BCS Interactive

09/06/2022

After years of iteration and trial and error, we've developed a process for Search Engine Optimization that just...works.

Here's our short guide to getting found on search engines: https://bcsinteractive.com/nonprofit-digital-marketing/seo-for-nonprofits/

AFP New Jersey Association of Nonprofit Specialists New Jersey Center for Nonprofits

06/29/2022

30 years and the website still reigns supreme.

Properly cared for, your website can help you build and sustain your mission at a level you wouldn’t have imagined. But the opposite is also true. Neglect it, and your site can tarnish your brand and turn away otherwise enthusiastic supporters of your mission.

Here are our 3 Warning Signs that you Need a New Website: https://bcsinteractive.com/website-design-for-nonprofits/3-warning-signs-that-you-need-a-new-website/

AFP New Jersey, Association of Nonprofit Specialists, New Jersey Center for Nonprofits

06/07/2022

Speed's the thing.

A website needs to be blazing fast. Donors and site visitors demand it. And Google still does consider it a ranking factor.

Following a big redesign, most site owners go into autopilot: adding images, content and new pages - but not taking time to streamline it all. Over the years then, a website becomes sluggish and non-performing. This frustrates users, and frustrated users don't donate. They leave.

We provide clients with an 8-point Website Optimization "Tune-Up" and the results are usually astounding - as you can see below from our recent work with 540WMain, Inc., a Rochester, NY-based provider of antiracist and DEI content and education.

If you're feeling that your site is slow, it probably is. Contact us for a free assessment.

AFP New Jersey New Jersey Center for Nonprofits Association of Nonprofit Specialists

05/13/2022

One of the many amazing aspects of specializing in the nonprofit and purpose-based community is discovering brilliant start-ups like the The Uplands Center - a retreat conceived by a family dedicated to helping caregivers and social changemakers. Our visit to their breathtaking center in Walton, NY was transformational and provided the inspiration to develop their brand and website.

Check out the case study here: https://bcsinteractive.com/case-studies/the-uplands-center/
AFP New Jersey, Association of Nonprofit Specialists, New Jersey Center for Nonprofits

03/30/2022

Digital transformation is here to stay. But that doesn't mean it needs to be intimidating. If you're a nonprofit or purpose-centric business leader looking to get up to speed on digital tools and processes, we can help. Get started with this post covering what you need to know about apps for nonprofits.

Want to save time, money and provide efficiency? Here, Lou Kotsinis offers specific considerations and examples of apps for nonprofits.

03/15/2022

The mental health crisis in this country is real. But thanks to amazing organizations like the Mental Health Association we can make significant strides. We are in awe of MHA's expertise, dedication and selflessness, and are proud to have partnered with them to redevelop their website and tell their story on a grander scale.

[...]Read More...

03/09/2022

Crypto, NFTs and the Blockchain represent the future of the web, and more importantly for nonprofits and purpose-driven organizations, a potentially real source of revenue. Get started by checking out our guide to NFT basics:

A nonprofit NTF can be auctioned for fundraising purposes, and those selling NFTs can be enticed to donate proceeds towards your cause.

01/13/2022

This week, BCS Interactive CEO, Lou Kotsinis was interviewed by Amy Eisenstein of Capital Campaign Toolkit on how nonprofits can stay "digitally relevant," and ways in which they can harness digital marketing in 2022 to expand their mission. Read the full interview here:

Digital marketing expert Lou Kotsinis shares insight about how nonprofits can improve their digital strategy in a rapidly changing world.

10/14/2021

When it comes to digital strategy, the best things - donations, awareness, and impact come over time. Here are the three areas you should be focused on to ensure your digital strategy takes root and brings home the goods. https://bcsinteractive.com/nonprofit-digital-marketing/three-elements-of-nonprofit-digital-strategy/

10/05/2021

True digital agency happiness? Partnering with Childhood USA to build an online grant application portal that allows more grassroots child abuse prevention programs to apply for funding. It's technology for good, and that's what we're here for. https://bcsinteractive.com/case-studies/world-childhood-foundation/

08/19/2021

We're excited to introduce the newest member of the BCS Interactive team, Shay Washington, who’s joining us as Digital Project Manager!

A Massachusetts native and graduate of Fitchburg State University, Shay comes to us with a rich and eclectic project management skill set, drawing from experiences in education, aviation and technology. As our new DPM, she'll be overseeing web design, digital marketing and digital transformation projects for a variety of amazing mission-based and nonprofit clients.

Fun Fact: Shay's an established hip-hop artist, and when she's not overseeing projects, she's educating young people, mentoring aspiring musicians and giving talks on a variety of topics.

Welcome, Shay - we're thrilled to have you on our team!

07/28/2021

Achieving digital equity isn't just good for the nation; it's good for your organization's bottom line. But, what exactly is "digital equity" and how do we reach it? Here's our take.

You've been hearing a lot about digital equity; here's our take on what it is, why we need it, and what we can do to bring it about.