Sarah Olivia Marketing

Sarah Olivia Marketing Specializing in digital content creation, strategic marketing, and brand identity development for beauty & lifestyle brands.

"We hold these truths to be self-evident, that all men are created equal, that they are endowed by their Creator with ce...
07/04/2022

"We hold these truths to be self-evident, that all men are created equal, that they are endowed by their Creator with certain unalienable Rights, that among these are Life, Liberty and the pursuit of Happiness." ~ Congress, July 4, 1776⁠
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At the time, our forefathers actually did mean it when they said “all men." To their credit, they had the courageous and correct idea to create a union—a democracy—so men could be free from England's monarch rule.⁠
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But, it’s taken hundreds of years and far too much violence (e.g. Revolutionary War, Civil War, Women’s Suffrage, Civil Rights Movement, Abortion Rights or a woman’s right to choose her own destiny for her body) in the U.S to ensure that our democracy includes ALL people as "created equal."⁠
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Today, we celebrate our history while we also seek to change the future so it truly reflects the world we live in today. Don’t ever give up. Stand ip. Speak up. VOTE. 🇺🇸⁠
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07/03/2022

Did June get away from anyone else this year?! 👀⁠
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Although has come and gone, our support for the LGBTQIA+ community will never end. No matter the month, our stance remains immovable. If you've been a follower for awhile, you know that already. If you're new around here, you'll learn that we deeply believe in the power of a brand using their platform to speak up for what's right.⁠
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As humans, it's just in our nature. ❤️‍🔥⁠
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We stand in solidarity with those who have fought tirelessly for equality. Hatred and prejudice have no place at our table. 🏳️‍⚧️🫶🏼🏳️‍🌈⁠
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We live in a country where so many of our rights are currently in question. To those brave enough to embrace their true identity and live life unapologetically: we see you, we hear you, and we raise a glass to you. 🥂⁠
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With so much love,⁠
The SOM Team⁠.⁠.⁠.⁠.⁠.⁠.⁠.⁠

We’re going back to the roots of editorial fashion + design. A little bit nostalgic. A little bit bold. Always intention...
03/19/2022

We’re going back to the roots of editorial fashion + design. A little bit nostalgic. A little bit bold. Always intentionally disruptive.

We had our rebrand shoot with Kenzi Flinchum Photography yesterday & we can’t wait to unveil some of the magic we made. ✨

Here’s some of our collected inspiration over the last several months that are guiding our visual aesthetic (typography, photography, & design). New beginnings coming late 2022. 🖤

It’s going to be an entire, never-before-seen vibe. Stay tuned for the shift, showcasing our same forward-thinking values & approachable personality, with an elevated, head-turning new look. 🍷

On this International Women's Day, we're highlighting a handful of industry disruptors, kind leaders, notorious bias-bre...
03/09/2022

On this International Women's Day, we're highlighting a handful of industry disruptors, kind leaders, notorious bias-breakers, and badass multi-hyphenates in the SOM circle. 🤎 It's both an honor and a pleasure to work alongside these women on their brand development, digital marketing, and PR initiatives. ⁠
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As a , mother/daughter-owned, and women-led team, we've been underestimated. A lot. But, the legendary Shirley Chisholm said it best...👇🏼⁠
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"If they don't give you a seat at the table, bring a folding chair."​ ⁠
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So, this year and beyond —⁠
Grab the damn folding chair, bedazzle it, and share it with another strong woman who deserves to be seen, heard, and remembered. We're stronger together. xx⁠
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💪🏻💪🏼💪🏽💪🏾💪🏿⁠
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Drama is the art of becoming. ❤️‍🔥 We're total suckers for a dramatic, French-inspired typeface. In our process of naili...
02/10/2022

