VIA Marketing

VIA Marketing More than Marketing: We are Navigators, Digital Pioneers, Strategic Thinkers, & Imaginative Explorers Call us before you Embark on your next Expedition.

More than Marketing - We are Navigators, Digital Pioneers, Strategic Thinkers, and Imaginative Explorers. We think about you and your goals - your competition, audience, and budget - we think about the whole picture. We promise the best marketing practices and the best creative avenues. Celebrating over 30 years in business, we are Northwest Indiana's award-winning, full-service marketing company,

offering:

- Research and Marketing Plans
- Website Design and Development
- Advertising: Online and Offline
- Logo Design, Brand Identity
- Brochures, Catalogs, PowerPoint
- Trade Show Booths and Support Materials
- Public Relations
- Custom Business Signs

You need an Expert Travel Guide.

Things got grill-iant at VIA Marketing today! We kicked off the start of summer the best way we know how: burgers, bags,...
05/29/2026

Things got grill-iant at VIA Marketing today!

We kicked off the start of summer the best way we know how: burgers, bags, and a little friendly competition.

Our annual Burgers & Bags Tournament brought out good food, good weather, and just the right amount of competitive energy.

The winner decided to stay humble and keep their victory quiet… which, honestly, might be the most suspicious part.

Any guesses on who took home the bragging rights?

It was a fun and action-packed weekend for the VIA Marketing team!We had a wonderful time attending Regional Care Group ...
05/18/2026

It was a fun and action-packed weekend for the VIA Marketing team!

We had a wonderful time attending Regional Care Group Annual Gala and Paladin’s Bowling for Inclusion & Education event. We’re truly honored to support and be part of two incredible organizations making such a meaningful impact in our community.

Thoughts By VIA: Is Traditional SEO Dead in the Age of AI Search?Answer Engine Optimization (AEO) is the evolution of tr...
05/12/2026

Thoughts By VIA: Is Traditional SEO Dead in the Age of AI Search?

Answer Engine Optimization (AEO) is the evolution of traditional SEO for the AI-first internet. Instead of optimizing only for blue links on Google, AEO focuses on helping brands appear inside AI-generated answers from online browsers with AI Overviews (AIO), like Google Gemini and Chatgpt. These platforms increasingly summarize content directly in search results, often answering the user’s question without requiring a website visit...

Learn more: https://viamarketing.net/blog/is-traditional-seo-dead-in-the-age-of-ai-search/

Happy 10-Year Work Anniversary, Michelle!Your dedication, positivity, and hard work make such a difference every day. It...
04/22/2026

Happy 10-Year Work Anniversary, Michelle!

Your dedication, positivity, and hard work make such a difference every day. It’s been amazing to see all you’ve accomplished over the years, and we’re so lucky to have you as part of the team.

Here’s to everything you’ve achieved, and all that’s still ahead. Congratulations on this incredible milestone!

Thoughts By VIA: Right Place, Right People, Real Results: The Power of Location-Based MarketingLocation-based marketing ...
04/21/2026

Thoughts By VIA: Right Place, Right People, Real Results: The Power of Location-Based Marketing

Location-based marketing is changing the way brands connect with real-world audiences by delivering highly relevant messages exactly where they matter most. Instead of relying on broad, generic campaigns, this strategy allows businesses to target specific demographics based on where people live, work, and spend time...

Read More: https://viamarketing.net/blog/right-place-right-people-real-results-the-power-of-location-based-marketing/

04/01/2026

April Fools’ Day definitely delivered at VIA Marketing.

Snakes, cockroaches, fog horns… let’s just say the office was full of surprises today, and thankfully, a lot of laughs too.

Nothing like a good prank to keep the team on its toes.
Happy April Fools!

Thoughts By VIA: Is Your Website A Liability?ADA website compliance has shifted from a “nice-to-have” to a core expectat...
03/27/2026

Thoughts By VIA: Is Your Website A Liability?

ADA website compliance has shifted from a “nice-to-have” to a core expectation for doing business online in 2026. At its foundation, ADA compliance ensures that your website is accessible to people with disabilities by aligning with standards from WCAG 2.1 or 2.2. These standards cover features such as screen reader compatibility, keyboard navigation, and readable color contrast. Beyond legal definitions, accessibility is about creating a digital space where every visitor feels welcome...
Read more: https://viamarketing.net/blog/is-your-website-a-liability/

Thoughts By VIA: Human-Led Creativity in an AI WorldThe efficiency AI brings to the table is too valuable to ignore. Tas...
03/19/2026

Thoughts By VIA: Human-Led Creativity in an AI World

The efficiency AI brings to the table is too valuable to ignore. Tasks that once took hours like drafting content, creating rough visual concepts, analyzing data, or completing market research can now be done in minutes. For marketing teams and creative partners, this kind of speed is a major competitive advantage. Agencies and partners who refuse to adopt AI tools will quickly find themselves falling behind competitively to those who can move faster, test ideas more quickly, and produce more work with the same resources or less....
Read More: https://viamarketing.net/blog/1570-2

We had a wonderful evening at the Crossroads Chamber event, celebrating so many talented professionals in our community....
03/13/2026

We had a wonderful evening at the Crossroads Chamber event, celebrating so many talented professionals in our community. Sarah was honored to be nominated for the Crossroads Chamber Rising Star Award.

We’re incredibly proud to see Sarah recognized for her hard work, creativity, and dedication. 🎉 Congratulations to Sarah and to all the nominees and winners recognized throughout the evening!

VIA enjoyed celebrating with Fair Haven at their Christmas Party this past Friday and are grateful to be a part of Fair ...
12/15/2025

VIA enjoyed celebrating with Fair Haven at their Christmas Party this past Friday and are grateful to be a part of Fair Havens mission. Congratulations on 20 years!

Address

2646 W Lincoln Highway
Merrillville, IN
46410

Opening Hours

Monday 9am - 5pm
Tuesday 9am - 5pm
Wednesday 9am - 5pm
Thursday 9am - 5pm
Friday 9am - 5pm

Telephone

+12197692299

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