Modern Impact

Modern Impact Leading Digital Transformation: Comprehensive services and digital strategies that empower you to tr

Today’s on-demand, always-on marketplace is forcing C-suite leadership to cast a critical eye on every element of their brand and business strategies. It’s why more category-leading companies are turning to Modern Impact for consultation and leadership. From new product ideation and market evaluation to new agile environments and experiential marketing, MI has proven success in differentiating brands, developing eCommerce solutions, delivering best-in-class experiences and driving market demand.

Mocking on social media isn’t just for bullies anymore. Now, even big brands are trading pokes at each other. MI CEO Mic...
03/10/2026

Mocking on social media isn’t just for bullies anymore. Now, even big brands are trading pokes at each other. MI CEO Michael Priem shares his insights on the "calculated swipe" with Robert Klara .

Brands get off on looking nervy, and social media loves a good fight.

Take it from MI’s resident Gen Z-er: this isn’t a lazy generation. They know what they want and they'll go get it. Read ...
11/20/2025

Take it from MI’s resident Gen Z-er: this isn’t a lazy generation. They know what they want and they'll go get it. Read our latest blog to learn what drives Gen Z and what it takes to connect with them. https://bit.ly/4o2Kt0l

Is great advertising a “big idea", a fleeting trend, or somewhere in between? MI creative director, Eric Heggernes, expl...
10/28/2025

Is great advertising a “big idea", a fleeting trend, or somewhere in between? MI creative director, Eric Heggernes, explores the impact of a blended approach. https://bit.ly/47wNGza

Don't get caught in the LLM bubble. Here are 7 mental tools to help create friction in your inputs, challenge your daily...
05/06/2025

Don't get caught in the LLM bubble. Here are 7 mental tools to help create friction in your inputs, challenge your daily thought partner and remove confirmation bias –– from MI's UI/UX Director, Justin Smith. https://bit.ly/3Yzjz6y

Remember when hashtags were all the rage? What changed? What now? What next? Get answers in the latest blog from MI Medi...
04/09/2025

Remember when hashtags were all the rage? What changed? What now? What next? Get answers in the latest blog from MI Media expert Jared Hall. https://bit.ly/3RbPzth

Gen Z aren’t the only consumers who don’t want their screen time interrupted by unwanted ads…but they’re the most vocal....
02/20/2025

Gen Z aren’t the only consumers who don’t want their screen time interrupted by unwanted ads…but they’re the most vocal. Read all about it from one of MI’s resident Z-ers. https://bit.ly/3XeEWJx

01/23/2025

What if TikTok is no longer available in the US? How will brands replace that marketing partner and the revenue it generates? Michael Priem shares timely insights on what’s happening and what’s to come. https://bit.ly/42rB8YT

Just in time for the holiday blockbuster season: Modern Impact has a perfect excuse to go to the movies instead of the o...
12/10/2024

Just in time for the holiday blockbuster season: Modern Impact has a perfect excuse to go to the movies instead of the office. 🎥

When it comes to great storytelling, what's true for movies is equally true for marketing. Read our latest blog on how and why motion pictures both shape and reflect our culture.

06/08/2023

Taking a putting break to talk about some major brand activity today. What are your thoughts on the PGA Tour & LIV Golf merger?

How does artificial intelligence fit into creative? Read the latest Modern Impact blog for expert predictions on AI and ...
05/19/2023

How does artificial intelligence fit into creative? Read the latest Modern Impact blog for expert predictions on AI and its current state: https://bit.ly/41PbKYY

Artificial intelligence is pushing past data and into creative. Read the latest MI blog to leverage AI better in design and ideation.

Television is still king – depending on how you define it. As marketing changes approach, it's important to understand t...
04/28/2023

Television is still king – depending on how you define it. As marketing changes approach, it's important to understand the new rules in leveraging video. Find out more about TV's intersection with Web 3.0 tech in Modern Impact's latest blog. Hear more from MI's Jared Hall at
https://www.modernimpact.com/insights-buzz/

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