Kale Social Co

[Content Creation + Social Media Management]
Stress-Free Social Media Management with custom plans that fit your budget & brand starting at $395, $595 & $795!

Visit kalesocialco.com for more info. Working with me means…
+ More time for you to work on the things that “really” matter.
+ More engagement and a growing follower count.
+ A social media presence you can be proud of and share with your friends.
+ Comfort in knowing it’s all taken care of.
+ An active social media account in your community.
+ Less stress!

03/29/2024

A lil shoot I did with last year 📸

Loved the retro flash vibe & so fun to shoot with one of my favorite restaurants!

04/04/2022

You may hear social media people say "I do 10-15 minutes of engagement a day" and wonder what the heck that means.

Overall, engagement helps boost your profile in the instagram/facebook/tik tok algorithm.

But what is engagement?

Engagement is all about how your business interacts with its audience, its community {locally or niche based} and how much time you spend on the platform using its tools.

Engagement where you interact with others:
- Commenting on others posts
- Liking others posts
- Saving others posts to your folders
- Re-sharing others posts to your stories
- Replying to others posts
- Messaging other businesses or people

Engagement you "perform" on your profile:
- Sharing your posts to stories
- Liking comments on your posts
- Replying to comments on your posts
- Replying to your inbox messages
- Looking at who has tagged you & interacting with that post
- Scrolling through your feed

Engagement using the platforms tools:
- Tagging others in your posts
- Creating bookmark folders
- Tagging the location for every post
- Posting to your stories.
- Using stickers in your stories
- Scrolling through your discover page
- Using hashtags

You don't need to spend 10-15 minutes a day doing these activities but scheduling a time weekly or when you post to "perform" engagement can increase your profiles views, activity and follower count.

02/17/2022

TIPS TIPS TIPS 🤠

These 4 things can completely change {for the better} your social game!

1. Consistency
2. Imagery
3. Voice
4. Engagement

Consistency doesn't have to mean posting daily or even weekly. But showing up on a regular basis has been HUGE in growing my client's accounts. Consistency can get you on people's feeds, top of their minds & shows your business is still active on the platform.

Imagery is the driving force on many social platforms. And having imagery that is clean, easy to make out, and conveys a clear message can really help your posts pop. People are more likely to follow an account they feel posts enjoyable content over an account that posts blurry photos or overcrowded and "hard-to-make-out" photos.

Your brand voice is how you talk to your audience and is a huge part of how they form opinions about your business. Having a voice & message that aligns with your overall brand gives people a feeling of authenticity for your business. It can also lend to them seeing your brand as "friendly" "inspirational" "funny" "smart" or whatever else you're aiming for!

Engagement is how your business is participating in conversations online & interacting with your followers. This is a huge part of success on social because it shows a connection to your audience but also boosts the algorithm in your favor on different platforms. Participating in the community by liking, saving, and sharing posts is one of many ways to perform engagement with your account.

That's it! Have you mastered all 4 of these key success points and seen a huge difference? Or are you struggling with one or more 🤔

01/13/2022

WOW! It's been a whole month since I've posted 🙈

Honestly.. I've been busy, life gets in the way and it was hard to write interesting and passionate posts during the holidays when I just wasn't feeling it...

Does this ever happen to you? For some of you the answer is probably yes - which is where I come in!

I create monthly content calendars for YOU so you can stay consistent and present on social media {without you actually having to 😏}

For my clients this has meant study growth, an engaged audience & less stress carried into their day because they don't have to think about planning a post!

I have a few different "Management Plans" to choose from if you're interested, you can check them out on my website or instagram highlights.

Also, Happy new year 🥂 cheers 2022!

📸

01/13/2022

I LOVE working with M.Schleif Photography images {for my own brand & others!}

If you've been considering a brand refresh for the new year she's the one to call AND you get a discount on Social Plans if you do 💌

11/27/2021

Happy Small Business Saturday!

My ABSOLUTE FAVORITE part of my job is working with the incredible people that choose to start their own businesses.

Over the past two years I've gotten to photograph, coach, and represent tons of different types of small businesses and seen the hard work that goes into each one {believe me it's not easy!}

I've also met some of the coolest people through networking & projects who are now dear friends, advisors and inspirations.

Today may be about shopping and showing your support with your $ {which is VERY important} but I also want to share my appreciation, admiration and congratulations to all the people who take the path of "small business owner"..

