Kruskopf & Company - KC Truth

Kruskopf & Company - KC Truth Advertising strategy, media planning, and creative content in all digital, social, print and broadca KC Truth. Truth is at the core of everything we do.

We deliver smart ideas that solve our clients' problems by uncovering the simple truth of who they are and what they need to be. We offer brand strategy, media planning, and creative ex*****on in all digital, social, print and broadcast media.

BIG NEWS. Today, KC Truth is shifting into a new gear. We’re becoming part of SixSpeed, an independent creative agency o...
04/18/2024

BIG NEWS. Today, KC Truth is shifting into a new gear. We’re becoming part of SixSpeed, an independent creative agency out to make brands impossible to imitate. This acquisition by SixSpeed enables us to offer our clients even more services, more capabilities, and more integrated ideas. Clients get a unified team of driven strategists, fearless creatives, and modern media experts creating remarkable things together.

Get the full story at https://kctruth.com/kc-truth-sixspeed/

SixSpeed

The KC Truth Scary Award 👻 honors those who go above and beyond, challenge status quo and complacency, face the fear of ...
10/31/2023

The KC Truth Scary Award 👻 honors those who go above and beyond, challenge status quo and complacency, face the fear of the unknown or push past their comfort zone .

In other words, they exemplified KC Truth values and found truth, fought BS and are remarkable! They are so good… it’s scary.

Our 2023 nomination goes to Jodi Underwood, congrats! 👏

And of course, the Scary Award ceremony wouldn't be complete without a scary good potluck 😋 Happy Halloween from KC!

As we were returning to work after the pandemic in 2021, KC Truth, like many others, started to think differently about ...
10/27/2023

As we were returning to work after the pandemic in 2021, KC Truth, like many others, started to think differently about what we do, who we are and where we could improve. We have always stood by the fact that we are only as good as our people, and our people wanted to extend outside the KC walls and give back to the community. Thus, our Annual Volunteer Policy was born.

The goal of our program is to create community engagement opportunities for KC Truth employees that are meaningful, purposeful and helps those in need. At the same time, we recognize that participating in these activities would also enrich and inspire the lives of our employees.

This year our newest Media Coordinator Adalí Flores-Mendoza helped plan and organize our volunteer outing with the Minneapolis Parks and Rec. where we helped plant and landscape at the Eloise Butler Wildflower Garden and Bird Sanctuary.

Here's what she had to say about the day:

"Minneapolis Parks and Recreation Board was a great organization to volunteer with. They offered group volunteer opportunities and afternoon time slots. My favorite part was getting my hands dirty and being able to finish planting the area as an agency. Luckily, it was a beautiful fall day which only made the experience better."

Wiser Women Rule! What an incredible experience it was to host our first Wiser Women event where we had the privilege of...
10/13/2023

Wiser Women Rule!

What an incredible experience it was to host our first Wiser Women event where we had the privilege of bringing together a panel of inspiring women to lead us in thought-provoking discussion on the topic of ageism in the workplace.

We want to extend our gratitude to each of our panelists – Mary Meehan, Julie Batliner, Laura King, and Nina Hale. Thank you so much for your insightful contributions and open dialogue. This panel would also not have been possible without our amazing moderator, Mary Cavanaugh. Thank you, Mary, for your incredible thoughtfulness and attention to detail before and during the panel.

And a huge thank you to everyone who joined us in the Truth Bar for this event. We are so grateful for your active engagement and thought-provoking questions that made the discussion even more insightful!

Stay tuned for more upcoming Wiser Women events and initiatives from KC Truth. Let's keep the dialogue going and work together to create a brighter, more inclusive future. If you would like to attend a Wiser Women event in the future please fill out the form at https://forms.office.com/Pages/ResponsePage.aspx?id=pgxmCFrRCk2pp7-KdP9ZuEn5g-z1wXhOsVTlyFVX6ZZURjJVV1IxSURLR1pJS0JBMzVMNjhSVDBZUS4u

We are really looking forward to hosting our first Wiser Women event at the Truth Bar tomorrow! Ageism is rampant in the...
10/11/2023

We are really looking forward to hosting our first Wiser Women event at the Truth Bar tomorrow! Ageism is rampant in the youth-obsessed ad business and we believe it should be the next DEI issue facing the workplace. By 2034 there will be more people over 65 than children. The amount of new products and services geared to them is going to be off the charts. This is the reason why people of “a wiser age” will become more valuable in agencies and need to be at the table with all generations we can all learn from each other. Check out our event recap pictures later this week.

AI is scary and 4 other reasons why our VP and Director of Strategy Michael Cronin loves it. Spoiler Alert: there's a tw...
08/24/2023

AI is scary and 4 other reasons why our VP and Director of Strategy Michael Cronin loves it.

Spoiler Alert: there's a twist coming. But unlike every other article published about AI, it's not that this was actually written by—gasp!—AI. No, this was written by Mike, a human, with human tendencies such as critical thinking and laughing uncontrollably at wildly inappropriate times.

Get his full POV at

Why we believe new generative AI tools will become foundational to the agency of the future.

The perks of partnership—getting invited to cool events!Last week we were grateful to be invited to not just one, but tw...
08/02/2023

The perks of partnership—getting invited to cool events!
Last week we were grateful to be invited to not just one, but two amazing events hosted by our longtime client parter 3M. Our founder and CEO Sue Kruskopf and Director of New Business Amber Luebke attended the reception at the Partner Pavillion on the 18th green at the 3M Open where they were hosted by Michelle Stern in 3M Sourcing and had the opportunity to meet 3M CEO Mike Roman. Then, at the GAME Changer Showcase on Friday, they were able to show off KC Truth’s work and have discussions with 3M staff and suppliers. We can’t thank 3M enough for all the opportunities—and all the fun!

We're O.O.O today, celebrating Memorial Day with family, friends, and this great weather. At KC Truth, this weekend is a...
05/29/2023

We're O.O.O today, celebrating Memorial Day with family, friends, and this great weather. At KC Truth, this weekend is always extra special because it's also our fearless founder's birthday! Sue, we hope you had a wonderful birthday and we can't wait to celebrate with you in the Truth Bar 🎉 Cheers!

The MN advertising community came together last night through AdFed Minnesota to acknowledge the brightest young minds o...
05/19/2023

The MN advertising community came together last night through AdFed Minnesota to acknowledge the brightest young minds of our industry for this year’s 32 Under 32 awards. They got it right with these two winners! Congratulations to Jamey (Boerjan) Moertel and Randy Cunningham who “put in the hours, strive to make their workplace better, aspire to be leaders and wish to make a difference.” You are an inspiration to us all and we are honored to work together with you, and all our nominees, at KC Truth.

There’s a new KCer starting gossip around the cooler…To say we’re obsessed is an understatement, welcome Davis the puppy...
05/18/2023

There’s a new KCer starting gossip around the cooler…

To say we’re obsessed is an understatement, welcome Davis the puppy! 🐶💕

Address

310 4th Avenue S, Floor 2
Minneapolis, MN
55415

Opening Hours

Monday 8:30am - 5pm
Tuesday 8:30am - 5pm
Wednesday 8:30am - 5pm
Thursday 8:30am - 5pm
Friday 8:30am - 5pm

Telephone

+16123383870

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