Backpack Communications

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Minneapolis, MN
Backpack Communications

As a student-run brand communications agency, we are the next generation of storytellers, creatives, and strategists innovating the future of communication.

Backpack is located in Minneapolis, MN.

12/17/2025

This week’s Making Moves winner is…Blake Hoffmann! Blake is one of our incredible Account Managers. He consistently takes the initiative to deepen his connection to clients and the work they do. He leads his clients and teams with confidence and attentiveness. We are so grateful to have him on our team at Backpack! Congratulations, Blake!

Each week we like to award one of our employees with the Making Moves award to highlight their hard work and accomplishments.

12/15/2025

The messages we take from music are really just interpretations of our current situations. We bend meaning to fit what we feel and the world we’re experiencing. But what happens when we reexamine those interpretations and twist them to find something new? Wren O’Brien discusses how Let Down by Radiohead followed him through different chapters of his life and how its meaning evolved over time.

To read more click the link in our bio!

12/12/2025

Today’s Lab: White Elephant edition! Fruit was stolen and hearts were broken, but nothing builds a team quite like a little friendly competition 😊

Here’s to ending the year with wonderful people who bring the energy and creativity to every project they’re part of ✨ 🎁

12/10/2025

This week’s Making Moves winner is…Eliana P. Mitchell! Eliana is one of our amazing Account Managers. She has stepped into her role this semester with confidence and has done a wonderful job leading her teams. She is incredibly adaptable and a excellent problem solver. We are so happy to have her at Backpack! Congratulations, Eliana!

Each week we like to award one of our employees with the Making Moves award to highlight their hard work and accomplishments.

12/09/2025

Win That Pitch! Last Friday we split into four groups and were given 30 minutes to create a strategic and creative out-of-home or in-store advertising concept that positions as the go-to place for recently retired adults beginning new hobbies. Take a look at some of the ideas our Backpacker pitched!

11/26/2025

This week’s Making Moves winner is…Kate Henning! Kate is our incredible General Manager. She has done a wonderful job this year building a safe space for Backpackers to communicate their needs. She is always dedicated to the work we do, stepping in to help teams ensure the work gets done. We couldn’t be more grateful to have her at Backpack! Congratulations, Kate!

Each week we like to award one of our employees with the Making Moves award to highlight their hard work and accomplishments.

11/25/2025

✨ Join Backpack Communications as a Copywriter! ✨

As a Copywriter, you will craft ideas and messages that connect with audiences, inspire action, and align seamlessly with client goals, balancing creativity with strategic thinking.

What we’re looking for:
- Sophomore or Junior students (graduating Spring 2027–Spring 2028)
- Strong written & verbal communication
- Empathy & active listening
- Leadership + proactive communication
- Ability to work 10–15 hours/week
- Ability to attend required professional development Fridays 10 am–12 pm

💵 $18/hr | Flexible virtual work | Grow your skills & portfolio!

Link for applications is in the linktree in our bio. Apply by 11:59 on December 14th!

11/21/2025

Backpack Labsgiving! Lots of laughs today and tons to be grateful for. We’re so thankful for our Backpackers and the incredible work they put in. Backpack has been a wonderful space to learn and support each other through our career journeys. Thank you to everyone who has supported us and continues to do so. Wishing you all a wonderful Thanksgiving!

Had to play a couple rounds of Quiplash (a Backpack favorite)!!

11/19/2025

This week’s Making Moves winner is…Yenika Fondungallah! Yenika is one of our incredible designers. He does a wonderful job navigating the chaos while doing outstanding work. He adapts seamlessly to timeline changes, creates incredible deliverables, and consistently goes above and beyond when creating materials for our clients. We are so grateful to have him on our team! Congratulations, Yenika!

Each week we like to award one of our employees with the Making Moves award to highlight their hard work and accomplishments.

11/14/2025

Today we had a creative portfolios panel with Erik Kvålseth, Zach Keenan, and Rich McCracken. We talked about portfolios for copywriters and designers and what the standards are as well as how to stand out. It was a great chance to ask questions to professionals and our peers and get insight into what to prioritize and how to advertise our skills.

Huge thank you to Erik, Zach, and Rich who shared their expertise and helped us think strategically about showcasing our work!

11/12/2025

This week’s Making Moves winner is…Jessica Chung! Jessica is one of our amazing producers. Throughout her time at Backpack she has shown consistent curiosity in improving her skills. She creates incredible content, always paying attention to the details. We are so grateful to have her on our team! Congratulations, Jessica!

Each week we like to award one of our employees with the Making Moves award to highlight their hard work and accomplishments.

Address

Minneapolis, MN
55455

Website

http://backpack.umn.edu/

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