Growth Scalers

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Team of 20+ eCommerce growth experts | Scaled multiple eCommerce brands past $1M+
We help established eCommerce brands scale through full-funnel growth - from store optimisation, paid ads, email marketing & growth strategy.

06/05/2026

One of the biggest mistakes eCommerce brands make is relying too heavily on a single sales channel.

When Amazon fees increase, retailer demand slows, or a platform changes overnight, growth can stall fast. The brands that continue to scale are often the ones that have already diversified their revenue streams.

Here's why channels like TikTok Shop, Amazon, eBay, Walmart, and direct-to-consumer can work together, not against each other. The goal isn't replacing what's already working. It's building a more resilient brand that can keep growing even when one channel becomes less profitable.

https://youtu.be/qKndEe8il-o?si=kgyuUmFmVf5J5DUh

06/04/2026

One of the biggest growth killers in eCommerce happens after someone clicks.

A brand spends thousands driving traffic to their store, but when over 80% of visitors don't buy on the first visit, there's no follow-up, no retargeting, and no email strategy to bring them back.

The result? More money spent acquiring the same customer again and again.

The reality is that every visitor who leaves without hearing from your brand is a missed opportunity.

As Arrey explains here, a simple weekly email campaign, like we're doing with for our clients, can turn existing traffic into an additional revenue stream without constantly increasing ad spend.

Sometimes growth isn't about finding the next marketing hack. It's about fixing the blind spots that are already costing the business money.

Do you agree?

Full episode here:

https://youtu.be/qKndEe8il-o?si=uLStSqTQPIld9Rvk

We audited 100+ eCommerce brands and here's what we found...At first, we expected to find 100+ different problems.But th...
06/03/2026

We audited 100+ eCommerce brands and here's what we found...

At first, we expected to find 100+ different problems.

But that's not what happened.

The same growth blockers kept showing up over and over again.

In some cases, brands were spending more on ads when the real issue was somewhere else entirely.

In others, there were revenue opportunities sitting right in front of them that nobody was paying attention to.

What's interesting is that these weren't beginner businesses.

Many were already doing hundreds of thousands and even millions in annual revenue.

Yet the same blind spots kept appearing.

In this week's Growth Series, Kaj and Arrey break down the biggest patterns we've seen after auditing 100+ eCommerce brands.

We cover:

✔️ The marketplace opportunity many brands are underutilising

✔️ Why relying on a single revenue channel is becoming riskier

✔️ The email marketing gap costing brands repeat revenue

✔️ Why trying to do everything yourself can slow growth

✔️ How to identify the next bottleneck in your business

If growth has stalled recently, this is worth a watch.

Watch now on YouTube:

👉 https://youtu.be/qKndEe8il-o

To growing eCom brands,

Growth Scalers 🚀

05/29/2026

No jokes, we’ve seen simple welcome flows like this help generate over $200,000 over time for some brands.

That’s $200K that could’ve been completely lost if those automations didn’t exist.

And guess what?

Writing and setting up a solid welcome flow can literally take a day or two.



You set it once, let them run and serve all incoming email traffic

If you’re an eCommerce founder or operator, here’s your nudge to send this to your team - because if your business isn’t utilizing email flows properly, there’s a good chance you’re leaving follow-up revenue on the table.

Let us know if you'd need some help!

In the meantime, watch the full episode and discover the top 4 email flows we’re recommending this week.

https://youtu.be/uAN7B0Iwg8Q?si=u7WCyp2sOtuMMFwK

NB: Results vary depending on the brand, offer, traffic, and ex*****on - these are simply examples from our experience.

05/28/2026

A lot of eCommerce brands think they have an ads problem…

But honestly, sometimes the problem starts after the click.

Someone joins the list.

Abandons cart.

Buys once.

Then disappears forever.

And there’s no system bringing them back.

After testing dozens of email flows across different eCommerce accounts over the years, we noticed something interesting:

Only a handful of flows consistently drive results.

Doesn’t matter if the brand is doing $5K/month or $400K/month from email - these are the same automations we keep seeing work again and again.

In case you missed it, in this week’s Growth Series episode, Arrey breaks down the exact flows we’d prioritise first if we were rebuilding an eCommerce email setup from scratch.

https://youtu.be/uAN7B0Iwg8Q?si=4RG6SxTsXvorrzhH

We cover:

✔️ What each flow should actually achieve

✔️ The emails worth including (and what to avoid)

✔️ What these emails should say

✔️ How to implement them quickly

✔️ Simple ways to start generating results faster

✔️ Where most brands lose revenue in their email setup

Whether you’re selling on Shopify, Amazon, or Walmart…

If retention and repeat purchases matter to the business, this is worth sending to the team.

