Reverse Online Interactive (ROI) Marketing

Reverse Online Interactive (ROI) Marketing Internet Marketing Done Right ... in REVERSE

** Certified Google Partner / Google Adwords Certified** A full-service interactive marketing firm focused on the concept of making the customer seek the firm rather than marketers seeking the customer. While marketing mainly deals with finding the right set of customers and targeting them, ROI Marketing deals with strategies that make the customer find the company offering the product. We offer the following online marketing services to help you exceed your marketing goals and achieve the highest possible ROI:

* Pay Per Click Advertising Management
* Natural Search Engine Optimization
* Social Media Marketing

08/27/2026

Did this affect you? Good data:

Things that make you go hmmmm....
08/25/2026

Things that make you go hmmmm....

Google's John Mueller said on Bluesky that there is nothing special for one to do for generative AI responses within Google Search. He wrote, "from our POV there's nothing really special you need to do for generative AI responses in search."

Whatever term you may use - it is important to incorporate it in your overall strategy. Good article: "AI search is her...
08/24/2026

Whatever term you may use - it is important to incorporate it in your overall strategy. Good article: "AI search is here, but marketers still call it SEO"

New research shows how marketers define AI search, where they’re putting budget, and what vendors need to prove to earn their trust.

Interesting read -- The new search journey changes how SEO and PPC should work: https://searchengineland.com/new-search-...
08/14/2026

Interesting read -- The new search journey changes how SEO and PPC should work: https://searchengineland.com/new-search-journey-seo-ppc-484630
Key take away for me "The journey is now a loop, not a line".

The first search is rarely the whole journey. See how AI answers, paid ads, organic results and follow-up queries shape conversion.

I agree 100% - "Why paid search could be your AI search advantage"
08/10/2026

I agree 100% - "Why paid search could be your AI search advantage"

The search terms, ads, landing pages, and product feeds you've already built can strengthen your visibility across AI search.

Interesting read:
08/04/2026

Interesting read:

Tinuiti's Q2 2026 benchmarks show Google search, YouTube, and Instagram spending growth cooling against tougher comparisons, changing how PPC teams plan H2.

I can finally see it now too. How about ya'll?
07/29/2026

I can finally see it now too. How about ya'll?

I just tried this 30 minutes ago and it wasn't there but now it is - Platform properties in Google Search Console is live for all - old story at https://lnkd.in/g8Uh8z7z

Nice find in Google's Pmax settings. Has anyone else seen this?
07/24/2026

Nice find in Google's Pmax settings. Has anyone else seen this?

🚨 🚨 Google is quietly testing something PMax advertisers have wanted for years... I just found this in a client account: a new "Partners" setting inside Performance Max, with individual checkboxes for Search Partners and the Google Display Network. Why it matters? Until now there was no campai...

If you love data you should check out the incredible work of Ben Wills: AI Search Visibility & Ranking Factors For 1,10...
07/23/2026

If you love data you should check out the incredible work of Ben Wills: AI Search Visibility & Ranking Factors For 1,100 Market Segments

I removed paywall for the AI Search Visibility & Ranking Factors Reports. That's 651,114 charts you can access, across 1,100 market segments. Go nuts with it. It's only been live for an hour and the bots are way ahead of you. Share/repost to get the word out. ALSO, if you want this kind of large sca...

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Morrisville, NC
27560

Opening Hours

Monday 9am - 5pm
Tuesday 9am - 5pm
Wednesday 9am - 5pm
Thursday 9am - 5pm
Friday 9am - 5pm

Telephone

+19192444299

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