is an American based firm that integrates public relations with entertainment, fashion, lifestyle and pop-culture marketing to help companies, governments and non-governmental organisation reach consumers through these connections. KECHTHIS links strategically relevant film, television and music properties to clients’ products and brands via entertainment-based promotions, product placement, celeb
rity endorsements, and deals and sponsorships. We connect your products and services to the vivid ideas and emotions that entertainment awakens in people. KECHTHIS core capabilities are encompassed by four key groups:
• On Screen – KECHTHIS focuses on matching strategically relevant film, television, and music properties to clients’ products and brands;
• Buzz – dedicated to raising clients’ brand awareness in the media, this group focuses on celebrity seeding, special events and talent negotiations. The group has executed numerous red-carpet events and launch parties;
• Connections – KECHTHIS helps facilitate studio partnerships, celebrity and endorsement deals and sponsorships, and also works extensively on entertainment-based promotions;
• Fusion – this is designed to leverage a brands’ media presence via stronger content integration.
