Laroque Motorsports

Laroque Motorsports Laroque Motorsports is a motorsports event management and promotional company formed to specifically cater to the vintage motorcycle and automotive field.

With over two decades in the business, our staff has assisted and managed events from just a few hundred to over 70,000 participants.

05/20/2026

Literally just hours after the MotoAmerica event at Barber Motorsports Park and we’re already thinking Vintage Festival! No worries as we’re all set with our usual spot reserved for The Buzzard Lounge at the front of Row D in the Swap Meet, see you in October!

Laroque Motorsports
My Life on Two Wheels
The Frugal Motorcyclist
TT USA
Land Speed Racing USA
Port City Custom Cycle

Laroque Motorsports returns to Barber Motorsports Park for the Alabama round of MotoAmerica Superbike Race Series — one ...
05/12/2026

Laroque Motorsports returns to Barber Motorsports Park for the Alabama round of MotoAmerica Superbike Race Series — one of the best stops on the calendar!

Fast track. Great crowds. And racing that never disappoints.

We’ll be there all weekend covering it all.
Not just the races… the paddock, the swap meet, the people, and all the moments in between. That’s where the real story is.

Follow along — we’ll be posting throughout the weekend.
Photos, updates, and a little glimpse into My Life on Two Wheels

If you’re at the park, come see in front of the Swap Meet at The Buzzard Lounge in spot “L1!”

Mert LawwillTruly one of the greatest, we will miss you dearly… Godspeed September 25, 1940  -  May 6, 2026From his fami...
05/07/2026

Mert Lawwill
Truly one of the greatest, we will miss you dearly… Godspeed

September 25, 1940 - May 6, 2026

From his family:

Motorcycle Icon, Suspension Pioneer, Grand National Champion, Innovator, and inductee into five halls of fame.

Mert Lawwill, star of On Any Sunday and 1969 Motorcycle Grand National Champion, has passed away at the age of 85 in his home state of Idaho, surrounded by family and friends.

There has been much written about Mert Lawwill, and for good reason.

A 1969 Grand National Champion and inductee into both the AMA Motorcycle Hall of Fame and the Mountain Bike Hall of Fame, Lawwill built a legacy that bridged motorcycles and bicycles—becoming a motorcycle icon and a pioneering force in modern bicycle suspension design—while inspiring a devoted following that spans generations.

Born and raised in Boise, Idaho, Mert was never one to follow the rules. The son of a house painter and a schoolteacher, both talented artists, and one of seven children, he quickly developed a reputation for finding creative ways to avoid chores—channeling that ingenuity into a life defined by motion, mechanics, and independence.

That spirit found its outlet when his older brother Roy introduced motorcycles into the picture. From that moment on, Mert was hooked.

As captured in the song “Cycle Racin’ Man” from the album Motor-Cycle Man by Buddy Mize:
“Little Mert, Little Sq**rt got a tricycle they say… rode it down through the town saying watch for me some day, in his heart from the start grew a very special plan, little guys about this size make a mighty big cycle racing man….”

In Boise, alongside close friends including Al Russell, Dean Huskey, and Al Kozak, Lawwill immersed himself in riding and racing. What began as a tight-knit group of local riders evolved into the foundation of a career that would take him to the pinnacle of American motorcycle racing.

As a longtime factory racer for Harley-Davidson, Lawwill rose through one of the most competitive eras in the sport. Early in his career, the support of Dudley Perkins in San Francisco provided Mert with the opportunity to pursue racing full time, a turning point that helped launch his professional career. He would go on to capture the 1969 AMA Grand National Championship. Known for his smooth style and mechanical intuition, he was not only a champion rider but also a technical pioneer. Lawwill developed his own racing chassis design, which became the benchmark for professional dirt track racing throughout the 1970s and 1980s.

His story reached a broader audience through his appearance in the landmark film On Any Sunday, directed by Bruce Brown. Brown’s decision to feature Lawwill introduced him to a global audience—many discovering Mert for the first time through the film—and helped define the culture of motorcycling for generations. Beyond the film, Brown and Lawwill developed a close friendship that endured over the years, a relationship that Mert valued deeply.

Following his racing career, Lawwill brought that same engineering mindset into the bicycle industry, where he became a true pioneer of the sport’s early development. He is credited with producing one of the world’s first production mountain bikes, the PRO CRUISER, in 1977—well ahead of the category’s mainstream emergence.

