11/16/2025
Shopping online for dog food to see if the prices are cheaper for Zignature.... Found some ads for BOGO bags and got excited, then I realized they were puppy food only.
Next thing you know I start noticing the pattern, kitten food and more puppy food BOGO, but from some of the more premium brands.
This just goes to show these brands that are charging top dollar, are also spending a lot on promoting little efforts like this and it's SO SMART when you really notice the pattern. THAT is marketing spend, spent right...
HERE'S WHY:
If they can get you hooked on spoiling your little puppy or kitten, they've probably got you for that whole pets life. BAM. MARKETING DONE RIGHT. I can't not notice patterns like this. I can't watch movies without picking apart how they must have done it the whole time, while trying to soak in the story. I'm the worst.... but I do know how to do what I do.
When you're ready to start taking marketing seriously, give me a ring. If you don't get it, it's okay... hire someone who does.
Creative Leadership That Drives Growth