06/28/2021
Engagement is what makes or breaks an Instagram profile!
Yeah, that's right! It's NOT the number of followers.
When you're building your business profile from scratch, we often get tied up in the number of followers we have instead of captivating the attention of those we do have.
Here's a quick way to start building engagement!
1. By adding your ride or die followers to the close friends group, Instagram now knows you want to prioritize their accounts. This send the signal to the algorithm to show both their posts and yours to each other more frequently. Don't add too many to this list because it won't make a difference.
2. Time is everything! Last week, Adam Mosseri announced that the more time spent on a post signals the algorithm to give you a higher rating, hence a higher reach/impressions which results in more engagement. Stack product photos or give a tip or two on how to use your products so people can spend more time consuming your post.
3. Lastly, give directions to your followers by adding a call to action to your carousel and caption!
Hope this was helpful! Share with your mejor biz bestie and boost your engagement together!