HERE'S TO YOU 🍾

09/29/2021

You asked for it, here it is! A step-by-step guide to planning a month of social media

Step 1
Brainstorming: Make a list of any & all the post ideas you can think of. And then make another list of photo & imagery ideas!

Step 2
Check the Calendar: Look at the month ahead and see if there are any relevant events or dates you want to post about. Including special promotions or holidays that are important to your business.

Step 3
Make a Commitment: Decide how often you want to post. Be realistic with your time and start with a small goal, knowing you can always up it! {Anywhere between 1-3 times a week is recommended} Also pick a few set days and times by researching when your audience is most likely to engage with your content.

Step 4
Plan your Imagery: If you don’t have photos or graphics to post, decide when/how you are going to get them. You can take a month’s worth of photos in a day, or spread it out and take them each week OR you can look at hiring someone local to help you out!

Step 5
Writing & Assigning: Once you have your photos & ideas, you can start a rough draft of captions for each post. Go back to it once later to edit it and add relevant hashtags for search results. Assign each post to a specific date, keeping in mind the special events you want to touch on and when that post would be most relevant. Now you have a content calendar!

Step 6
Scheduling: Find a post scheduling service, like Facebook Business Suite, Planoly, etc to schedule your content so you have your content automatically post at your preferred times {and not stress out about it in the moment}!

Wa-la! Now you have the beginnings of a monthly content planning process. Some things will work better for you than others - keep those in mind and adapt to what suits your needs so you can develop the best process for you!

08/25/2021

I'm going on vacay!

✈ I'll be out of office 8/26 - 9/1 🛩

Currently scouting content ideas on my IG stories! Go take the polls & lmk what you want to learn about when I get back 🤓

Cheers✌

My client process 👉 step by step!Question? Reach out to me at kalesocialco@gmail.com!

08/09/2021

My client process 👉 step by step!

Question? Reach out to me at [email protected]!

08/05/2021

Let's talk about planning...

It's not always fun or easy but it does create consistency!

Sitting down and putting pen to paper for a day, a week, or a month brings you one step closer to posting regularly.

The benefits of regular posting include:
- higher likelihood your audience will see your message
- favored by the algorithm {engagement = clicks = cash}
- build stronger relationships
- more influence & trust

My tips for creating consistency:
1. Chose 2 or 3 days a week to always post on
2. Post at the same time or time frame for each day
3. Create repeating categories to plug into your days
4. Find a calendar & reminder system that works for you
5. Let go of PERFECTION and accept that some days may be "meh" {you can always delete things later!}

07/30/2021

Giveaway strategies!

How much of this is new information and how much have you already implemented? 🤔

Hopefully you have 1 key takeaway or more to try next time!

07/29/2021

New prices alert 🚨

I just raised my prices and added a new lower pricing tier option!

My current plans are:

Plan #1
Investment: $395
* You provide the photos & we do the rest!
* This plan is perfect if you already have a photo library from a photographer that you want to utilize to its max potential!
* 2 posts/week for 4 weeks {8 posts total!}
* Engagement and growth strategies performed throughout 4 weeks
* Each month you will get a content calendar pre-posting for final checks & approval!

Plan #2
Investment: $595
* Monthly photoshoot & custom editing {to fit your brand}
* This plan is perfect if you want to step up your social media content and are looking for the FULL package!
* 2 posts/week for 4 weeks {8 posts total!}
* 1 custom story consisting of 5-10 slides to encourage engagement
* Engagement and growth strategies performed throughout 4 weeks
* Each month you will get a content calendar pre-posting for final checks & approval!

Plan #3
Investment: $795
* Monthly photoshoot & custom editing {to fit your brand}
* This plan is perfect if you want to be present & engaged on social media.
* 3 posts/week for 4 weeks {8 posts total!}
* 2 custom stories consisting of 5-10 slides to encourage engagement
* Engagement and growth strategies performed throughout 4 weeks
* Each month you will get a content calendar pre-posting for final checks & approval!

If you have any questions please DM me!

Reach out by Monday and you'll get my old pricing for 1 year! (~$100 in savings each month~)

Address

Minneapolis, MN

Website

http://kalesocialco.com/

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Strother Communications Group
222 S 9th Street Fl 41

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Kale Social Co

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