DiGennaro Communications

Name: DiGennaro Communications
Address: 18 W 21st Street, Fl 6, New York, NY, 10010, US
Telephone: +12129669525
Price range: Not applicable

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DiGennaro Communications

PR Agency of the Year, Gold - Ad Age, 2024 We’re female founded. Driven by purpose. Committed to diversity. No one does it better than DGC.

As an award-winning marketing and communications collective, we deliver colorful narratives and impactful programming for creative, marketing, media, entertainment and technology companies. Set on building community as we create relevance in the industries with which we work. DGC has shaped the landscape for monetizing media and we are the PR leader for innovative companies shaping the advertising

industry. Our B2B focus and incredibly deep, specialized experience means we know what it takes to Market to Marketers. From sales support to multi-media content to features and news stories, DGC creates compelling narratives, robust communications programs and creative marketing materials to help you and your business shine. DGC’s secret sauce is delivering reach and relevance at the right moments to the right audiences. Our two-decade history specializing in the creative marketing and technology ecosystems, along with our hiring and training practices, is the DGC difference.

05/06/2026

POSSIBLE 2026 in one word: convergence.

Our team on the ground - Sam DiGennaro, Kristen Morquecho, and Sara Vinson - took note of key trends.

🤖 AI is scaling across almost every workflow, with increasing momentum toward autonomous and agentic ex*****on
🛍️ Retail media is expanding beyond performance, becoming a more connected full-funnel lever
📊 Measurement and transparency are in the spotlight as brands demand clearer proof of efficiency and real value

DGC CEO Samantha DiGennaro summed it up in TheOutcome.com, noting that the vast array of attendees across industries and content showcased the connected state of retail media, AI, creativity, and performance. “It’s a clear signal that the industry conversation is no longer siloed. It’s converging. In just four short years, POSSIBLE 2026 feels like it’s fully come into its own; bigger in scale, broader in ambition, and more reflective of where marketing is actually headed than just about any other industry tentpole.”

For all of us, being at these important industry events is about continuous learning, evolving, and rethinking how everything connects. Speaking of connecting, seeing friends across the industry and clients is truly the best. Until the next event!
.na .is .ai .event

LeadUP

03/27/2026

IAB NewFronts 2026 made one thing clear: media isn’t just evolving, it’s being rebuilt in real time.

Across sessions and side events, the message was consistent. Media, marketing, retail, entertainment, and sports are no longer separate lanes. They’re converging to unlock new, creative collaboration.

Highlights we loved:

🎨 Digitas spotlighted authenticity and true collaboration, with Eli Manning, and creator Hannah Berner, plus a fun AI vs. human challenge

🛒 The Collective brought “full-funnel” to life, showing how onsite, offsite, and in-store media are becoming one connected ecosystem

🏈 Teads highlighted how multi-screen sports moments drive real intent

🤖 Infillion pushed AI and composability forward with a fresh take on agent-driven media

That’s a wrap. Next stop: POSSIBLE 2026

03/12/2026

As we celebrate 20 years in business, we’re stepping into our next chapter with some exciting updates.

Please join us in welcoming Laura Petrecca as Chief Content Officer and head of The Authority Studio, our new content strategy and production offering focused on helping clients build lasting industry authority.

We’re also excited to share a few leadership updates:

• MaryLiz Ghanem and Kristen Morquecho as Co-Managing Directors
• Kendra Peavy as Fractional Chief Marketing Officer

Two decades in, our commitment remains the same: exceptional client service, standout strategy, and results that matter.

Here’s to what’s next.✨

03/08/2026

Team DGC is proud to celebrate Women’s History Month (and International Women’s Day). Founded—and still led—by Sam DiGennaro, our agency has built a culture where women’s leadership drives impact across our industry and communities.
As we celebrate 20 years of DGC, we’re excited to continue helping create a future where more women thrive as business leaders, thought leaders, and community leaders.
Here’s to the women leading the change. ✨

03/03/2026

Huge congratulations to on being named one of 2026 Top Women in Communications 👏✨

This recognition is a true reflection of her leadership, vision, and impact across the industry. Proud to see Media Collective represented in such a powerful way.

Congratulations on this well-deserved honor, Elena! 💫

01/07/2026

Day 1 at CES brought big ideas and even bigger conversations. From decision-driven measurement and shopper journeys to retail media, AI, and video’s future, CES is already delivering. Packed panels and the always-buzzing FQ Lounge made for a strong start to CES!💡

12/24/2025

2025, you were big. ✨

A year defined by growth, collaboration, and unforgettable moments with our clients and team. Cheers to the wins, the lessons, and what’s next. Onward to 2026.🥂

12/19/2025

Sharing a very personal update on our fearless founder . She wrote on LinkedIn, “PRWeek published a personal essay where I wrote openly about this journey. It’s a piece I never expected to write, and one I’m honored to share. If you’ve ever gone quiet because life demanded it, know this: reentry is allowed. And it feels exciting and empowering.” Read more at PR Week:
https://www.prweek.com/article/1943624/brain-tumor-taught-listening-%E2%80%94-business-life

12/17/2025

Team DGC had an incredible holiday celebration 🎄✨

A moment to pause, share gratitude, and celebrate all the amazing things we accomplished this year.

From supporting our local community with food and clothing 🤝❤️ to gathering around a festive table to break bread together 🍽️🥂, this season reminded us what truly matters.

From our family to yours — wishing you a very happy, healthy, and joyful holiday season 🎁❄️

12/11/2025

Wrapping up the year with gratitude and good company. Our DGC holiday party brought together the people who make everything possible. Cheers to creativity, collaboration, and an even brighter year ahead.✨ Happy holidays from Team DGC🎄🧑🏼‍🎄❤️

Address

18 W 21st Street, Fl 6
New York, NY
10010

Telephone

+12129669525

Website

http://www.digennaro-usa.com/

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