Dead Horse Branding

08/18/2026

Another great moment for Bay Simpson ! 🎶🔥

Screamer Magazine is spotlighting Bay’s Summertime Classics video, celebrating the records, sounds, and first musical loves that helped shape him as an artist.

From standing out on The Voice to continuing to carve out his own lane, Bay keeps finding fresh ways to honor the classics while making them his own.

🔗 https://screamermagazine.com/press-releases/video-nbcs-the-voice-standout-bay-simpson-pays-tribute-to-first-love-classic-records/

Before playlists took over, before streaming put every song ever recorded at our fingertips, and before algorithms started deciding what we should hear next, finding a favorite song meant something. You heard it on the radio, borrowed the CD from a friend, burned it onto a mix, and played it until t...

08/17/2026

How did we get our artist into People Magazine? 👀

It wasn’t luck. It was consistent press, strong branding, and storytelling that gives media a reason to care.

Major placements don’t happen overnight. They’re built by creating the right narrative, positioning the artist intentionally, and consistently putting that story in front of the right people.

That’s the DHB approach. 🤘🏼

08/17/2026

Our hearts are heavy as we remember Hayden Panettiere. 💔❤️‍🩹

Hayden was one of our first clients in Nashville, and every time we had the opportunity to work with her, she was an absolute delight. We’ll always be grateful for those memories and the time we shared with her.

She was a beautiful talent who touched so many through her work, her spirit, and the stories she brought to life. Her impact on music, film, and television will not be forgotten.

Our deepest condolences go out to her family, friends, loved ones, and everyone mourning this tremendous loss.

Rest in peace, Hayden. 🕊️

08/16/2026

49 years ago today, the world lost ELVIS PRESLEY , but his influence on music, culture, and generations of artists has never faded.

From breaking boundaries to redefining what a global music icon could be, Elvis left a legacy that continues to inspire nearly five decades later.

Remembering the King of Rock & Roll today. 👑🎶

08/16/2026

Before playlists took over, before streaming put every song ever recorded at our fingertips, and before algorithms started deciding what we should hear next, finding a favorite song meant something. You heard it on the radio, borrowed the CD from a friend, burned it onto a mix, and played it until t...

08/15/2026

We live in a world today where you have one shot to sell yourself. Every day is an elevator pitch…

Our Co-Founder & CCO, Rick Caballo, joined the The PA Rock Show on Build the Scene Radio for Episode 724 to talk branding, music business strategy, artist development, and why how you present yourself matters more than ever.

A great conversation for independent artists looking to build a brand that connects and stands out.

Check out the full interview! 🎙️🤘https://www.iheart.com/podcast/269-the-pennsylvania-rock-show-228020098/episode/dead-horse-branding-rick-caballo-pars724-228020121/

08/14/2026

What a wonderful night out at Chief’s on Broadway last night supporting our client Bay Simpson ! 🎶🔥

Bay joined fellow The Voice standouts Aaron Nichols and Dustin Dale Gaspard for an incredible night of country, roots, Americana, and storytelling.

We’re so proud of Bay and excited for everything ahead! 🤘

08/13/2026

Brandon Leake never chased fame, he chased purpose. ✨

A powerful new feature from Sacramento Observer dives into Brandon’s journey from America’s Got Talent to his newest chapter, where faith, family, creativity, and purpose remain at the center of everything he does.

We’re proud to see his story being told. Head over to The Observer Stockton to read the full article 🔗 https://www.theobserver.media/stockton/brandon-leake-never-chased-fame-he-chased-purpose-3915a0ae

08/12/2026

One of the biggest misconceptions artists make? Not thinking of themselves as a product.

According to our President of Operations & Branding, Brittany Hope Hambrick, great music is only part of the equation. Your brand needs to draw fans in, give them a reason to stay, and clearly communicate who you are to potential new audiences—all at the same time.

Want to know how to build a brand that does all three?

DM us. 🔥