Lawwill also designed and patented a four-bar suspension system that was adopted by leading brands including Yeti Cycles and Schwinn. In addition, he developed the Lawwill Leader, a groundbreaking leading-link suspension fork that further demonstrated his forward-thinking approach to bicycle design. Throughout the 1990s, elite racers competing on those platforms achieved significant success, further validating Lawwill’s impact on modern mountain bike technology.

Yet among all his accomplishments, the work that meant the most to Mert was deeply personal.

Motivated by his close friend and fellow dirt track competitor Chris Draayer, who lost his arm in a racing accident but was determined to ride again, Lawwill set out to find a solution. The result was a prosthetic innovation known as “Mert’s Hands”—a device that allows riders who have lost a hand or arm to maintain a secure connection to the motorcycle while still being able to safely release in the event of a fall.

This work opened the door for countless adaptive athletes to return to riding and represented, in Mert’s eyes, his most meaningful contribution.

“From an early age, I understood that my father lived a life that was anything but ordinary. As I began to recognize the respect and admiration people had for Mert, the attention that came with it—even being asked for my own autograph as a child—felt surreal. I started calling him ‘Mert’ as a way to navigate that spotlight. As I grew older and pursued my own career in mountain bike racing, he remained my most steadfast supporter, always encouraging and standing behind me. It was never a question of pride—I have always felt a deep sense of gratitude and honor to call someone so impactful my father.”
— Joe Lawwill

Despite his championships, innovations, and industry influence, those closest to him will remember something less tangible but equally enduring—his independence, creativity, and the unmistakable way he approached life on his own terms. Friends and family remember his unfailing good nature and sense of humor, which remained with him throughout his later years.

Mert Lawwill was preceded in death by his wife, June Lawwill.

He is survived by his son, Joe Lawwill; his daughter, Marcella Lawwill; his stepsons, Rick, Mike, and Tim Suchomel; three grandchildren; and extended family, friends, and a global community of riders and fans who were inspired by his life on and off the bike.

A celebration of life will be held, with the date and details to be announced at a later time.

Laroque Motorsports is proud to present The Mobile Bay Vintage Motorcycle Club Dauphin Island Vintage Motorcycle Show! T...
04/06/2026

Laroque Motorsports is proud to present The Mobile Bay Vintage Motorcycle Club Dauphin Island Vintage Motorcycle Show! This makes over a decade we have helped organize and promote this wonderful Gulf Coast motorcycle event and this year promises to be the biggest yet!

Laroque Motorsports Volunteer Group
BILL E's SMALL BATCH BACON
Bill E S
Law Tigers Florida Panhandle
My Life on Two Wheels
The Frugal Motorcyclist
The Buzzard Lounge

It’s National Volunteer Month and where would we be without all the amazing people who make our events so special! Thank...
04/01/2026

It’s National Volunteer Month and where would we be without all the amazing people who make our events so special! Thank you Laroque Motorsports Volunteer Group, you guys are the best!

We’re fast approaching May and you know what that means, time for another awesome edition of the Bill E S Bike Night in ...
03/30/2026

We’re fast approaching May and you know what that means, time for another awesome edition of the Bill E S Bike Night in beautiful Fairhope Alabama!

BILL E's SMALL BATCH BACON
Mobile Bay Vintage Motorcycle Club
My Life on Two Wheels
The Mobile Bay Vintage Motorcycle Club Dauphin Island Vintage Motorcycle Show!
Law Tigers Florida Panhandle
The Distinguished Gentleman's Ride
Laroque Motorsports

This year’s Vintage Festival will be a brilliant celebration of life for a very special member of our motorsports family...
03/24/2026

This year’s Vintage Festival will be a brilliant celebration of life for a very special member of our motorsports family, George Barber. And Laroque Motorsports will be there to share our own tribute and personal remembrance of the man and his beautiful creation, Barber Motorsports Park…

Mark your calendars: The 21st annual Barber Vintage Festival is officially scheduled for Friday, October 9, through Sunday, October 11, on the grounds of Barber Motorsports Park.

This year’s festival will carry special meaning as the park and the museum celebrate the life and legacy of George Barber, as well as the community that has grown around his vision.

The festival will be a gathering of all types of motorcycles, competition in and around the park, and a special camaraderie—a celebration of our founder not to be missed.

More details about this always-popular event will be announced in the coming weeks. Bookmark this page and check back frequently.

https://www.barbermuseum.org/barber-vintage-festival/

Mike Hailwood  on the 350 Manx Norton at the 1957 Junior TT...
03/21/2026

Mike Hailwood on the 350 Manx Norton at the 1957 Junior TT...

Address

7762 McKinley Avenue, Suite B
Mobile, AL
36608

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