Nerd Herd

02/16/2026

LIVE from AHR Expo 2026 at the Podcast Pavillion in Las Vegas! Join in if you missed the conversation or got snowed in from the weather out East- sorry friends!

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You're using AI to create content. So are thousands of other companies.

You put it on your website. So do they.

Now AI is scraping that synthetic content, regurgitating it, and suddenly everyone's content is getting lower quality. You're all competing with the same recycled information.

It becomes an echo chamber. And you're losing differentiation.

This is why the highest-performing HVAC companies keep humans at the center of content creation and use AI to enhance—not replace.

Hear the full strategy on why this matters for your business: https://hubs.li/Q042t0Hq0

02/12/2026

Every HVAC executive wants an AI strategy. But strategy isn't the bottleneck—ex*****on is. The real question: where do we start, and what do we skip?
In this week's episode, Keyworth —VP of Sales and Marketing at Online Access, working directly with manufacturers and contractors—walks through her actual AI operations plan. Not what vendors want to sell you. What actually works in HVAC.
She shows you:

Which AI investments move your business (and which ones don't)
The specific order to tackle them
What to automate vs. what still needs humans
How to measure if it's actually working

If you're trying to build an AI strategy your team can actually execute, listen now.
Listen to the full episode: https://hubs.li/Q042sHnJ0

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02/10/2026

By 2035, the skillset that matters most won't be technical. It'll be human.

For HVAC teams, this lands different. Your reps win specs through relationships. Your internal leaders hold teams together through trust. Your sales managers move deals through clarity and connection.

This is why we build strategy around your people first. Tools amplify. Process organizes. But presence drives ex*****on.

The teams we work with invest in how they communicate, build relationships, and lead with authenticity alongside their technology deployment. The impact compounds.

Your marketing strategy is only as strong as the leadership infrastructure supporting it.

Listen to our full conversation on executive presence:

HVAC Leaders · Episode