Kaleidoscope Consulting Group

11/03/2023

WEBSITE MAKEOVER!

Our client Cohen Trial Attorneys just got a new logo and a website makeover!

You can see the site at pcohenlaw.com

09/19/2023

I wrote an article, "Unveiling Inequity: The American Tipping System and its Effects on DEI". Published on pages 60 and 62: https://digital.professionalwomanmag.com/Professional-Womans-Magazine-Fall-2023/60/

Honored to be featured in Professional Woman's Magazine's Fall 2023 "Wonder Woman" issue.

09/07/2023

It's an honor to be recognized among the Los Angeles Times B2B's 2023 "Inspirational Women Leadership Awards" shortlisted nominees for my successes this past year. I know I am among some outstanding women!

 

06/27/2023

Making your online content and social media profiles accessible is an intentional practice! Here are 3 easy ways to make your profiles more accessible:

✔️ Add alternative text (alt text) image descriptions to your posts
✔️ Write concise, but meaningful, descriptions
✔️ Don't skimp on the punctuation

https://loom.ly/w3Exn0o

Make it easier for everyone to enjoy your pretty Instagram posts and funny tweets.

06/21/2023

Pinterest is collaborating with the Boston Children’s Hospital to join a new ‘Inspired Internet Pledge' to better protect young people that use their apps!

The pledge is designed to address negative mental health impacts stemming from social media use.

Read more here - https://loom.ly/piH1Zt0

The program aims to address the mental health impacts of social media use.

06/14/2023

Gen Z is rapidly becoming a powerful force in the global economy and marketing to this generation means rethinking our approach.

This requires striking a balance between adaptability of medium and consistency of voice to bring in an engaged audience.

https://loom.ly/zYxZJ-Y

Effectively reaching Gen Z can be a challenge. In this post, we demystify Gen Z social media marketing best practices and tactics.

06/08/2023

Marketing That Comes Alive!

Whether you need a digital marketing or a radio spot created, we help clients from concept to creation. Your big idea means as much to us as it does to you.

Click the link in our bio to learn more about our services.

05/31/2023

10 New Social Media Features You Should Know This Week

✔️ WhatsApp introduces editing
✔️ Meta’s artificial intelligence progresses
✔️ More analytics tools are included for creators on LinkedIn
✔️ Facebook adds new creator education skills on a professional dashboard
✔️ GIFs can now be added to Instagram comments
✔️ Twitter users can now play video as slowly as 0.25x to as fast as 2x
✔️ TikTok video creators can now include a location with their posts
✔️ Youtube features 30-second, non-skip ads on connected TVs instead of its common two-15-second ads

https://loom.ly/VyrZyyg

Updates from Meta, Twitter, Instagram and more. It’s already been a busy week, comms pros and it’s only Tuesday! There’s so much to keep up with after beaucoup updates on social media platforms including a looming deadline in Montana. In lighter news, WhatsApp introduces editing, the metaverse...

05/24/2023

Social media marketing for small business is all about being strategic!

There are now 4.2 billion active social media users and those users spend an average of 2 hours and 25 minutes on social channels every single day. If you want to compete, you need to get online!

https://loom.ly/xmLaPTY

Your time is valuable, but so is social media. Here's what small business owners need to know to make the most of each platform.

05/17/2023

Guidelines on Screen Time

The American Psychological Association is releasing new guidelines about how much time adolescents should spend online and ways to help them have a healthier mindset while using social media.

https://loom.ly/-3tDKnk

The American Psychological Association is releasing new guidelines about how much time adolescents should spend online and ways to help them have a healthier mindset while using social media. TODAY’s Jenna Bush Hager shares details.

05/16/2023

Honored to be able to complete our third transformation website for one of our favorite clients !

Denita is a motivational speaker and Executive Coach for executives and companies nationwide. We were able to succinctly express her business model using a one-page website with client testimonials.

As technology moves at an exponential pace, we are also recommending our clients use videos to tell their stories.

See our work here at www.bigenergygroup.com

05/11/2023

5 Design Tips for Creating Stunning Social Media Graphics!

✨ Use texture to create depth
✨ Divide your design into thirds
✨ Add subtle gradients
✨ Use templates

https://loom.ly/VJhqHFE

Some quick pointers to help improve your social media visuals.