CRO Expert

🔍GMB and Local SEO Expert | I Help Many Businesses Rank on Google in Under 90 Days I would be happy to work with you!

The concern areas of SEO where I focus to improve client satisfaction are:

✔ Advanced SEO Strategy
✔ Technical SEO
✔ Keyword Research
✔ On-Page SEO
✔ SEO Audit (Basic and Technical)
✔ Competitor Research
✔ Content Strategy
✔ Backlink Strategy
✔ Detailed SEO Reporting
✔ Local SEO / Google My Business
✔ WordPress SEO (Yoast, RankMath and All In One SEO Optimization)
✔ YouTube SEO (Organic Growth)
✔

eCommerce SEO (Woocommerce, Shopify, and Magento SEO)
✔ Listings Optimization (Amazon, Walmart, Etsy, and eBay SEO)
✔ Ahrefs, SEMRush, etc.

10/30/2024

𝐒𝐦𝐚𝐥𝐥 𝐬𝐭𝐞𝐩𝐬 𝐥𝐞𝐚𝐝 𝐭𝐨 𝐛𝐢𝐠 𝐰𝐢𝐧𝐬.⁣
⁣
Last month I started working with a client. He was struggling with high cost per conversion—around $105 per lead when I started.⁣
⁣
Their campaign wasn't hitting targets.⁣
⁣
So, what did I do?⁣
⁣
Nothing too complicated. Just a few key changes.⁣
⁣
𝐖𝐡𝐞𝐧 𝐈 𝐜𝐡𝐞𝐜𝐤𝐞𝐝 𝐭𝐡𝐞𝐢𝐫 𝐬𝐞𝐭𝐮𝐩, 𝐡𝐞𝐫𝐞’𝐬 𝐰𝐡𝐚𝐭 𝐈 𝐧𝐨𝐭𝐢𝐜𝐞𝐝:⁣
⁣
→ Ad copies were good.⁣
→ The bidding strategy was good.⁣
→ Conversion tracking was working.⁣
→ Added right keywords⁣
→ Targeting was good. ⁣
⁣
𝐁𝐔𝐓,⁣
⁣
→ They didn't add negative keywords.⁣
→ Their landing page was a bit slow.⁣
⁣
𝐒𝐨, 𝐦𝐲 𝐬𝐭𝐞𝐩𝐬?⁣
⁣
→ First, I added a list of negative keywords.⁣
→ Second, I optimized the landing page loading speed. ⁣
→ Third, I included ad extensions.⁣
⁣
That’s it. Three small steps. ⁣
⁣
𝐖𝐢𝐭𝐡𝐢𝐧 𝐚 𝐦𝐨𝐧𝐭𝐡:⁣
⁣
→ The cost per lead dropped from $105 to $73.⁣
→ The conversion rate increased significantly.⁣
→ The results improved without any big changes.⁣
⁣
𝐓𝐡𝐞 𝐬𝐞𝐜𝐫𝐞𝐭 𝐭𝐨 𝐬𝐮𝐜𝐜𝐞𝐬𝐬?⁣
It isn’t always about big changes.⁣
Sometimes, small, strategic changes lead to remarkable results.⁣
⁣
It’s true—small changes, big results.

10/28/2024

STOP Overcomplicating Simple Things❌

Overthinking kills progress.
Simple steps drive real results.

When we make things complex, we lose:

→ Time: Chasing perfection that doesn’t exist.
→ Focus: Distracted by endless “could-haves.”
→ Energy: Drained by unnecessary tasks.

The solution? Get back to the basics.

Instead of constantly adding more, try removing things:

→ Remove tasks that don’t add value.
→ Simplify decisions that should be easy.
→ Let go of unnecessary “rules.”

Here’s how to start:

→ Limit choices – more options create confusion.
→ Focus on essentials – skip the fluff.
→ Set small goals – small wins lead to big outcomes.

Complexity can feel productive,
but it rarely is.

Remember, simplicity creates focus.

10/27/2024

Want to Maximize Your Google Ads Results?
STOP targeting only.
Focus on what you don’t want.

Many advertisers ignore the negatives.
But what you don’t want matters too.

