Spotlight Communications

06/02/2026

Recently, our client, board-certified plastic surgeon Dr. Steven Williams, was featured in Business Insider – which reached more than 37 million online readers. The article was picked up by several outlets: Yahoo! Life, Yahoo Style Singapore, Yahoo News Malaysia, and Yahoo! Canada, for an additional reach of 383 million online readers.

In the article, Dr. Williams discusses the reality of managing expectations when patients bring AI-generated images as references for plastic surgery.

Patients are turning to ChatGPT for beauty standards. The results aren't physically possible.

06/01/2026

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The Spotlight marketing team utilizes storytelling to help our clients connect and impact the lives of their target audiences. 📖💙

05/27/2026

On , we’re taking a look back at an interview we secured for our client, board-certified facial plastic & reconstructive surgeon, Dr. Kimberly Lee, in Scary Mommy!

In the article, Dr. Lee discusses sunscreen and how long it lasts after first use.

Does sunscreen expire? It does. Dermatologists explain how to tell if your sunscreen has gone bad and whether it's OK to still use expired SPFs (don't do it).

05/26/2026

The Spotlight PR team secured an interview for our client, board-certified plastic surgeon Dr. Steven Williams, on the Everything & Anything…and a bit Gay Podcast. The episode is available on Apple Podcasts, iHeartRadio, and Spotify.

During the conversation with host Zach Randles-Friedman, Dr. Williams shares insights on the GLP-1 revolution, transgender surgery, medical tourism risks, social media's toxic impact on beauty standards, and more.

Podcast Episode · Everything & Anything...and a bit gay Podcast · May 13 · 55m

05/25/2026

Today, we honor those who sacrificed for our country.

As all Americans come together to pay tribute, we hope this day also helps build unity.

05/22/2026

Happy National !

Today, we celebrate female bosses like our founder and President, Candis Melamed, who turn bold ideas into powerful brands and lead their lives with professionalism, creativity, and heart. ✨

05/20/2026

We are proud to have secured an interview for our client, board-certified facial plastic & reconstructive surgeon Dr. Kimberly Lee , in NewBeauty – which reached over 1.8 million readers!

In the article, Dr. Lee shares her expertise on the longevity of facelifts, their results, and how to manage expectations.

What top surgeons say about facelift settling, healing and results at one year. Expert beauty insights, trends, and treatments across skincare and aesthetics to help you look and feel your best.

05/18/2026

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We believe consistency and persistence are the keys to success, and that is exactly what we bring to every client partnership, helping brands thrive.

05/14/2026

Recently, our client, Renuva, was featured in Marie Claire — which reached more than 4.4 million online readers!

The article was also picked up by Yahoo Health and MSN, placing the aesthetic treatment in front of an additional ​87 million online readers.

In the article, Renuva is mentioned as a fat banking alternative.

Plastic surgeons weigh in on the fat banking trend.

05/12/2026

One of the powers of PR is that media exposure can last indefinitely.

In 2024, our client board-certified plastic surgeon, Dr. Steven Williams was interviewed for CNN, where he discussed the phenomenon of young adults receiving cosmetic procedures to prevent aging.

Recently, Health Digest used quotes of his for a story about social media’s influence with plastic surgery — which reached more than 152,600 unique visitors.

Celebrities like Ariana Grande, Ellen DeGeneres, and Kourtney Kardashian have admitted to using Botox in the past (and ditching it for personal reasons).