05/11/2026
Linear television media exchange Continuum promoted its brand surrounding the 2026 Newfronts, held by IAB at Brookfield Place, leveraging SOMO's taxi top media targeted to the venue location. SOMO's taxi top media delivers broad, citywide reach as well as precise, geotargeted media surrounding the events that matter to brands. With Upfronts right around the corner in late May, ask your SOMO representative for information about our targeted packages.