I once worked with a client. They were targeting everything properly.
BUT they wasted budget and time.
Instead, we focused on exclusions.

Here’s what I learned:

→ Negative Keywords: Block irrelevant searches.
→ Audience Exclusions: Filter out unqualified leads.
→ Ad Copy: State what you don’t offer.
→ Landing Pages: Align content with expectations.

Define who isn’t your customer.
Narrow your focus to improve performance.

Investing time in negatives pays off.
It refines your strategy.
You’ll see better ROI and conversions.

Make your campaigns more effective.
Stop wasting your budget on the wrong clicks.

Start now→
Focus on refining your audience.
Shift your perspective today!

10/26/2024

The Reality of Small Budgets in Google Ads.

Last month I audited 16 Google Ads Accounts.

I talked with the clients. And I denied 4 offers, because of the budget issue.
I explained to them why I couldn’t work with them.

Examples of two companies why I denied their offer:

The first company was a real estate business based in Orlando, USA.
Their budget was $30-$40/day.
That was very low for this niche.
I explained they’d get only 5 clicks per day, max.
Because it's a very competitive niche.

I recommended increasing their budget to maximize results, but they preferred to scale up slowly.

The second company was a plumbing business based in Belgium.

They were running Google ads for 6 months and their daily budget was 40 euros per day.
I saw their average CPC is 19 euros and they were getting 2/3 clicks per day.
I checked again with the keyword planner and I saw the CPC is very high.
I told them if they want to get a good result you need to increase the daily budget.

They also couldn't increase the budget.

Why did I deny their offer?

If I worked with them, I could have taken the service charge.
Yes. It's true.
But without the right budget, I couldn’t deliver real value.

If I can't test strategies properly, how can I help them succeed?
Without results, it’d just waste their budget.

Would you take on clients with a limited budget?

10/25/2024

😁

01/14/2023

What is local SEO and how does it benefit businesses?

Local SEO is the practice of optimizing a website and its content to rank higher in search engine results for specific local queries. This is done by including location-specific keywords, creating local business listings, and building backlinks from local websites. The goal of local SEO is to help local businesses to be easily found by potential customers who are searching for products or services in their area.

Local SEO can benefit businesses in several ways, such as:

1. Increased Visibility: By optimizing for local search terms, businesses can increase their visibility in search engine results, making it more likely that they will be found by potential customers who are searching for products or services in their area.

2. Increased Traffic: By ranking higher in local search results, businesses can see an increase in traffic to their website, which can lead to more leads and sales.

3. Increased Credibility: By building local business listings and getting reviews from customers, businesses can increase their credibility, which can help to build trust with potential customers.

4. Increased Competition: Local SEO can help businesses to compete with larger, more established companies by allowing them to target specific local markets.

5. Cost-effective: Local SEO is a cost-effective way to promote your business online because it targets specific geographic areas and specific keywords, which can reduce the costs associated with reaching a broader audience.

Overall, Local SEO is a powerful way for local businesses to increase their visibility, drive more traffic, and attract new customers. By optimizing their website, creating local business listings, and building backlinks, local businesses can help potential customers find them more easily and increase their chances of conversion.

12/04/2022

6 tips to dominate local SEO

1. Target local keywords.
2. Claim your Google My Business listing.
3. Optimize your presence on local directories.
4. Make sure your site is mobile-friendly.
5. Manage reviews.
6. Optimize for voice search.

12/01/2022

6 ways to boost your local SEO strategy.

1. Claim and optimize your GMB listing. GMB or Google My Business is essentially the most critical part of your local SEO strategy.
2. Keep mobile in mind.
3. Collect plenty of customer reviews.
4. Focus on local link building.
5. Ensure NAP/citation consistency.
6. Make the most of social listening.

10/01/2022

6 ways to boost your local SEO strategy
1. Claim and optimize your GMB listing. GMB or Google My Business is essentially the most critical part of your local SEO strategy.
2. Keep mobile in mind.
3. Collect plenty of customer reviews.
4. Focus on local link building.
5. Ensure NAP/citation consistency.
6. Make the most of social listening.

Address

9005
Los Angeles, CA

Website

http://tuhindigital.com/

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