Drama is the art of becoming. ❤️‍🔥 We're total suckers for a dramatic, French-inspired typeface. In our process of nailing down our strategy and aesthetic for our 2022 rename + rebrand (yes, we're finally doin' the damn thing!), we've come across so many swoon-worthy fonts. Pardon us while we geek out over serifs. 🤓⁠
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Would you all like it if we shared more dreamy typefaces (with some font pairings) on our feed? We'll give the series the apt name, ...👀 (*Hint drop — we'll say no more!*)⁠
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Aston Script is a calligraphy script font crafted with high detail to bring stylish elegance (timeless, yet modern) to brand designs. It's smooth, clean, feminine, sensual, glamorous, legible — and of course, dramatic. 😉⁠
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We're big on brand psychology here. Tell us in the comments below (pretty please 🍒): what kind of feelings + emotions does Aston Script give you? 👇🏼⁠.⁠.⁠.⁠.⁠.⁠.⁠.⁠.⁠.⁠
Image Credit: (on Instagram) via Pexels
Quote + Font Inspiration: ⁠ (on Instagram)
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Our going into the holidays, trying to keep up with a demanding social [media] schedule...☕😴⁠⁠Our coffee cups and desk...
12/21/2021

Our going into the holidays, trying to keep up with a demanding social [media] schedule...☕😴⁠
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Our coffee cups and desktops are quite literally ~overflowing~ this time of year. From holiday campaigns to new year specials — you name it, we're doin' it. 🥵 BUT, we really wouldn't have it any other way. A busy holiday season in the marketing industry is a thing we've come to know and love. ⁠
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And, we are immensely grateful/blessed to be in this position ( , as they say 📓). Looking forward to welcoming some new brands/client faces in the new year, too. 👀⁠
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The holiday season can bring a lot of stress for many of us, but knowing we're proactively serving our loyal clients will make that Christmas glass of wine (or two 🍷⁠) WELL worth it.⁠
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Tell us in the comments below what you'll be doing during the holiday season. 🎄👇🏼 If it doesn't involve fuzzy socks, phones off, and spending time with family, we want no part of it. 😉💅🏼⁠
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PC: ⁠
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11/29/2021

Making a thing. 🔮⁠ Manifesting the agency's new HQ design as we plan to take over our current shared space in early December!⁠
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We can't share too many details just yet, but as a small hint — the aesthetic will reflect a new chapter for us. 🖤⁠
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This company is SO much more than just me (Sarah Olivia, the founder) now. When I started the studio back in 2018, I was a solopreneur, freelancing from my apartment. So, pardon my inelegance here when I say...We're Leveling TF Up. ⬆️⁠
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We're ready to create and unveil what we see as "a new era" of SOM in 2022 that speaks to our mission, purpose, client experience, and much more. ⁠
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Can you guess what we have in store for you? 👀👇🏼⁠
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Change is coming for us in 2022 — mainly the things that have been on our to-do list since the beginning of 2021 ✏️, but...
11/20/2021

Change is coming for us in 2022 — mainly the things that have been on our to-do list since the beginning of 2021 ✏️, but we'll pretend that's not the case. 😂 In all seriousness, we've been busy around here! (Thanks to our fab clients. 🤎)⁠
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On the ever-growing list: Revamping our website (yes, again)! It's amazing how much you can shift and change in a year – not just in offerings and a growing portfolio, but in mindset and the type of people you serve and attract. We think it's time to elevate to better reflect the people we LOVE working with. ✨ And, if you're wondering who those people are...👇🏼⁠
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► Product-based lifestyle brands: Beauty, Food & Beverage, Fine Jewelry, High-End Apparel, Home Decor, etc. ⁠
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► Niche service providers: Health & Wellness, Skincare, Wedding, Interiors, Counseling, etc.⁠
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► Non-profit organizations, women and/or minority-operated⁠
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On a few of our recent consults/discovery calls, people have asked "is this in your wheelhouse?" or "can you tell me more about your services?" We LOVE answering this, because it gives our potential clients a look at all we have to offer; that is, what it looks like to work with a true, full-service creative agency. ⁠🤩⁠
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Swipe to see a general list of our capabilities! 👉🏼 To schedule a time to chat, please send an email to [email protected]. ⁠

