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04/08/2019

Greetings All, Edward Fotion here.

I wanted to share this thought with you in hopes that you will be more focused on the day's tasks and not with the day's frustrations.

It's been my experience that if you're one to set high and lofty goals for yourself and others, and no matter how hard you try putting that best foot forward; it seems that that pesky perfectionism keeps getting in the way and killing your productivity....Am I right? Maybe it just happens to me!

While striving for perfection can and does help you achieve the greatest results in some things, it can also be the very thing stopping your productivity or that of others on your team or those that you manage.

Here are some of the ways that this can happen.

Perfectionism Makes You Inefficient At Many Things

When the brain concentrates on wanting everything to be perfect; with the tasks that you do, or the people that you lead; even when you've completed those tasks, it will continue to focus on finding new ways that improvements can be made. This lingering process in your brain might start off as a quick ten-minute process but can quickly escalate until you find yourself spending an hour or more looking for things to improve. This causes you to spend way too much time on a simple task than was required and puts you immediately behind schedule. This is known as Analysis Paralysis! And it's a problem that kills time and effectiveness.

You Become Less Effective

To be an effective leader at your company or as an Entrepreneur, perfectionism is not your friend! Perfectionism isn't anyone's friend. Making constant adjustments that seem like a good idea to you at the time; usually doesn't stick to the vision, project goal, or long range plan that you or your manager laid out as the objective. The problem is when you're a perfectionist; you continuously fail to decide if those additions and minor changes are necessary. Sometimes, these minor additions and changes fail to add value and sometimes they might even ruin things all together. You must stop this perfectionism cycle.

Procrastination

When you're saddled with perfectionist tendencies, you often stall out and wait for the opportune time to act on something, which tends to over complicate the task or project at hand. What would be an easy thing, or just a thing, is now blown out of proportion, to the extent that it then becomes intimidating and overwhelming to you and your team. This causes everyone to procrastinate on working on it because you are waiting for the proverbial "perfect moment" before you even begin to plan or give assignments, or worse yet, express the vision. Unfortunately, the timing of this "perfect moment" never happens and the vision fades and the momentum is gone forever. This is one of the most destructive of bad habits!

Missing the Bigger Picture

Being wrapped around the axle can put you into a mindset where you are too hung up on the minutia or small details to drive the vehicle correctly. The tendency to forget about the bigger picture or the end game can be the result. You don't want to be so myopic that you forget about the coarse of the project or vision that you've employed. At the same time you want to be encouraging to your team and assist them to accomplish their goals without focusing to much on the little things that will slow everyone down.

You Fuss Over Unfounded Problems

Most perfectionists tend to anticipate problems before they crop up and develop solutions to address the issues that don't even exist yet. It can become obsessive to premeditate potential problems. Unfortunately, most of the problems that you can envision for your project or your team will never come to fruition and/or don’t have any real consequences. And the problems that do arise don't have near as much trouble as you thought they would.

Let me say this in closing...Striving to make a difference, staying ahead of your competition and being on top of your game, is a good thing! But, when the quest for perfection turns into this obsession I've been talking about; it will get the best of you...

Perfectionism will surely disrupt your productivity at home and at work; and it will have deep ramifications with the relationships you have with your team above you and below you. The answer to this isn’t to stop working to perfect your skills and techniques, but rather to be conscious of that perfectionist behavior and to control it to your benefit and the benefit of those around you!

Gratefully,

Edward Fotion

09/01/2018

Hey folks...Kitchen and Baths is my focus today!
Edward Fotion here again! And I wanted to tell you that I have been in the construction industry for almost 40 years and in business for myself as a General Contractor for 28 years and I have dealt with many tile & granite fabricators. And one of the best, that's stands out heads and shoulders above the rest is Izzie Munoz from Munoz Tile & Granite right here in San Jose! He not only has integrity, which is what someone does when nobody is watching, he has demonstrated a level of professionalism that very few people in any of the sub contractor trades that I have dealt with over these many decades have shown me!!!

I highly recommend that if you need a kitchen or bathroom refreshed or you're starting new....Give Izzie a call at Munoz Tile & Granite. You can call him direct at (408) 836-8594 and tell him that Edward Fotion said to call him. I really do recommend him, and I think he's one of the best!

Check out his Video Ad:

08/31/2018

I found that this stuff really intrigues me!
Check it out for yourself.

