klash 16 takes over The Vortex Classic Arcade in Sherwood this weekend, bringing some of the country’s best Donkey Kong players to Arkansas for three days of competition.

Talk Business & Politics-Statewide has a preview of this year’s tournament, including Arkansas native and three-time defending Kong Klash champion Wes Copeland’s return in pursuit of another title.

Read more before the games begin Friday:

Former Donkey Kong world record holder Wes Copeland, a native of Bismarck, Arkansas, will seek a fourth consecutive title in what he called “the de facto Donkey Kong world championship”...

09/24/2026

Preparing for the 2030 Census starts well before anyone fills out a form.

Our team joined community leaders and organizations from across the state yesterday at the Arkansas Counts Census Summit in Little Rock, the first statewide gathering focused on preparing for the next census.

Together, participants reflected on lessons from 2020 and began building the local partnerships needed to help ensure every Arkansan is counted.

09/24/2026

Congratulations to Roby Brock and Andrew Bagley, recipients of Distinguished Service Awards at the Arkansas Press Association’s Press Freedom Gala earlier this week, and to Coach John Calipari, who was named Headliner of the Year.

TPG joined the Arkansas Press Association this year as an Associate Member, and we’re proud to support its work on behalf of a strong, free press in our state.

09/23/2026

Still thinking about this night. 🏆

Last week’s Arkansas PRSA Prism Awards gave us plenty to celebrate, including 10 awards and our fourth consecutive Bob Sells Best of Show Award. Even better was sharing the evening with our team, client partners and Arkansas’s communications community.

09/22/2026

Effective communication can capture attention, but lasting success depends on trust.

In our latest TPG blog, Ashley explores what ethical public relations looks like in practice, from challenging unsupported claims and recommending greater transparency to balancing speed with accuracy in a rapidly changing communications landscape.

Read “Let’s Get Ethical”:

We hear the word ethical all the time. We buy ethically made products, look for ethically sourced ingredients and increasingly debate the ethical use of artificial intelligence. But with the word appearing in so many parts of our daily lives, do we really stop to consider what it means? At its co

09/21/2026

Ahead of this year’s Women's Foundation of Arkansas Power of the Purse, Arkansas Business spoke with honoree Marsha Martin about building Onyx Brands, preparing the company for acquisition and the support that helped her grow a woman-owned business.

Martin also shares lessons from working alongside Sam Walton and advice for founders preparing to take their products to market.

Read the Executive Q&A:

Onyx Brands founder Marsha Martin shares her advice for Walmart vendors, her lessons from working alongside Sam Walton and what she wishes she had known before selling to private equity.

09/18/2026

Our team earned 10 awards at last night’s Arkansas PRSA Prism Awards, including the Bob Sells Best of Show Award for the fourth consecutive year!

For the second year in a row, both Best of Show finalists were TPG-led campaigns, with the top honor going to our work with Arkansans for Improving Maternal Health on its Legislative Luncheon and White Paper Release. The other finalist was our work supporting the Arkansas Center for Women & Infants' Health and Arkansas Hospital Association Maternal Health Roundtable.

Our 2026 Prism Awards include:
⭐️ Promotional Printed Pieces: Arkansas Heart Hospital’s Heart-Healthy Food Guides
⭐️ Community Relations: Doula Alliance of Arkansas ’s World Doula Week and Community Doula Week Campaign
⭐️ Content Marketing: Arkansas Heart Hospital’s Heart-Healthy Food Guides
⭐️ Crisis Communications: Arkansas Chapter, American Academy of Pediatrics’ response to federal vaccine changes and whooping cough
⭐️ Institutional Programs: Lexicon Inc.’s Steel Days 2025 Workforce Development Initiative
⭐️ Internal Communications: Women's Foundation of Arkansas’s “Confronting the Chilling Effect on Women-Focused Funding”
⭐️ Public Affairs: Arkansans for Improving Maternal Health’s Legislative Luncheon and White Paper Release
⭐️ Special Events and Observances, Less Than Seven Days: Arkansas Center for Women & Infants’ Health and Arkansas Hospital Association’s Maternal Health Roundtable
⭐️ Special Events and Observances, More Than Seven Days: Every Mother Counts’ U.S. Maternal Health Press Fellowship Arkansas site visit and event series
⭐️ Bob Sells Best of Show: Arkansans for Improving Maternal Health’s Legislative Luncheon and White Paper Release

These honors reflect the strategy, creativity and care our team and client partners bring to each project. We’re grateful to Arkansas PRSA for the recognition and proud to celebrate alongside Arkansas’s communications community.

See more from the evening:

09/17/2026

A new Brightwater program is creating pathways into Northwest Arkansas’s culinary industry while helping local restaurants address workforce needs.

KUAF 91.3 Public Radio recently highlighted B Workforce, a free, eight-week program supported by the Walton Family Foundation that prepares participants for entry-level kitchen positions through hands-on training.

Listen to the story:

Brightwater's free B Workforce program offers 120 hours of culinary training as Northwest Arkansas restaurants face an estimated 3,500 open positions.