Aiminity

Name: Aiminity
Address: PO Box 83, Lizton, IN, 46149, US
Telephone: +18559585585

Digital agency delivering digital website experiences rooted in user expectations and conversions.

05/05/2023

Here's a thought.

When researching a product purchase, 77% of shoppers use a mobile device.

With that in mind, ask yourself, how good is your mobile site?

If you can't say it is excellent, it is losing you revenue.

As shopping habits continue to shift towards mobile, it's not enough to rely on having a “responsive” website anymore.

You need to make conscious decisions that are specific to how people interact with a mobile website from their device.

05/04/2023

Did you know that 81% of shoppers research online before making a purchase?

That's HUGE!

But here's the interesting part.

Making a purchase doesn't just mean buying a piece of tech or some shoes. It applies to ANY business that sells a product or service.

It is why having a strong online presence is SO important in 2023.

You need to stand out amongst tough competition and win over visitors.

Maybe it's time for a website overhaul with an actionable SEO strategy…

What do you think?

05/03/2023

There's a lot of focus on building a strong online presence.

Why?

Because 97% of consumers use the internet to find a business.

An online presence helps consumers find your brand before they are aware you exist!

It lets visitors learn about your business which helps you build a reputation.

This all plays into your customer's purchasing decision.

05/01/2023

Ever thought about creating tools for your audience?
Cue a knee-jerk reaction…
Doesn't that mean making apps some kind of calculator?
Well, no.
It's basically sharing templates or practices that you use yourself. These are the tools that you use to be more efficient.
So whether it's spreadsheet templates or content calendars, your audience can download it as a pack and get started straight away.
Want an example?
Sure! Just drop your email down below.
(Easy isn't it!)

04/28/2023

Are you using any apps to boost your conversion optimization?

We have been testing out Hotjar.

It provides heatmaps, user recordings, and surveys to help you understand how users interact with your website.

We then use this information to make improvements to sites.

04/21/2023

Since we just spoke about redesigning your site… why not put some though into security? Here's a fact.

Did you know that if your website doesn't have an SSL certificate, Google may not display it in search results?

(Cue everybody rushing to check if they have one)

It turns out that creating a secure experience for your site visitors is more important for your business than just improving the trust clients have in your business.

If you're not sure if your website has an SSL certificate, you can check it by seeing if you have HTTPS at the beginning of your URL. If it's only HTTP then visitors trying to find your site via Google will receive a notification saying that your site isn't secure.

This can drastically increase the bounce rate from your website, so be sure to check it as soon as possible and get an SSL certificate if you don't already have one.

04/19/2023

Three ways you'll know when it's time for a website overhaul:

Is your traffic stagnating?

Are no new leads coming in?

Do you want to improve the user experience?

The size of your website redesign should align with your business goals. Always feel that a website redesign is within reach because there are solutions to meet any budget.

04/18/2023

Build a Content Strategy – Step 4

Promote your product within your blog posts.

Natively promote your product with images, conversion-focused copy, and clear CTAs with enticing offers.

Study Ahrefs' blog as an example.

04/17/2023

It's easy to think that no one looks at blogs anymore.

(Actually, they do, but it still puts some people off doing it.)

So what other options are there for creating valuable content?

This involves thinking outside the box.

Remember, what are search engines going to repay you for?

EAT
- Expertise, Authority, and Trustworthiness.
- Don't limit your contribution to a blog.
- Create a tool or calculator.
- Provide infographics to make your content memorable.
- Create an e-book with your original take on something.
- Provide how-to guides.

Just create something that your audience will find valuable so they keep coming back and sharing with their peers.

04/14/2023

We just helped one of my accountancy clients increase their conversions by 33% with one very simple trick that is very straightforward to implement with the help of paid ads. Want to know what that is? (Landing pages)

04/12/2023

Optimizing your paid ads is like optimizing your website.

The secret is identifying the pain points of your audience.

So how does this influence what you do?

There are two ways to do this:

Keywords: Don't get stuck on single keywords! Consider long tail keywords and questions too. Google's “people also ask” section is very helpful if you don't want to pay for keyword research. You can also research your competitors and see what keywords they are targeting.

Once you understand their key pain points, you can begin to isolate what is especially important to your audience. One way you can do this is simply speaking to them directly and utilizing forms to determine what their priorities are. This is reliant on you having a big enough mailing list.

Testing: Conduct A/B testing with your ads. This involves running almost identical iterations of your ad content with one detail changed. It could be the title, image, or CTA. These ads can then be run on a carousel, meaning that they rotate every thirty seconds or so.

Be sure you are keeping track of the stats for each so you know what is working!

04/11/2023

Want to start running paid ads but need help figuring out where to begin?

Here are three tips to get you started:

1. Define the target audience and set clear goals for the campaign:
What do you want to achieve with your campaign? Increasing website traffic, generating leads, or boosting sales? Set a goal first so you can measure the success of your campaign.

2. Choose a suitable platform for your ads:
Think about where your audience spends their time online. A professional audience will often be on LinkedIn, whereas a younger audience will be on Instagram and TikTok.

3. Test and optimize:
A/B testing will reveal exactly what your audience is looking for. Create different versions of the same ad changing details such as the hero image, copy, and CTAs to see what orientation generates the best engagement.

Address

PO Box 83
Lizton, IN
46149

Telephone

+18559585585

Website

http://aiminity.com/

Alerts

Be the first to know and let us send you an email when Aiminity posts news and promotions. Your email address will not be used for any other purpose, and you can unsubscribe at any time.

Contact The Business

Send a message to Aiminity:

Shortcuts

Want your business to be the top-listed Advertising & Marketing Company in Lizton?