M Booth Health

01/10/2022

Starting 2022 off strong 💪🏽 Thank you PRovoke Media for 16 Innovation SABRE Awards nominations 🎉 Huge kudos to our clients & teams for partnering on such award-worthy work! https://bit.ly/3tf0VBY

07/20/2021

How did Pfizer win the vaccine branding race? This Ad Age piece by MBH research lead Mark Westall lays out the data, with advice to healthcare marketers from the study.

5 strategies for brands to succeed in a crowded market.

04/14/2021

We are thrilled to announce that we will participate as sponsors in Fierce Pharma PR & Communications Virtual Summit! Our Managing Director, Marketing Communications Practice Lead, Julia Jackson, and VP, Research and Insights, Mark Westall, will be presenting ‘’Pharma Brandemic - How COVID-19 Vaccines Have Changed Healthcare Marketing Forever.’’

Learn more: https://virtual.pharmaprsummit.com/

02/23/2021

What happens when policies change but no one hears about it? Public affairs expert Mignon Lamia weighs in on how to ensure policy reforms intended to improve health actually do.

A new policy in a company, household, or the federal government will only have impact if people hear about it and understand it. Consider that formerly incarcerated Floridians have been eligible to vote since 2018, but information hurdles have resulted in many being unaware of their new enfranchisem...

02/05/2021

Andrew Shih of sits down with Aarti Shah and Greg Amrofell to explore the ‘information-vaccination’ connection.

LISTEN HERE:

Andrew Shih, Executive Vice President, Corporate & Public Affairs at M Booth Health and Greg Amrofell, CMO at the Institute for Health Metrics and Evaluation sat down with PRovoke Media’s Aarti Shah for a podcast discussion about the media’s handling of Covid-19 and the lessons learned for publi...

02/04/2021

COVID19 is taking a real toll on people with cancer and those who love them. On this , let’s acknowledge the doctors, nurses, researchers, advocates, and caregivers working tirelessly this past year to care for patients and find new treatments. And let’s work together to ensure every patient facing a cancer diagnosis has the support and resources they need.

Cases of COVID-19 have arisen all over the world. Here’s what people with cancer and cancer survivors need to know about the disease.

02/02/2021

"We've got to get the whole world vaccinated. If we don't get a global effort, without a doubt, this is not going to go
away." – Dr. Anthony Fauci on the need for equitable vaccine distribution at a media roundtable M Booth Health is proud to have organized with our client IAS - International AIDS Society ahead of the IAS COVID-19 Conference: Prevention.

Wealthy countries have a “humanitarian obligation” to help poorer nations get vaccinated, he said.

02/01/2021

Get past the buzzwords – listen, learn, and take action to advance diversity, equity, and inclusion.

“Diversity initiatives are not to be thrown in with extraneous programming such as monthly birthday celebrations and company cookouts. They must be at the forefront of organizational efforts.”

Read more: https://www.forbes.com/sites/forbeseq/2021/02/01/stop-talking-about-diversity-only-during-black-history-month/?sh=32f8a0a4c03d

The essential companion to diversity is inclusion, where diverse employee groups are heard, valued, empowered and provided access to resources and advancement opportunities.

01/19/2021

In the ever-changing world of COVID communications, where new storylines emerge on a daily basis, how do communicators keep up? Greg Amrofell of IHME and Andrew Shih of M Booth Health tackle the tough questions on the PRovoke podcast.

IHME's Greg Amrofell and MBooth Health's Andrew Shih talk about the media's handling of Covid-19 and the lessons learned for public health and communications.

01/14/2021

“If we’re committed to building Black Americans’ trust in COVID vaccines, we need to reckon with painful truths first.”

No truth, no trust. M Booth Health’s Shareese Thompson & Tom Rovine share their vision for a campaign to increase COVID-19 vaccination acceptance in the Black community.

https://mboothhealth.com/blog/no-trust-without-truth/

If we’re actually committed to building Black Americans’ trust in COVID vaccines, we need to reckon with some painful truths first. The COVID-19 vaccine is rolling out, and there’s never been a more urgent moment to map the path forward in building medical trust among Black Americans. Black co...

01/07/2021

A new year means new hires! Do you want to catalyze conversations and connections to improve health? Click below to review our job openings and apply today.
https://www.mbooth.com/jobs/

WE’RE ALWAYS HIRING.