08/20/2018

Hey I don't know if you know this or not but ChatBots are the next way to get clients. It's sooo easy and efficient and the 25% conversions blow away anything else you can use to get the attention of a prospect. If you're interested in finding out more about this wicked cool new opportunity...message me and I will give you an example of how you can reach a lot more new customers, clients, patients, or viewers with ease and no frustrations.

08/02/2018

Okay folks...I have a quick question for all of you small business owners out there! If you were to put your ego in the closet for a second....Be honest with me and don't hold back!
I would love to know what is it that you are having a problem with in the daily operations of your small business?

Is it getting more leads? Is it getting your office manager to take out the garbage? Is it to muster up the courage to fire your mother-in-law because she's not accomplishing anything other than costing you money?
What is it that gets your goat most days and you can't seem to get past it and you know that it's holding you back from moving on to the next level in your business.

Hey look everyone has issues in their business and small businesses have more issues than larger companies because there is usually less people to handle those issues and less folks to take the blame.

If you're embarrassed to comment on this question....
You haven't put your ego to bed yet. But you can always message me and I will keep it private.

Think about this question and respond. I really want all of you that participate on this page to be supportive and encouraging to each other and to give great tips for the growth and prosperity of all small businesses.

Let me know what you think!

Edward

07/28/2018

You know this is the kinda somethin somethin that some of the small businesses in Los Gatos should do on a regular basis. Host a mixer event! My friend Denis Spanek hosted a mixer several years ago at the Mountain Winery and that was a great event as well! It's not so much to drum up business for the host but to reach out to other small businesses in the area and promote them.
I met soooo many small business entrepreneurs at this event of Gregg's. It was encouraging to find out that small businesses are on the rise and that there are still several of us out there that think that our ideas and connections can make a difference. Check it out!

07/27/2018

BestBayAreaMarketing.com loves Small Businesses.
The facts are that local businesses in the United States makes up over 65% of the revenue that makes the government what it is.
What does that mean....TAX REVENUE RUNS THE GOVERNMENT.
Here's another fact. Over ninety percent of the success of your business will result from 100% of the success of your marketing efforts. THAT'S ROI my friends!
Regardless if you have a great product or service; if you can get it into the hands of those that want it, they will buy it. And if you can’t, you are destined to fail.

07/26/2018

Video Ads are the best way to get your business in front of the right people with the right message. Creating custom local business video ads is a passion as I know small businesses are the backbone of our country. CALL US TODAY! 866-765-7412 and let's make a video ad that works.

07/26/2018

Check out my latest video helping local businesses in Los Gatos get more customers, patients, clients, and general traffic through their doors using the latest in technology and modern software. I can help any business in the Bay Area see immediate results. Call me today and let's make a difference together!

07/09/2018

Small businesses in the U.S. today are under siege. They all have a few things in common and risk eminent failure.

All of us as citizens of this great country; must cooperate with our local economies, and "Think Local First." I didn't coin this phrase, but I agree with its premise emphatically.

One of the risks obvious to me that threatens most small businesses in our time, is their failure to keep the pipeline full. In other words the sales funnels have to remain surplus to their abilities to fill orders and provide services. Or they die!

With all of the global competition today for profits and the shrinking margins of these profits; there seems to be a diminishing clientele among small businesses. This seems to be by design.

It's not true!

The clientele is growing by leaps and bounds everyday due to globalization and free market enterprise communications. Local markets no longer are within 10 miles radius of your location. They pier into the next county, state, country. Open your eyes!

Yes you heard me correctly.

There are far more potential customers today than there were just a few years ago.

SEARCH AND SEE!

The problem is, that most small business owners think, that the way they got customers attention in the past is the way to these new customers.

I'm here to tell you right now; that old way doesn't work anymore.

Another thing that inhibits today's small businesses is their stale marketing messages on every medium. So many folks are growing numb to many of the "BIG MARKETING" agency's, barrage of messaging styles these days. Television, cable, radio, and especially with side bar ads on social media and youtube. People spend a lot of time on these platforms and get inundated with very outdated and immature marketing messages that insult and degrade the intelligence of the average reader/viewer on these platforms.

And frankly this style of marketing characterizes the populous as childish and inadequate. Especially male consumers.

My faith in humanity elevates us all to a new level.

I think that most folks will soon shun this outdated style of communication. Demand more truth, transparency, and authenticity in all marketing messaging across all platforms.

And with that, we can all be more connected in our decisions to purchase goods and services and grow as a society of free thinking individuals.

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Los Gatos, CA
95031

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