Gente NOW

Gente NOW We connect the nation's most trusted brands to millions of consumers in both English and Spanish-speaking communities to achieve scale.

Turn prospects into paying clients with our unmatched bilingual digital marketing systems. By partnering with Gente NOW,...
05/12/2022

Turn prospects into paying clients with our unmatched bilingual digital marketing systems. By partnering with Gente NOW, you can expect results from our services like Lead Generation, Customer Acquisition, and In-House Digital Consulting. Learn more about what we do at gentenow.com

Hispanic Americans spend more time online than any other group. Is your organization effectively reaching Hispanic consu...
04/29/2022

Hispanic Americans spend more time online than any other group. Is your organization effectively reaching Hispanic consumers? Find out how you can reach a wider audience and engage more customers with our whitepaper "Scaling via Spanish-speaking Markets Online." The whitepaper is available on our website, and you can access it by visiting https://gentenow.com, or at the link in our bio.

With more than 70% of Hispanic Americans using social networks regularly, organizations have an exciting opportunity to ...
04/19/2022

With more than 70% of Hispanic Americans using social networks regularly, organizations have an exciting opportunity to structure their marketing plans in a way that engages these consumers. Bilingual and diverse marketing is one of the best ways to reach a wider audience and engage your increasingly diverse customer base. If you need help with bilingual marketing, GenteNOW can help! Request a strategy call by visiting our website at https://www.gentenow.com/

The Spanish-speaking audience in the U.S. is growing at a rapid pace. Research from Nielsen suggests that Hispanic Ameri...
04/17/2022

The Spanish-speaking audience in the U.S. is growing at a rapid pace. Research from Nielsen suggests that Hispanic Americans consume more mobile content, on average, than other groups. That means there is a tremendous opportunity for organizations to grow by building a mobile-first marketing plan that targets the Spanish-speaking community.

The Future is Multicultural. Is your web presence set up to accommodate English and Spanish speakers? Learn more about r...
04/07/2022

The Future is Multicultural.

Is your web presence set up to accommodate English and Spanish speakers? Learn more about reaching Spanish speakers in our whitepaper "Scaling via Spanish-speaking Markets Online" available on our website: https://www.gentenow.com/

Spanish-speaking consumers are a dominant presence in many metropolitan areas across the United States. Is your business...
03/29/2022

Spanish-speaking consumers are a dominant presence in many metropolitan areas across the United States. Is your business investing in marketing tools that reach this growing audience and convert consumers into customers? Learn more by downloading our whitepaper 'Scaling Via Spanish-Speaking Markets Online: A Definitive Guide for Organizations Going Multicultural Via Digital.' Download the whitepaper from our website: https://www.gentenow.com/

If you have questions, contact Gente NOW.

Our increasingly diverse economy means that a one-size-fits-all approach to marketing doesn't always work. At Gente NOW,...
03/22/2022

Our increasingly diverse economy means that a one-size-fits-all approach to marketing doesn't always work. At Gente NOW, we understand the importance of targeted marketing that reaches consumers on their level. Find out how we can help you reach more clients. Request a strategy call on our website! gentenow.com

According to the Hispanic Research Center on Hispanic Children & Families, nearly 26% of children living in the United S...
03/15/2022

According to the Hispanic Research Center on Hispanic Children & Families, nearly 26% of children living in the United States are of Hispanic or Latino origin. That totals around 18.9 million children. Hispanic and Latino children live across all 50 states, with higher percentages in the Southwest.

With such a high and growing percentage of Hispanic and Latino children in the U.S., it is important for schools to provide a safe and functional environment for an increasingly diverse student body. Hispanic and Latino children are among the most disadvantaged groups in U.S. schools, but there are ways that schools can improve and better support diversity.

A few things that schools can do:
• Recruit diverse and bilingual teachers and staff
• Offer training in diversity-related topics
• Ensure food security in their communities
• Be prepared to provide culturally-competent guidance for families

Do you know what the difference is between Hispanic and Latino? The terms are often used interchangeably, but they are t...
03/09/2022

Do you know what the difference is between Hispanic and Latino? The terms are often used interchangeably, but they are two different things. So what is the difference?

• Hispanic refers to people who are Spanish-speaking, or who have a background in a Spanish-speaking country.
• Latino refers to people who are from Latin America, or who have a background in Latin America.

The terms “Hispanic” and “Latino” are not racial categories but encompass ethnicity, culture, and identity. There are many indigenous peoples living in Latin America that are not Spanish-speaking, and therefore, may not consider themselves Hispanic. There are also many Spanish-speaking people living in the U.S. who consider themselves Hispanic but not Latino.
It is also important to recognize that, because these terms do not signify race, a Hispanic or Latino person can be any race or color.

The Pew Research Center estimates that 84% of Hispanic Americans use the internet on a regular basis. That accounts for ...
03/01/2022

The Pew Research Center estimates that 84% of Hispanic Americans use the internet on a regular basis. That accounts for more than 40 million people. With the Hispanic population increasing yearly, these figures will only increase.

What does that mean for your business? It means that you have the potential to reach 40 million Hispanic Americans with the right marketing. Not utilizing bilingual marketing? You could be missing out on an enormous opportunity to widen your audience and generate more traffic and leads.

Find out how to maximize your reach and lead generation by contacting Gente NOW. Our digital marketing team can help you increase traffic, generate more leads, and grow your business. Request a strategy call online at https://www.gentenow.com/ .

Roughly one-third of Spanish-speakers in the U.S. live in hard-to-count census tracts. Even so, research shows enormous ...
02/23/2022

Roughly one-third of Spanish-speakers in the U.S. live in hard-to-count census tracts. Even so, research shows enormous buying power and brand loyalty among the Spanish-speaking population. Hispanic consumers represent $1.8 trillion dollars in buying power. Imagine how that number could change if all Spanish speakers were properly accounted for and recognized.

There is enormous potential for businesses to reach Spanish speakers and grow their businesses. Bilingual and multicultural marketing are becoming necessities as our society becomes increasingly diverse.

Not sure where to start? Gente Now can help. Our bilingual digital marketing experts are trained to help businesses grow. We know what it takes to grow any business in the following industries:
• Education
• Finance
• Insurance
• Healthcare
• Law
• Travel
• Entertainment

Learn more about how we can help you by visiting the link in our bio. Request a strategy call to speak with one of our experts about your marketing needs.

Does your marketing plan adequately address the needs of Hispanic mobile users? Unfortunately, many businesses don't opt...
02/15/2022

Does your marketing plan adequately address the needs of Hispanic mobile users? Unfortunately, many businesses don't optimize their marketing and content for mobile, which means they are reaching a smaller audience than their real potential. Now more than ever, it is important to optimize marketing materials and content for smartphones and other mobile devices.

But it is also important to recognize the needs of your audience. With 98% of Hispanic consumers using a smartphone, why not target those consumers with your language, tone, voice, context, products, and services?

At Gente Now, we can help you do just that. Our bilingual lead generation service helps businesses reach a wider audience and engage more potential clients.

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Long Beach, CA
90807

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Friday 8am - 6pm

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