NewtonX

05/28/2025

📣 Calling all subject matter experts: we’re looking for industry leaders to participate in surveys and consultations to share industry insights to inform the decisions of leading companies like Adweek, The New York Times, Microsoft, Meta, and Figma.

The best part?

You get paid.

Share your knowledge and get rewarded for it!

Join the NewtonX Professionals Community to share your expertise, participate in research studies, and influence industry decisions.

09/29/2023

Customer obsession, creative thinking, and stakeholder wars…sounds like another day as a researcher. Introducing The Office: Research Edition.

This one’s for all the insights leaders in the room. This fall, we’re publishing three episodes from the lens of everyone’s favorite office to celebrate the complex life of a researcher.

🍿Catch up on Ep. 1: “The Cost of Bad Data” before our next one drops:

The VibeByte research team sources marketing and product insights for a company rebrand. Things go awry.

07/25/2023

Need faster insights for investment decisions? Tired of marking up call transcripts?

Welcome to NewtonX Prime: The only platform that gives investors an edge via instant access to expert surveys and transcripts.

Sharpen your edge today: https://hubs.li/Q01YPFL20

07/25/2023

Our team, Aarti Desai, Khang Nguyen and Tom O’Connor attended Hedgeweek’s US Emerging Managers Awards ceremony to accept our Best Research Solution award. It was an honor to attend a night with all the other leading hedge fund managers.
Get in touch with us to discover how you can maximize the value of your research spend to become a leading fund.

07/13/2023

As pressure keeps growing to embrace generative AI, marketers are trying to find new ways to unleash their full potential.

Our latest research for The Wall Street Journal uncovered that while some people are concerned about headcount reductions, over 60% of marketers view AI as a tool to boost creativity and innovation in brand strategies.

With 48% of marketers anticipating smaller marketing budgets over time, it’s safe to say that the advancement of generative AI will transform the nature of roles shifting demands for skills and talent. Our latest research from the words of Patrick Coffee explores the effectiveness and efficiency of generative AI on the nature of marketing -> https://hubs.li/Q01WMV560

07/10/2023

We had a great time at GreenBook’s IIEX NA in Austin! Thanks to everyone who came to hear our Head of Marketing Jackie Cutrone and Meta’s Kristoffer Nelson uncover how Meta used the Progress-Led Insights Framework as a tool to drive industry wide change. 👩‍💻 ⬇️ Want to know how you can use research beyond business insights?
1. Newsmaker research will help you get outside the walls of your organization
2. Collaborate cross functionally with your stakeholders to understand their goals
3. Leverage the 5-step framework to extend the story and reach of your research
Read the full recap here, and pick up the framework to instigate a grassroots approach to research: https://hubs.li/Q01X8y7j0

06/28/2023

How can research catapult you ahead on B2B fintech challenges? Here’s how Stripe’s Marissa Cui, https://hubs.li/Q01VYh6y0’s Matt Harris, and Fortune’s Sheryl Estrada found success:

🔎Find out how your niche customer segment actually uses your product in the real world to gather insights for positioning and feature prioritization.
💰Maximize your research spend by being smarter about how you spend it. If you’ve got good quality data, you may not need as big of a sample size as you think.
📈Talk directly to CFOs to understand how they’re thinking across price increases, spending habits, the inflationary environment, and tech continuing to be a priority.
Read the full report here: https://hubs.li/Q01VY9420

06/27/2023

As we near the end of June, we’d like to take a moment to say…Happy Pride 🏳️‍🌈🏳️‍⚧️!
Cheers to community, inclusivity, and equity.

06/27/2023

We had a great happy hour with Women In Research (WIRe) NYC. We enjoyed getting to know industry’s brightest minds and spending time with old friends. Thank you Dana DiGregorio and the amazing WIRe team for a great night and for our continued partnership celebrating the women in our industry.

06/22/2023

“I specialized in AI, machine learning, and big data at McKinsey. I thought combining AI and machine learning with insights would create a powerful solution to provide better, cheaper and faster insights for clients… From a very early stage, we acknowledged the power of data at scale, automation and neural networks. That’s been accelerated by large language models and openly available tools like ChatGPT, which have democratized access to these technologies. Clients see the power of AI. It’s something they want integrated into the solution, and that’s something we actively provide.”

Read how our CEO Sascha J. Eder deals with “unexpected situations” in his interview with Xfund:

Business decisions need to be informed by high-quality data, but obtaining that data can be arduous. Whether it’s finding experts in a…

06/20/2023

NewtonX is the world’s leading B2B research company. We field large-scale quantitative surveys, facilitate qualitative interviews, engage in long-term consultations, and create customized research plans.

To do this, we use the most sophisticated search engine in the research industry – the NewtonX Knowledge Graph. It’s a proprietary, AI-driven search that scans 1.1 billion professionals across 140 industries to find the exact person to answer any kind of question. We ensure every professional is 100% verified, so you can ground your work in fraud-free data and make critical business decisions with confidence.

NewtonX partners with the world’s top market research companies, management consultancies and Fortune 500. Together with our clients, we’re ushering in a new standard of truth in B2B research.

Learn more at: https://hubs.li/Q01V78_y0