Launch BFF

Launch BFF 💻 FKA digitalobbligato
✨ Teaching you to launch without stress
💁‍♀️ By

...and in the end, they fell in love and danced the night away with bags full of money! 💰💃🏻 Ready to learn how to execut...
12/15/2022

...and in the end, they fell in love and danced the night away with bags full of money! 💰💃🏻 Ready to learn how to execute the perfect launch? In .university, you’ll learn how to:⁠

✅ Set realistic and achievable goals for your launch that are in line
with your business needs⁠

🌚 Create a manageable launch strategy, without pulling any all-nighters⁠

🙌 Feel more-than-confident you have the chops to correct any launch hiccups along the way⁠

Not only will you get a full step-by-step lesson plan that walks you through each step of the launch process, but when you’re a student you’ll also get...⁠

📝 6 workbooks filled with over 70 pages of content⁠
👩🏻‍💻 30+ worksheets (checklists, spreadsheets, and templates)⁠
📲 Office hours to you graduate to successful launcher in just one semester⁠

The doors to enroll in Launch University are open right now, so tap the link in our bio and join for the upcoming semester! ⁠

See you there! 👋⁠

P.S. When you join Launch University by December 17 (my birthday!), you’ll gain exclusive access to bonus office hours in Voxer with me (), founder of Launch BFF and Launch University, at no extra cost!⁠⁠⁠⁠

Are you a savvy entrepreneur who wants to launch your course or membership but are too overwhelmed to actually move forw...
12/12/2022

Are you a savvy entrepreneur who wants to launch your course or membership but are too overwhelmed to actually move forward? 

Maybe you are brand new to launching and simply have no idea where to start. Or, you’ve had some less-than-awesome launches in the past that left you feeling too overwhelmed to try again. 

Now you’re left with more questions than answers. 

❓Is my offer even good enough to launch?
❓Is it worth launching with a small audience? 
❓What’s the best way to get leads? 
❓Am I charging too much? 
❓What do my customers even want? 

No all-nighter spent on Google is going to give you the answers you are looking for.

If you're ready to reap the rewards launching can bring, but you know you need help putting all of the pieces together let me introduce you to Launch University.

Inside .university, you'll learn how to...

🏆 figure out which of your business goals are realistic and achievable (and which ones can stay electives)

📝create a solid launch plan, from your pre-pre launch (yup, that’s a thing) to post-launch

✅ get prepared for any hiccups that will pop up (and know how to fix them)

👩🏻‍💻connect all of the technology that powers your launch for a smooth ride to checkout and beyond

+ so much more!

Whether you're a new launcher or someone who has tried and failed to launch successfully before, Launch University gives you the solid foundation you need to understand every single element of a launch done right.

Tap the link in bio to enroll in the Launch University Course now!
(P.S. When you join Launch University by December 17 (my birthday!), you’ll gain exclusive access to bonus office hours in Voxer with me (), founder of Launch BFF and Launch University, at no extra cost!)

Did you know that, on average, businesses get $36 in return for every dollar spent on their email marketing? Amazing, ri...
11/16/2022

Did you know that, on average, businesses get $36 in return for every dollar spent on their email marketing? Amazing, right?! That's why we think email marketing should [still] be one of your marketing BFFs. 👯‍♀️ Agree? Disagree? Sound off in the comments!

Considering Instagram Subscriptions for your business?⁠⁠I get it. It seems like a smart, easy way to experiment with sub...
11/16/2022

Considering Instagram Subscriptions for your business?⁠

I get it. It seems like a smart, easy way to experiment with subscription revenue (and, tbh, it is).⁠

But here are the things you might not be considering...⁠

❌ Fees are pretty $$$$$⁠
❌ You don't own your audience (meaning you can't market and communicate with them off IG)⁠
❌ There isn't a central gathering place to build community⁠

Our take? If you want to have fun and bring in a little extra revenue, it's a great thing to experiment with.⁠

But if you want to build a profitable, sustainable membership business? Then it's not really the vibe.⁠

Swipe >> to find out if the pros outweigh the cons for you!⁠

And... psst... want to build a sustainable, profitable membership business? We've got tools for that! Comment 💡 and we'll reach out with more info.