Watch here:

👉 https://youtu.be/uAN7B0Iwg8Q?si=4RG6SxTsXvorrzhH

To growing eCom brands,

Growth Scalers 🚀

We Tested 10 Email Flows for eCommerce - Only These 4 Actually WorkFrom managing brands generating anywhere from $5K/mon...
05/28/2026

We Tested 10 Email Flows for eCommerce - Only These 4 Actually Work

From managing brands generating anywhere from $5K/month to $400K/month through email marketing, one thing has become very clear:

Most eCommerce brands are either missing key email flows entirely… or they’ve built the wrong ones.

So in this week’s Growth Series, Arrey breaks down the exact email flows we’ve consistently seen drive results across Shopify, Amazon, and Walmart brands.

What we cover:

✔️ What each flow is actually designed to do

✔️ The emails that should exist inside every flow

✔️ What to say (without overcomplicating it)

✔️ How to implement these flows fast

✔️ The biggest mistakes brands make with email automation

If email marketing has become an “afterthought” while paid ads are doing all the heavy lifting…

This is probably the video to share with the team this week.

Watch here:

👉 https://youtu.be/uAN7B0Iwg8Q?si=4RG6SxTsXvorrzhH

To growing eCom brands,

Growth Scalers 🚀

Since the start of 2026, we’ve published a new Growth Series video every single Wednesday without missing a week!Today h...
05/27/2026

Since the start of 2026, we’ve published a new Growth Series video every single Wednesday without missing a week!

Today happens to be the first Wednesday we’re not dropping an episode on schedule 😅

But instead of disappearing quietly, we wanted to use this as an opportunity to genuinely say thank you to everyone who has been following the journey, watching the videos, engaging with the content here, and supporting what we’re building.

Over the past few months, we’ve shared conversations, client stories, scaling lessons, ad strategies, wins, mistakes, and behind-the-scenes insights from working with eCommerce brands across Amazon, Shopify, Walmart, TikTok, Google, Meta and beyond.

Today’s episode will now be going live on Thursday instead - and we’re excited for you to see it.

In the meantime, here’s a small throwback to some of the conversations and episodes we’ve shared so far.

And for those who haven’t subscribed to the channel yet, now’s probably a good time to jump in before tomorrow’s episode drops 🚀

https://www.youtube.com//videos

05/25/2026

As we head into the week, remember… there’s a new kid on the block...

TikTok Shop is growing so fast that many are starting to compare it to the early days of Amazon.

But the biggest mistake brands make is thinking TikTok is just another sales channel.

The real opportunity?
It’s becoming a customer acquisition engine for some...and the brands winning right now aren’t only focused on direct sales from TikTok Shop.

They’re using viral content to lower acquisition costs across their entire ecosystem.

Curious to hear this from other ecomm founders & operators:
How is TikTok currently fitting into your growth strategy? 👀

05/22/2026

Everyone is talking about TikTok Shop like it’s just another sales channel.

That’s the mistake.

The brands winning right now aren’t only using TikTok Shop to generate direct sales… they’re using it to lower acquisition costs across their entire ecosystem.

Why? Because viral content doesn’t just convert.

It builds awareness at scale.

And when awareness grows, every other marketing channel gets stronger too.

The biggest shift happening in eCommerce right now is, TikTok is becoming a customer acquisition engine, not just a marketplace.

The brands that understand this early are positioning themselves for the next wave of growth while everyone else is still treating TikTok like a side platform.

This clip breaks down why smart eCommerce brands are paying attention now👇

Watch the full video:

https://youtu.be/tlR2NlcFKec?si=KbKVlmFbhFhL9kJE

05/21/2026

What actually grows a brand on Tiktok?

Views are easy to celebrate. But views alone don’t lower customer acquisition costs, drive repeat purchases, or increase profitability.

The brands actually winning on TikTok are measuring:

Conversion rates

Creator ROI

Cost per acquisition

Repeat purchase behavior

Content efficiency

Here’s how to actually measure growth on TikTok.

If content gets views but doesn’t convert, the problem usually isn’t the algorithm - it’s the offer or positioning.

If it converts but never scales, the issue is often content volume.

Here's the real metrics behind TikTok growth and why brands focused on vanity metrics stay stuck chasing attention instead of revenue.

Full video on YouTube

https://youtu.be/tlR2NlcFKec?si=-tN5nDjVQGA3zAqa

To scaling eComm brands,

Growth Scalers

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