Gabriel Marketing Group

01/15/2026

Your PR didn’t fail. Your follow-through did.

You got the TechCrunch hit. The Forbes mention. The VentureBeat quote. Then the CRO asked: “Cool… what did that do for revenue?” And the room got quiet.

Impressions don’t close deals. Brand awareness doesn’t book demos.

In our new blog post, we show how to turn earned media into real pipeline — even when there’s no link in the article.

Because here’s the truth: PR creates curiosity. Revenue only happens when you decide where that curiosity goes.

If your company gets great coverage but can’t prove ROI, this is the playbook you’ve been missing.

👉 Read the full blog post here:

Learn how B2B tech companies are turning media coverage into sales leads using a three-step PR-to-revenue framework that works even without media links. Tips from PR experts at Gabriel Marketing Group.

02/13/2024

While the media landscape is changing, and in turn, public relations practices are changing as well. This article from PR Daily examines how the PR industry is adapting and why utilizing internal experts is more impactful now than ever. Read the full article below: https://hubs.li/Q02kYblb0

Experts can change the game.

02/10/2024

While the media landscape is changing, and in turn, public relations practices are changing as well. This article from Ragan Communications examines how the PR industry is adapting and why utilizing internal experts is more impactful now than ever. Read the full article below:
https://hubs.li/Q02kBvcx0

Experts can change the game.

02/07/2024

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Congratulations to GridPoint on its recent partnership with Panda Express! This collaboration will involve GridPoint's proprietary technology, GridPoint Intelligence™, being deployed in nearly 2,500 Panda Express locations across the U.S., resulting in energy savings and operational efficiencies while still prioritizing Panda Express associates and guests! Learn more in the press release below.

RESTON, Va. – Jan. 23, 2023 – GridPoint, a leading cleantech company that decarbonizes commercial buildings and accelerates the transition to a sustainable energy future, today announced an expanded partnership with Panda Express, the largest Asian dining concept in the United States. With nearl...

01/03/2024

While there has always been a reputational component to public relations, it is more prevalent now than ever. This Axios article indicates this by saying, "PR isn't what it once was, and the profession should rebrand from 'public relations' to 'protectors of reputation." Learn about how companies are approaching this in the full article below.
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When reputations take a hit, so does the business'sability to attract customers, employees and investors.

12/22/2023

Happy holidays to all of our clients, partners, employees and more! We wish everyone a safe and joyful holiday season! ✨

12/21/2023

The Leica M6 Camera is a significant topic in the photography industry. With 60,000+ items in stock, KEH Camera helps consumers obtain products like the Leica M6 Camera and tens of thousands of other products as a buyer and reseller of high-quality professional, collectible, everyday camera gear. Check out the Leica M6 Camera available at KEH in "The 30 Best Gifts for Intrepid World Travelers" from Robb Report below!

From scents that transport you around the world to a present that’s been to the moon and back, these gifts are made for your favorite globe-trotters.

12/21/2023

Congratulations to ECI Software Solutions on acquiring Treetop! This is ECI’s first acquisition in the residential construction industry outside of North America, which will significantly expand ECI’s European footprint and the presence of ECI’s residential home construction portfolio on a global scale. Learn more details in the press release below.

December 20, 2023 - ECI Software Solutions, a global provider of cloud-based business management software and services, announced today it has completed the acquisition of Treetop Group, a software company specialized in business software solutions for the residential construction and craft industry...

12/07/2023

Doing some last-minute holiday shopping? Check out Thumb United's Olivia Velour Hoodie, which was recently featured in the 2023 gift guide for teens that MSN shared!

https://hubs.li/Q02cqybT0