MDRG, Inc.

08/27/2026

We have some big news to share:
Stitch Marketing Research is joining MDRG!

We’ve always believed the best research comes from great people who are curious, collaborative, and genuinely invested in their clients. That’s a big part of what made Stitch feel like such a natural fit.

The Stitch team brings a highly collaborative approach, deep San Diego and Southern California expertise, and a talent for keeping the human story at the center of the research. Their “Tested on Humans” philosophy shows up in everything from how they work alongside clients to the rich, colorful deliverables they create.

Together, we’re adding those strengths to MDRG’s 30+ years of custom research experience, deep healthcare expertise, robust qualitative and quantitative capabilities, WholeMind™ approach, and brand strategy work.

Most importantly, we’re bringing together two teams that really like working closely with clients, digging into the questions at hand, and figuring it out alongside them.

More people, more diverse perspectives, and more capabilities... All with the same senior-level attention and custom approach we pride ourselves on.

We’re incredibly excited to welcome the Stitch team to MDRG and start this next chapter together.

08/24/2026

Wondering if AI interviews actually work? 🤖

7 real people reveal why they opened up more, felt less judged, and why most would choose AI over humans for their next research interview. 🎤💬🧠

https://hubs.la/Q04sfNJs0

08/21/2026

What if you could identify trial issues before patients start dropping out? 🤔

Learn how specialized engagement strategies are outperforming traditional monitoring methods and transforming clinical research. 🔬



🔍 https://hubs.la/Q04sfLCH0

08/19/2026

Why do CPG consumers choose direct-to-consumer (DTC) models?

🌍 86% of DTC shoppers pay more for ethical products
📦 83% for convenience
🛍️ 75% for personalization

Know what matters. Build around it.
MDRG can show you how.

https://hubs.ly/Q04sfFrk0

08/14/2026

Ready to uncover how social proof might be influencing your customers’ decisions? 👥

Contact MDRG today to discover how our behavioral science-informed approach can transform your market research and drive better business outcomes. 🔍

https://hubs.la/Q04sfCNk0

08/12/2026

When access isn’t equal, outcomes aren’t either. Health equity hurts loyalty, reputation, and results. ⚕️

Every time a patient skips care because of cost, geography, or lack of trust, the healthcare system takes a hit.

These missed connections pile up, leading to worse health outcomes, higher expenses, and weaker patient relationships. 👇

Health equity gaps drive worse outcomes and rising costs. They also erode trust in healthcare systems that cannot afford to lose it.

08/10/2026

👩‍💻 AI is already embedded in healthcare systems, but most patients don't realize it—and 60% aren't comfortable with its use in clinical decisions.

Learn more about the state of AI in healthcare. 👇

https://hubs.ly/Q04sfhg00

AI in healthcare is growing fast. Market research helps uncover what patients and providers actually think about it.

08/07/2026

The first price or comparison your customers see can influence every decision that follows. When you ask your customers what they think, are you accidentally biasing them?

Anchoring bias affects pricing research, survey design, and concept testing more than most teams realize.

👉 Learn how to account for anchoring biases when gathering consumer insights: https://hubs.la/Q04r8Qsm0

08/05/2026

📈 Tracking consumer behavior only goes so far. To stay relevant, brands need to understand who their customers are becoming.

🔗 https://hubs.la/Q04r9rqK0

Market research has shifted focus post-pandemic. Understanding how consumer identities are evolving helps brands stay relevant and build lasting relationships.

08/03/2026

Treating accessibility as a formality in research shows up later, in the quality of the data.

A recent Quirks piece backs this up: more than one in four U.S. adults has a disability, but research is often built around phone-only recruitment and narrow screening criteria. This approach leads to convenient data, not comprehensive data.

Learn how better accessibility leads to better insights: https://hubs.la/Q04rbLPK0

Excluding people with disabilities from research and marketing isn't usually intentional – it's structural. Assumptions about how people communicate, consume content and complete tasks quietly narrow your data and your reach. Revisiting those assumptions costs less than most teams expect and impro...