*Not included in graphic, but should be! Often bundled into social media management retainers or e-commerce marketing ➡️ Email marketing, paid ad campaigns (Google & social), & SEO. ⁠⁠⁠⁠⁠

See you on Tuesday, Susan. 🥱⁠.⁠.⁠.⁠.⁠.⁠.⁠.⁠📸 – ⁠––⁠
11/06/2021

See you on Tuesday, Susan. 🥱⁠.⁠.⁠.⁠.⁠.⁠.⁠.⁠
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11/04/2021

(2/2) We couldn't be more proud and amped to congratulate our beloved clients, McBride Sisters Collection (Robin + Andréa, Vintners & Sisters), who are gracing the FRONT COVER and boasting an interior feature for the Wine Enthusiast holiday issue. 🎄

Peep just one of the many paid ad variations that SOM designed for McBride Sisters Collection, Black Girl Magic, and SHE CAN wines to promote the press mention. 🌙 We're over the moon with this particular ad and their collaboration with Patti LaBelle for the new cookbook, "LaBelle Cuisine: Recipes To Sing About"! As if that wasn't impressive on it's own, the feature came just shortly after the company’s nomination for American Winery of the Year (which we highlighted across all ad creative, too. I mean, how could we not?!) ✨

(1/2) Unveiling this massively exciting from Wine Enthusiast! 💃🏽 We couldn't be more proud and amped to congratulate o...
11/04/2021

(1/2) Unveiling this massively exciting from Wine Enthusiast! 💃🏽 We couldn't be more proud and amped to congratulate our beloved clients, McBride Sisters Collection (Robin + Andréa, Vintners & Sisters), who are gracing the FRONT COVER and boasting an interior feature for the Wine Enthusiast holiday issue. 🎄

👉🏼 Check out our next post to peep just one of the many paid ad variations that SOM designed for McBride Sisters Collection, Black Girl Magic, and SHE CAN wines to promote the press mention. 🌙 We're over the moon with this particular ad and their collaboration with Patti LaBelle for the new cookbook, "LaBelle Cuisine: Recipes To Sing About"! As if that wasn't impressive on it's own, the feature came just shortly after the company’s nomination for American Winery of the Year (which we highlighted across all ad creative, too. I mean, how could we not?!) ✨

As a growing women-owned company, SOM has been privileged to witness the amazing prestige and accomplishments garnered by Andréa and Robin's wine lines. They've come a long way as a company since we first began our work with them in 2019 on the launch of the SHE CAN line. We look forward to many more successful campaigns and years working together. Collectively, we’re . 💪🏼💪🏽

2 posts in one day...who are we?! We just couldn't wait to share this one, though. 🤩⁠⁠We're extending a BIG warm welcome...
10/19/2021

2 posts in one day...who are we?! We just couldn't wait to share this one, though. 🤩⁠
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We're extending a BIG warm welcome to our newest team member, Peppa The Bulldog. 🐶 Oh, and Emma our Social Media Manager, too. 😉⁠ ⁠
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Emma's game-changing contribution to our team thus far has been the creation of a Slack channel purely dedicated to photos of our dogs and cats. 🐈 Clearly we've been very productive in our employee training. 😌⁠
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If you're a social media, blog writing, or email marketing client of ours, you'll get the pleasure of working alongside this lovely lady. Let's all welcome Emma (and our beloved Peppa) to the team in the comments below! 🤍👇🏼 xoxo⁠
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Address

14321 Winter Breeze Drive (Suite 221)
Midlothian, VA
23113

Opening Hours

Monday 9am - 5pm
Tuesday 9am - 5pm
Wednesday 9am - 5pm
Thursday 9am - 5pm
Friday 9am - 5pm

Telephone

+18048064400

Website

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