Inbound Systems

01/21/2021

Do your homework to know exactly what your customers are searching for. Fifty percent of search queries are four words or longer. (IMPACT, 2019) (Source: https://www.hubspot.com/marketing-statistics)

Discover hundreds of marketing statistics and metrics on social media, content marketing, lead generation, email marketing, SEO, sales, and more.

01/18/2021

Dr. Martin Luther King, Jr. was a social activist and Baptist minister who played a key role in the American civil rights movement from the mid-1950s until his assassination in 1968. King sought equality and human rights, helping bring about such landmark legislation as the Civil Rights Act and the Voting Rights Act. King was awarded the Nobel Peace Prize in 1964 and is remembered each year on Martin Luther King Jr. Day, a U.S. federal holiday since 1986.

Understanding the meaning of the MLK holiday is the first step to building a Promised Land for Black people in the United States.

01/15/2021

While many small businesses have been taking hits, retail giants have capitalized on their position.

Retail giants have filled the void left by shuttered shops, consumers scared to venture out.

01/13/2021

The top businesses in the Gem State, as selected by Idaho residents!

We are pleased to announce the finalists for the Idaho’s Best of 2021 as selected by Idaho residents! Votes have been validated, reviews have been tabulated, and the BBB ratings have been verified (no grades lower than a “B”). Statewide…

01/01/2021

Here's to a New Year!

12/29/2020

What’s coming up for Google in 2021, and how will it affect us?

A look at where Google might be headed in 2021.

12/24/2020

Oh boy, oh boy, oh boy!

12/21/2020

12/16/2020

Many local businesses worry about competition from giants like Amazon. But even during a year marked by a pandemic, there is good news for those businesses that are optimized to capture local shoppers.

Google's Reena Nadkarni explains what retailers can do to drive local sales.

11/30/2020

As is often the case, shortcuts in SEO can come back to bite you.

On-page SEO best practices are constantly evolving. Here are eight old-school SEO techniques that you should avoid – or else risk getting penalized.

11/26/2020

Happy Thanksgiving!