Trefoil Group

Trefoil Group Thinkers and strategists who develop brands and integrated marketing programs to drive B2B performance. A BrandStar company. Count On It.

Serving mid-market companies at pivotal junctures for 25+ years, we tackle clients’ challenges as if they were our own. We’re not going to waste your time telling you how smart, creative and great we are. The fact is, it’s not about us – it’s all about you and helping you grow your business. Our full range of integrated services includes: communications strategy, branding and positioning, web desi

gn, digital marketing, video, advertising, public relations, social media, recruitment marketing, internal communications, lead generation and more.

This month, we're celebrating the 15-year work anniversary of Nick Abadie, our Creative Director. For the past 15 years,...
07/23/2026

This month, we're celebrating the 15-year work anniversary of Nick Abadie, our Creative Director. For the past 15 years, Nick has helped shape the creative vision of Trefoil and our clients through thoughtful branding, engaging design and a relentless curiosity for what's next.

Thank you, Nick, for your creative leadership, innovation and inspiration. We're incredibly grateful to have you on our team.

Top talent starts evaluating your organization long before they apply.They're looking beyond job descriptions. They want...
07/15/2026

Top talent starts evaluating your organization long before they apply.

They're looking beyond job descriptions. They want to understand your leadership, culture and purpose.

Strategic video content gives organizations the opportunity to showcase the people behind the business and communicate what sets them apart before the first conversation ever takes place.

Last month, Nick Abadie and Laura Rice partnered with a Wall Street professional services client to capture employer brand video content that helps tell that story and attract the right candidates.

Thanks to our production partners at Saturn Lounge for your creativity, collaboration and partnership.

As demand for strategic communications continues to grow, so does our team. We are excited to welcome Dan Mullen as an A...
07/07/2026

As demand for strategic communications continues to grow, so does our team.

We are excited to welcome Dan Mullen as an Account Manager. With a background spanning integrated marketing, public relations and account leadership, Dan brings experience building trusted client relationships and executing integrated marketing programs for B2B organizations. He joins Trefoil with a passion for strategic problem-solving, collaborative partnerships and helping clients transform complex business challenges into opportunities for growth.

Please join us in welcoming Dan!

The ideas that move industries forward often begin with the courage to think differently. As America celebrates its 250t...
07/03/2026

The ideas that move industries forward often begin with the courage to think differently.

As America celebrates its 250th anniversary, we're proud to partner with the leaders and organizations shaping what's next.

Wishing you a safe and happy Fourth of July!

The best company no longer wins first. The company AI recommends does.Buyers are increasingly using ChatGPT, Gemini and ...
06/30/2026

The best company no longer wins first. The company AI recommends does.

Buyers are increasingly using ChatGPT, Gemini and AI-powered search to research vendors before they ever contact Sales. That means you can have the better product, deeper expertise and stronger reputation – and still lose consideration if AI isn’t recommending your company.

Our latest blog explores why AI audits are becoming essential to closing visibility gaps and protecting your competitive advantage: https://trefoilgroup.com/insights/ai-audits-why-great-companies-are-becoming-invisible/.

Join us in celebrating Kirsten Hewitt's fifth anniversary at Trefoil! As a Senior Account Executive, Kirsten supports ou...
06/26/2026

Join us in celebrating Kirsten Hewitt's fifth anniversary at Trefoil! As a Senior Account Executive, Kirsten supports our clients and team with dedication, collaboration and a commitment to delivering great work across a broad range of channels and initiatives.

Congratulations on this milestone, Kirsten! We’re grateful to have you on our team.

We're excited to announce the promotion of Laura Rice to Digital Marketing Manager! Over the last two years, Laura has t...
06/17/2026

We're excited to announce the promotion of Laura Rice to Digital Marketing Manager! Over the last two years, Laura has taken on increasing responsibility and strategic thinking across key digital accounts – growing her contribution agency wide and achieving exceptional client satisfaction.

Congratulations, Laura, on this well-deserved promotion. We are grateful for all you do for Trefoil and our digital offer.

As prospective clients become more informed, selective and harder to reach, relying on referrals alone is no longer enou...
06/04/2026

As prospective clients become more informed, selective and harder to reach, relying on referrals alone is no longer enough.

Professional services firms need to show up where decision-makers are seeking insight, evaluating expertise and determining who they trust to help navigate critical business decisions. That requires more than marketing tactics. It takes a strategy built around reputation, relationships, expertise, business development, recruiting and long-term value creation.

At Trefoil, we help professional services firms build authority, attract top talent, support business development and create sustainable growth.

Explore our professional services marketing capabilities:
https://trefoilgroup.com/markets/professional-services/?utm_source=facebook&utm_medium=organic+social&utm_campaign=june+2026&utm_content=markets+professional+services.

Join us in celebrating Vaune Cooper's work anniversary at Trefoil! In her 30+ year tenure, Vaune has worn many hats and ...
06/03/2026

Join us in celebrating Vaune Cooper's work anniversary at Trefoil! In her 30+ year tenure, Vaune has worn many hats and stepped up to help in countless ways, each making an important contribution to our success.

As our Director of Administration & Finance, Vaune keeps all backend processes running smoothly – for our clients, Trefoil and our colleagues. Thank you, Vaune, for all that you do for the Trefoil team!

Address

1207 W Canal Street
Milwaukee, WI
53233

Opening Hours

Monday 8am - 5pm
Tuesday 8am - 5pm
Wednesday 8am - 5pm
Thursday 8am - 5pm
Friday 8am - 5pm

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