04/25/2026
Marketing Journal:
I started a page called RGV Pick Up Soccer
The trendsetters of marketing say that in order to really grow you must showcase what you love.
My goal is to grow my branding in order to help as many people as possible with my vacation home rental Mi Casita McAllen
one thing I love is futbol (or soccer). I started promoting the fact that people play pick up games in Pharr. And the audience is mostly men aged 25-35 that have a busy lifestyle because of work and family and school.
So I have been promoting these pick up soccer games, (mostly on tik tok, which is where I have the most success) and I recently was able to reach 1000 followers and now Iβm able to place this link in the bio of the profile:
https://linktr.ee/micasitamcallen
and well im going to be including it from now on in the tik tok bio because since my audience is men who travel out of town for work, there will be moments Iβm sure where their coworkers that are more north of the rio grande valley will want to come down here in the rgv.
And if that occurs then they will need a place to stay.
If you want to follow my page on tik tok click the link below to see how it grows:
https://www.tiktok.com/?_r=1&_t=ZP-95q4aSedamc