TopHatRank.com

10/25/2025

Yoast’s Carolyn Shelby explains crawl budget — how Google decides how much of your site to crawl and when it’s had enough.

If your site is overloaded with duplicate pages or heavy content, you might be wasting valuable crawl budget.

10/22/2025

Arsen breaks down why ranking in Google’s Top 20 is a critical milestone. Once you’re in, that’s when Google’s AI signals and click data start reshuffling who really earns visibility.

11/16/2023

In episode 34 of Casey Markee shares a very successful way to be able to present your content. 🍻 Catch the replay - link in bio! 🔗

11/23/2022

This holiday season, we're thankful for YOU.... and internal links 🤓.

Last week's recap is up on the blog and we 10/10 recommend listening to the episode as you prepare tomorrow's feast!

https://bit.ly/3fUOJ59

11/15/2022

Having the right internal linking strategy can help improve ranking and user experience... which, if you ask us, sounds like a win-win for everyone! 🏆

Join us tomorrow at 2pm PST for a new episode on internal linking: https://bit.ly/3fUOJ59

11/10/2022

The crew is serving up internal links 🖇️ for dinner on next week's episode!

Grab a turkey leg 🍗 and join everyone's favorite SEO crew as they share insights into creating an internal linking strategy.

https://bit.ly/3fUOJ59

11/09/2022

We had so much fun talking about how to make that money 💸 (from your blog!) on the last episode.

Catch the recap and gain access to the transcript, Q&A, video replay, and more:
https://bit.ly/3TzrwE1

11/04/2022

"You want to ensure that your site is in tip-top shape from a technical perspective. And a majority of that will be with web performance. So speed, core web vitals, cutting down on those image sizes, all of that...."

Watch the recap of last week's webinar to learn more about how to prepare your content for monetization:
https://bit.ly/3TzrwE1

11/03/2022

Have you listened to Arsen's interview with , yet?

If not, you're in for a treat! 🍭Tune in and learn:
- How Google understands the content of a web page
- Whether or not schema is a ranking factor
- If creators should create content in service of the algorithm
- How to understand what ranks well on Google
- And tons more!

Listen in here ➡️ https://bit.ly/3Dvynb5

How to understand high-ranking content on Google, how to tell when Google updates its algorithm, and user intent with Arsen Rabinovich.

10/27/2022

Our Founder, Arsen Rabinovich, was recently interviewed by about how content ranks with the Google Algorithm.

🎧 Have a listen and learn what Google is expecting from food creators here: https://bit.ly/3Dvynb5