Hook Agency

Hook Agency We’re the ‘get sh*t done’ Google specialized team that drives leads & only works with home service businesses!

Most specialty contractors struggle to get a steady stream of high quality leads. They end up competing on price and on bad jobs and driving the quality of their services down and becoming less profitable and fulfilled. At Hook Agency, we help contractors focus their marketing on their best customers and take action on their behalf to help them rank higher on Google so when they’re actually lookin

g for them, they show up. Guided by a team of Google specialized professionals taking vigorous monthly action on your behalf, we help you save time and feel confident like the smart business leader you are.

Google Ads vs. LSAs: it's not an either/or decision. Joel breaks down how they actually work, when to use each, and why ...
05/08/2026

Google Ads vs. LSAs: it's not an either/or decision. Joel breaks down how they actually work, when to use each, and why most contractors end up running both. Real case study included: 256 project-ready leads for a plumbing company at $226 each. (Video link in comments)

One blog post. 98 citations across ChatGPT, Google AI Overviews, and Gemini.Vincenzo Colosimo walks through exactly what...
04/24/2026

One blog post. 98 citations across ChatGPT, Google AI Overviews, and Gemini.

Vincenzo Colosimo walks through exactly what we wrote for a roofing client and why it worked, covering the difference between SEO and AEO, what content types AI actually pulls from, and why honest, fresh, locally-focused content is what wins.

If you're a roofer trying to figure out where AI search fits into your marketing, start here. (Full video in comments)

Address

600 N Washington Avenue Suite C203
Minneapolis, MN
55401

Opening Hours

Monday 9am - 5pm
Tuesday 9am - 5pm
Wednesday 9am - 5pm
Thursday 9am - 5pm
Friday 9am - 5pm

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