Hiper Digital marketing agency specializing in hyperlocal marketing at scale for national brands.

The New Frontier of Marketing for Multi-Unit Organizations -
Hi-Per is your solution if you manage a multi-unit brand whose path to purchase includes a mobile search, mapping, and exposure to major review engines such as Google reviews or Yelp. Hi-Per specializes in helping multi-unit organizations manage their entire social/mobile ecosystem so that they win the street fight for the mobile custom

er. This means not only rising to the top of search results, but ensuring every piece of information your prospects see along the path to purchase is one that reflects well on your brand. Once this proper ecosystem is in place it becomes the basis for highly efficient and effective hyperlocal campaigns with measurable ROI - guaranteed.

Looking forward to this one! Lani Basa asked me to moderate a discussion at The Business Women’s Circle Forum on busines...
07/01/2026

Looking forward to this one! Lani Basa asked me to moderate a discussion at The Business Women’s Circle Forum on business development, and I'll be joined by two of the best in the business: Luke Vestrum and Stacey Bartelson, CFP®, CEPA®, ChFC®.

The last 18 months have been some of the most intentional in how we've approached growth at Hiper Inc. My hope is to share what's actually working in a landscape that keeps shifting under us.

A few things driving our traction at Hiper that I'll bring to the conversation:

✔️ A strong technical presence. We invested in a new website built for AEO and discovery, not just aesthetics. Luke will be joining to talk through what they're seeing from the web development side, and why that foundation matters more than ever.

✔️ Strategic partnerships. As a niche agency, our clients trust us to bring together the right experts to execute at the highest levels. We're not generalists. We're better when we build real partnerships that help us think bigger and scale smarter.

✔️ Generosity, always. Time, experience, connections, introductions. This will always be core to who Hiper is and has paid off in more ways than I can count.

✔️ Maximizing industry events. Which is exactly why I asked Stacey to join us. She is a masterclass in hosting events and connecting people around growth, and I couldn't think of a better voice for this.

In an age of AI, a solid technical foundation is imperative, but the relationships are what carry you.

Join us July 20 at the American Swedish Institute, 8:30am to 3:30pm.
Ticket sales close July 9.

Link to register in comments. ✌️

This is what success looks like when you empower local markets to drive local impact. We're proud to share our case stud...
01/20/2026

This is what success looks like when you empower local markets to drive local impact. We're proud to share our case study on our work with March of Dimes.

The Challenge: With 34 local markets across the country, March of Dimes needed a centralized framework to manage local social media—one that removed content bottlenecks, protected the brand, and eliminated resource-draining manual processes.

Hiper was the right partner to help March of Dimes transform its local social media presence. We delivered a centralized local social media program with governance across every account, relevant preset templates with custom post options, and an internal ticketing system that quickly addressed market needs—giving each market the tools to connect with their communities.

Program adoption results:
• 138% increase in local market social media publishing through preset templates and custom post requests

• 11.4% local Facebook engagement rate (2025), far surpassing industry benchmarks of 2-3%

• 100% of local content moderated before publishing to ensure brand governance

If you're working through how a local social media program could better support your brand and how to strengthen your community impact, we'd love to talk.

We are sharing the single biggest driver we see for improving local social performance, curious if you agree.Across our ...
01/06/2026

We are sharing the single biggest driver we see for improving local social performance, curious if you agree.

Across our clients, the biggest driver of stronger local results is giving franchisees or location operators a clear framework to share their own stories, photos and community connections across their local socials.

This is the kind of content corporate simply can’t replicate.

And when it’s done well, it doesn’t just perform locally. It becomes content that can be amplified through national organic and paid channels for broader reach and engagement.

We see this hold true across QSR, retail, home services and nonprofits.

Brands are hungry for lived experience and UGC. What’s often overlooked is that many organizations already have an untapped source within their network, local operators who *want* to show how they’re showing up in their communities.

What we don’t talk about enough is that the impact goes beyond performance.
Yes, this content works. But it also changes the relationship between headquarters and the field.

Operators feel supported:
• They have a clear, approved way to share local moments.
• They feel seen when their content is amplified.
• That’s good for sentiment, engagement and ultimately business results.

And the question that always comes up: “But what about brand guidelines and approvals?”
The reality is:
• Guardrails and moderation can be built into the process
• Centralization actually reduces risk versus fragmented accounts with no visibility
• Operators gain access to tools and structure they wouldn’t have on their own

A centralized framework is far easier to manage than trying to rein things in after the fact.

So as you look at how you’re supporting your local operators this year, it’s worth asking: What would change if you intentionally created a content flywheel that rewarded local stories, local moments and real community connection?—-
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And if you’re thinking through what that could look like for your brand, let’s connect and talk shop!

The first full week of the year often brings clarity. As conversations pick back up and teams dive into 2026 planning, w...
01/05/2026

The first full week of the year often brings clarity. As conversations pick back up and teams dive into 2026 planning, we're hearing very consistent themes from multi-location marketing leaders across retail, QSR, healthcare, and nonprofits.

These patterns aren’t about chasing new platforms. They’re about the shifting needs of the field:

– Pressure from the field for more local marketing support
– Pressure to make social feel more local and more human
– Pressure to prove impact across dozens or hundreds of locations with limited time and resources

This carousel highlights a few of the patterns we’re seeing most often as organizations reassess what’s working and where gaps are starting to show.

If you’re feeling some of this too, you’re not alone. And if you’re already tackling parts of it, we'd love to hear what’s at the top of your list heading into the year.

Here’s to building smarter, more connected local marketing systems in 2026.

—-
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