03/05/2026
Most companies don’t have a marketing strategy.
They have random acts of marketing.
A new website gets launched.
Someone starts posting on LinkedIn.
An email campaign goes out.
A trade show gets booked.
Maybe some paid search ads are tested.
None of these things are bad ideas.
But when they aren’t connected to a clear strategy, they rarely produce real growth. They just create busy marketing.
In our latest thought leadership article, Marketeer Inc. breaks down why so many growing companies fall into "The “Random Acts of Marketing” trap...and how to get out of it.
Read the article: The “Random Acts of Marketing” Trap. https://marketeerinc.com/f/the-%E2%80%9Crandom-acts-of-marketing%E2%80%9D-trap