Betr Marketing

Betr Marketing We are a talented, passionate team of human marketing experts. We want to hear what’s important to

It was one of the sickest matches of all time that rocked the world and made a strong statement about women's strength a...
11/23/2022

It was one of the sickest matches of all time that rocked the world and made a strong statement about women's strength and abilities. We all owe a big thank you to Billie Jean King for her incredible performance in the Battle of the Sexes as well her advocacy off the court for the equal treatment of women in sports.

She’s got us thinking what we can do in the fight for equality and inclusion.🤔









What's your favorite sports initiative for social change? 🤔
11/21/2022

What's your favorite sports initiative for social change? 🤔









Our job is so much more than just a job! We can use it to bring about real change and do something good for the world, b...
11/18/2022

Our job is so much more than just a job! We can use it to bring about real change and do something good for the world, be it through raising awareness, donating, or fighting for a cause.

Billie Jean King is a massive inspiration to us all and her voice and achievements still strike a chord to this day.

How do you plan to make a difference?👇









Absolutely love this! We take our hats off to all the players who have decided to take part in movements for change and ...
11/15/2022

Absolutely love this! We take our hats off to all the players who have decided to take part in movements for change and use their platform not to just entertain people with their mad sports skills, but to vouch for others. As people at the forefront of their careers, they make a strong statement and inspire millions.

We should all take a leaf out of their book and use our platforms, our businesses, our social media, and our voices to include others and help them feel safe and involved in our communities.

One Love Y’all. ✌️💚🌈









Livestrong bracelets were an undeniable success. They went international, intergenerational, and brought everyone togeth...
11/10/2022

Livestrong bracelets were an undeniable success. They went international, intergenerational, and brought everyone together in the fight against cancer.

Making philanthropy fashionable is a great way to get people involved and motivated. It's fun, you can show off that you played a part, and you get to give to a worthy cause.

What other examples of charity-based marketing campaigns have stood out to you over the years? 🤔👇









Blonde bombshells are beautiful, but so is everyone else, and we are happy to share that we are not the only ones that t...
11/01/2022

Blonde bombshells are beautiful, but so is everyone else, and we are happy to share that we are not the only ones that think so. The general population now prefers to see a variety of skin colors, body types, genders, ages, and sexualities. What wonderful news for those of us that don't necessarily fit the traditional mold of beauty. 💁‍♀️

When planning a marketing campaign, or even selecting your work team, remember that demographics in the US (and the rest of the world) are shifting and that your brand should reflect that.

Follow us for more tips, tricks, and stats on human marketing or DM us for more info.









If your team all come from the same background and the same life experiences, ideas tossed around won't be so different....
10/27/2022

If your team all come from the same background and the same life experiences, ideas tossed around won't be so different.💡 Do you feel like your team's creativity is stagnant? How could you mix it up? 👇









Nobody on the sidelines watching, everybody deserves a chance to dance! Have a look at your brand and ask yourself if it...
10/25/2022

Nobody on the sidelines watching, everybody deserves a chance to dance!

Have a look at your brand and ask yourself if it represents diversity, or inclusion.









Way to go Gen Z! This should go for everyone. Do you notice diversity in brands? 👇
10/21/2022

Way to go Gen Z! This should go for everyone. Do you notice diversity in brands? 👇









The USA is constantly changing, becoming ever more diverse and inclusive. It's a far cry from the States of the 50's, an...
10/19/2022

The USA is constantly changing, becoming ever more diverse and inclusive. It's a far cry from the States of the 50's, and our media and marketing should reflect that! We want to see more representation as well as new perspectives and so does our audience.

Putting together a diverse team is a great start and can give you ideas for building a brand that is true to our beautifully diverse demographics.

Follow us to learn more about diversity in branding. *️⃣









Including a variety of skin colors, body shapes, sexualities, ages, genders, and preferences should be the market standa...
10/12/2022

Including a variety of skin colors, body shapes, sexualities, ages, genders, and preferences should be the market standard.

We are not one-size-fits-all, either in the literal or the figurative sense.

Let's reflect the incredible range of people we see everyday, in our brands. *️⃣









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