SMS marketing is a tactic that more and more businesses are getting super savvy with these days – and for good reason.⁠⁠...
11/16/2022

SMS marketing is a tactic that more and more businesses are getting super savvy with these days – and for good reason.⁠

But what is SMS marketing, exactly, and is it worth adding to your business and launch tactics?⁠

I’m breaking down what it is, why you need it, and how to get started on the blog at the link in bio ! 💛

One of the WORST things about social media? It’s ALWAYS CHANGING.⁠⁠One of the BEST things about social media? It’s ALWAY...
11/16/2022

One of the WORST things about social media? It’s ALWAYS CHANGING.⁠

One of the BEST things about social media? It’s ALWAYS CHANGING.⁠

In other words: We know it can be frustrating when what used to work doesn’t work anymore.⁠

BUT You don’t have to stick to your first-ever marketing strategy. You don’t have to stay true to your initial posting schedule. 🤷‍♀️⁠

So, if you’re thinking about shaking things up – or you’re ready to explore new channels — consider social media your playground!⁠

The beautiful thing about social media marketing is that you can always:⁠

💛Test new tactics⁠
💛Learn along the way⁠
💛Adapt and tailor your strategies accordingly⁠

Then…rinse and repeat!⁠

Swipe through ➡️ to see how to shake up your social media marketing strategies!⁠

Let me know what you’ve done lately to shake things up! Have you done a viral dance? Made a new piece of content like a video or a Reel? I wanna know 👇

Up for a trip down ✨memory lane✨?⁠⁠Once upon a time, social media was used for sharing cringe statuses on Facebook and o...
11/16/2022

Up for a trip down ✨memory lane✨?⁠

Once upon a time, social media was used for sharing cringe statuses on Facebook and over-filtered photos on Instagram. (Swipe ⬅️ for some of the greatest hits from our founder, ) Now, the virtual world we once knew is virtually unrecognizable. ⁠

👉It’s where we go to scroll and share but get hit with hundreds of ads instead. ⁠
👉It’s where building connections became more about connecting with consumers. ⁠
👉And it’s also where entrepreneurs, solopreneurs, influencers, and businesses – big and small – have created their foundation. 💛💛💛⁠

Thus, the birth of social media marketing.⁠

Despite my nostalgia for the OG days of social media, as a small business owner, I can’t help but be hella thankful for it. ⁠

It’s where we can share, sell, educate, inform, and everything in between…all while reaching customers in ways that weren’t possible before.⁠

So, if you’re thinking about getting on board, take these tips with you:⁠

✔️Choose the right channels that make sense for your biz (in other words, go where your audiences are)⁠
✔️Come up with a plan beforehand – don’t just wing it⁠
✔️Stay consistent⁠
✔️Test, learn, and adapt (engagement data is your best friend!)⁠
✔️Grow and expand as it makes sense for you⁠

What have been your successes and struggles with social media marketing? Any surprises learned along the way?

Even though webinars don’t always convert quite as easily or seamlessly as they used to back in the webinar heyday (aka ...
11/16/2022

Even though webinars don’t always convert quite as easily or seamlessly as they used to back in the webinar heyday (aka the 2015-2019 webinar boom), they’re still strong converters when done well.⁠

Webinars are a great way to highlight...⁠
👩🏻‍🏫 That you’re an educator⁠
💸 The value you bring to the table.⁠
🏆 That you can get people results or validation in a short period of time⁠

Plus, webinars allow you to connect on a human level with your audience since you’re (usually) there with them LIVE.⁠

👉 What do you think? To webinar or not to webinar?

The name of your webinar can be the make-or-break difference between building a magnetic "I have to be there" webinar fo...
11/16/2022

The name of your webinar can be the make-or-break difference between building a magnetic "I have to be there" webinar for your audience or one that gets skipped over in the feed. 👀 Swipe >> to explore my top tips for building your best webinar name possible! 🙌

Looking for FREE launch and marketing tips to turn your big ideas into profitable offers? Follow us on Instagram.com/Lau...
11/16/2022

Looking for FREE launch and marketing tips to turn your big ideas into profitable offers? Follow us on Instagram.com/LaunchBFF

Fill in the blanks and use your birthday to get your webinar name:  # " # [option 1] [option 2] for [option 3]"!⁠⁠It's l...
11/15/2022

Fill in the blanks and use your birthday to get your webinar name: # " # [option 1] [option 2] for [option 3]"!⁠

It's like mad libs but for business-minded grown-ups! 😉⁠

I'll go first! My webinar name is 🥁🥁🥁🥁 "17 Effective Launch Steps for New Marketers"!⁠

Pssst... feeling stuck? Not sure where to start? 👉 Tap back to our last post to get our 3 can't-miss tips for building a magnetic and clear title for your next webinar!

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