04/25/2025
What happens when a world-class cybersecurity firm needs to build media authority? 🤔
You call in Society22.
Fortalice Solutions, LLC is led by Theresa Payton—yes, the first female White House CIO and a former U.S. Secret Service agent. She’s not just breaking barriers; she’s defending digital infrastructure on a global scale. 💫
But with all that expertise, Fortalice was still flying under the radar when it came to public visibility. They weren’t getting the media attention their work demanded.
So we stepped in.
Here’s what we did:
Built an earned media strategy focused on Theresa’s expertise and Fortalice’s mission.
Positioned Fortalice as a go-to voice in cybersecurity, national defense, and online safety.
Landed 7+ top-tier placements including Forbes, Fast Company, The Hill, Dark Reading, and more.
The result?
Media coverage that aligned perfectly with Fortalice’s mission—raising awareness, credibility, and influence across both government and enterprise audiences. 🤝
This case study is just ONE example of what happens when the right story meets the right strategy. 💟
Want to see more wins like this? Head to: www.society22pr.com/our-results